The document discusses a sales system called the T.I.G.E.R. approach, emphasizing the importance of understanding the prospect's mindset and emotional states throughout the sales process. It highlights the significance of subconscious influences on perception and decision-making in sales interactions. Key phases include engaging tools, setting agendas, identifying pain points, offering solutions, and closing the deal while being aware of both conscious and subconscious aspects of communication.
Related topics: