3 Things You Can Do Today to Enhance Your Social Media Marketing Strategy
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The document discusses the importance of email marketing. It notes that email is one of the most important functions consumers use their phones for. 61% of tablet users check their email during TV. A study found email marketing has below-average costs per lead. Email open rates range from 30-45%, much higher than Facebook fan pages' 10-15%. Emails account for a significant portion of website traffic and user engagement. The document provides tips for email marketing success such as understanding your audience and testing. It promotes a free social media guide from MarketingDivaz.
3 Things You Can Do Today to Enhance Your Social Media Marketing Strategy
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- 18. #MarketingDivaz Email is one of the most important functions that consumers stated they used their phones for in a recent Nielsen survey. 61% of the general population of tablet users check their email during the course of a TV program (Nielsen). HubSpot released a study in April 2013 finding that email marketing was a leader in providing below-average costs per lead, alongside social media. Facebook fan pages only reach 10-15% of its fans. Email has an average open rate that ranges from 30%-45%
- 19. Emails make up 13.91% of overall traffic Drive 41% of comments Email subscribers are 3.9 times more likely to share content via web #MarketingDivaz
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