The document discusses how to make a sales process scalable. A scalable sales process can handle increased lead volume and sales staff without impacting win rates or pipeline velocity. To ensure a sales process is scalable, it should capture best practices, be widely adopted by sales reps, and be closely monitored through metrics like leads, deal value, drop off rates, and pipeline velocity. Measuring the sales process using sales software allows optimizing the process as the business scales. A scalable process supports growth by coping with more leads and activity without breaking down.