This paper introduces a novel approach for sentiment classification of Urdu text, which is an under-researched area, by utilizing two machine learning methods: Naïve Bayes and Support Vector Machines (SVM). The methodology involves preprocessing Urdu documents, extracting sentiment features, and calculating sentiment polarity to classify the text as positive, negative, or neutral. The study highlights the importance of sentiment analysis in various applications, such as business intelligence, and aims to establish a standardized technique for Urdu sentiment classification.
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