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Silence

The first ever
silent Ignite talk
An	
   “ ignite”	
   t alk	
   i s	
   a 	
   f ive-­‐minute	
   t alk.	
  
Someone	
   s tands	
   u p	
   a nd	
   t alk.




                                     01/20
An	
   “ ignite”	
   t alk	
   i s	
   a 	
   f ive-­‐minute	
   t alk.	
  
Someone	
   s tands	
   u p	
   a nd	
   t alk.

This	
   i gnite,	
   i nstead,	
   i s	
   s ilent.
Eco-­‐friendly.




                                     01/20
An	
   “ ignite”	
   t alk	
   i s	
   a 	
   f ive-­‐minute	
   t alk.	
  
Someone	
   s tands	
   u p	
   a nd	
   t alk.

This	
   i gnite,	
   i nstead,	
   i s	
   s ilent.
Eco-­‐friendly.

Hope	
   y ou’ll	
   l ike	
   i t.
Please,	
   b e	
   s ilent.	
   T hanks.


                                     01/20
Close	
   y our	
   e yes.
Take	
   a 	
   d eep	
   b reath.




                               02/20
Close	
   y our	
   e yes.
Take	
   a 	
   d eep	
   b reath.

Anarchists,	
   tell	
   the	
   people	
   with	
   closed	
  
eyes	
   t o	
   r e-­‐open	
   t hem...




                               02/20
Close	
   y our	
   e yes.
Take	
   a 	
   d eep	
   b reath.

Anarchists,	
   tell	
   the	
   people	
   with	
   closed	
  
eyes	
   t o	
   r e-­‐open	
   t hem...

But,	
   m ost	
   i mportantly,
tell	
   t hem	
   s ilently.	
   S sshh.


                               02/20
It	
   w asn’t	
   f unny.
I	
   k now.	
   T here’s	
   a 	
   r eason.




                                 03/20
It	
   w asn’t	
   f unny.
I	
   k now.	
   T here’s	
   a 	
   r eason.

It	
   d epends	
   o n	
   t he	
   m edium.
With	
   v oice,	
   i t	
   m ight	
   h ave	
   w orked.




                                 03/20
It	
   w asn’t	
   f unny.
I	
   k now.	
   T here’s	
   a 	
   r eason.

It	
   d epends	
   o n	
   t he	
   m edium.
With	
   v oice,	
   i t	
   m ight	
   h ave	
   w orked.

But	
   r eading?	
   N ot	
   f unny.
It	
   l acks...	
   S urprise.


                                 03/20
That’s	
   a 	
   p roblem.
It’s	
   d ifficult	
   t o	
   t alk	
   i n	
   s ilence.




                                     04/20
That’s	
   a 	
   p roblem.
It’s	
   d ifficult	
   t o	
   t alk	
   i n	
   s ilence.

And	
   y et...
We	
   n eed	
   t o	
   “ grok”	
   i t.




                                     04/20
That’s	
   a 	
   p roblem.
It’s	
   d ifficult	
   t o	
   t alk	
   i n	
   s ilence.

And	
   y et...
We	
   n eed	
   t o	
   “ grok”	
   i t.

For	
   e xample,
with	
   a 	
   n ice	
   a nd	
   f amous	
   q uote.


                                     04/20
No	
   l uck.
The	
   q uote	
   d oesn’t	
   c ome	
   t o	
   m ind.




                               05/20
No	
   l uck.
The	
   q uote	
   d oesn’t	
   c ome	
   t o	
   m ind.

Hmm...	
   M aybe...	
  
I	
   s hould	
   e stablish	
   a 	
   l ink	
   w ith	
   y ou.




                                    05/20
No	
   l uck.
The	
   q uote	
   d oesn’t	
   c ome	
   t o	
   m ind.

Hmm...	
   M aybe...	
  
I	
   s hould	
   e stablish	
   a 	
   l ink	
   w ith	
   y ou.

Maybe...
By	
   s howing	
   y ou	
   a 	
   r ecent	
   p icture	
   o f	
   m e.


                                    05/20
Well,	
   i t’s	
   n ot	
   e xactly	
   r ecent.
It’s	
   3 5	
   y ears	
   o ld,	
   p lus	
   n ine	
   m onths!




                                  06/20
Well,	
   i t’s	
   n ot	
   e xactly	
   r ecent.
It’s	
   3 5	
   y ears	
   o ld,	
   p lus	
   n ine	
   m onths!

I	
   d on’t	
   k now	
   i f	
   y ou’ve	
   l aughed...
I	
   g uess	
   y ou	
   d idn’t...




                                  06/20
Well,	
   i t’s	
   n ot	
   e xactly	
   r ecent.
It’s	
   3 5	
   y ears	
   o ld,	
   p lus	
   n ine	
   m onths!

I	
   d on’t	
   k now	
   i f	
   y ou’ve	
   l aughed...
I	
   g uess	
   y ou	
   d idn’t...

But	
   a t	
   l east	
   y ou	
   a ppreciated	
  
the	
   e ffort,	
   r ight?


                                  06/20
We’re	
   a lready	
   a t	
   s lide	
   7 .
What	
   d id	
   y ou	
   g et	
   s o	
   f ar?




                                     07/20
We’re	
   a lready	
   a t	
   s lide	
   7 .
What	
   d id	
   y ou	
   g et	
   s o	
   f ar?

That	
   s ilence	
   i s	
   i mportant.
It’s	
   n ot	
   e asy	
   t o	
   u se.




                                     07/20
We’re	
   a lready	
   a t	
   s lide	
   7 .
What	
   d id	
   y ou	
   g et	
   s o	
   f ar?

That	
   s ilence	
   i s	
   i mportant.
It’s	
   n ot	
   e asy	
   t o	
   u se.

Silence	
   m ay	
   c ommunicate.
Medium	
   m akes	
   t he	
   d ifference.


                                     07/20
These	
   r ules	
   a pply	
   t o	
   e very
medium	
   o r	
   t echnology.




                                08/20
These	
   r ules	
   a pply	
   t o	
   e very
medium	
   o r	
   t echnology.

They	
   a pply	
   t o	
   i nternet
as	
   w ell.




                                08/20
These	
   r ules	
   a pply	
   t o	
   e very
medium	
   o r	
   t echnology.

They	
   a pply	
   t o	
   i nternet
as	
   w ell.

I’d	
   p ay	
   t o	
   k now
how	
   t o	
   u se	
   S ilence	
   e ffectively.


                                08/20
Would	
   y ou	
   p ay	
   a s	
   w ell?
Yes?	
   N o?




                                 09/20
Would	
   y ou	
   p ay	
   a s	
   w ell?
Yes?	
   N o?

This	
   i s	
   t he	
   f irst	
   “ silent”...
...	
   I gnite	
   t alk...	
   E ver.




                                    09/20
Would	
   y ou	
   p ay	
   a s	
   w ell?
Yes?	
   N o?

This	
   i s	
   t he	
   f irst	
   “ silent”...
...	
   I gnite	
   t alk...	
   E ver.

I’m	
   e xperimenting.
And	
   y ou	
   w ith	
   m e.


                                    09/20
If	
   y ou	
   l ike	
   t his	
   I gnite	
   t alk,
stay	
   s it	
   o n	
   y our	
   c hair.




                                       10/20
If	
   y ou	
   l ike	
   t his	
   I gnite	
   t alk,
stay	
   s it	
   o n	
   y our	
   c hair.

If	
   y ou	
   d on’t	
   l ike	
   i t,
stand	
   u p.	
   N OW.




                                            10/20
If	
   y ou	
   l ike	
   t his	
   I gnite	
   t alk,
stay	
   s it	
   o n	
   y our	
   c hair.

If	
   y ou	
   d on’t	
   l ike	
   i t,
stand	
   u p.	
   N OW.

Look	
   a round,	
   a nd	
   c ount.	
  
And	
   n ow,	
   e veryone	
   s it	
   d own	
   a gain.


                                            10/20
Now,	
   i f	
   y ou	
   l ike	
   i t,
stand	
   u p,	
   N OW!




                                           11/20
Now,	
   i f	
   y ou	
   l ike	
   i t,
stand	
   u p,	
   N OW!

If	
   y ou	
   d on’t	
   l ike	
   i t,
stay	
   s it.




                                            11/20
Now,	
   i f	
   y ou	
   l ike	
   i t,
stand	
   u p,	
   N OW!

If	
   y ou	
   d on’t	
   l ike	
   i t,
stay	
   s it.

Look	
   a round.	
   A ny	
   d ifference?
Yup.	
   L azy	
   p eople.	
   T he	
   t hird	
   c ategory	
   : )


                                            11/20
However,	
   I 	
   d idn’t	
   n otice	
   a nything.
Well,	
   b ecause...




                             12/20
However,	
   I 	
   d idn’t	
   n otice	
   a nything.
Well,	
   b ecause...

You’re	
   l ooking	
   a t	
   t hese	
   s lides,	
   b ut	
   I ...
Got	
   i t?	
   ( wink	
   w ink)




                                  12/20
However,	
   I 	
   d idn’t	
   n otice	
   a nything.
Well,	
   b ecause...

You’re	
   l ooking	
   a t	
   t hese	
   s lides,	
   b ut	
   I ...
Got	
   i t?	
   ( wink	
   w ink)

Good.
Let’s	
   i nteract,	
   n ow.


                                  12/20
If	
   y ou	
   l ike	
   t his	
   i gnite,	
   t weet:
@simon,	
   I 	
   l ike	
   y our	
   # silentignite




                                13/20
If	
   y ou	
   l ike	
   t his	
   i gnite,	
   t weet:
@simon,	
   I 	
   l ike	
   y our	
   # silentignite

If,	
   i nstead,	
   y ou	
   d islike	
   i t...
Well...	
   B as**rd!	
   G rr...




                                   13/20
If	
   y ou	
   l ike	
   t his	
   i gnite,	
   t weet:
@simon,	
   I 	
   l ike	
   y our	
   # silentignite

If,	
   i nstead,	
   y ou	
   d islike	
   i t...
Well...	
   B as**rd!	
   G rr...

No,	
   r eally...	
  
I’m	
   k idding.	
   Y ou	
   c an	
   d islike	
   i t.	
   : )


                                     13/20
Good,	
  
my	
   h umor	
   i s	
   i mproving.




                             14/20
Good,	
  
my	
   h umor	
   i s	
   i mproving.

I’m	
   g iving	
   y ou	
   a 	
   f ew	
   s econds	
   t o	
   t weet.
Or	
   j ust	
   t o	
   r elax.




                                   14/20
Good,	
  
my	
   h umor	
   i s	
   i mproving.

I’m	
   g iving	
   y ou	
   a 	
   f ew	
   s econds	
   t o	
   t weet.
Or	
   j ust	
   t o	
   r elax.

If	
   i t’s	
   n ot	
   m y	
   h umor,	
   a t	
   l east
you’re	
   s tarting	
   t o	
   “ grok”	
   t his.	
   R ight?


                                   14/20
Those	
   o f	
   y ou	
   w ho	
   l iked	
   m y	
   i gnite...
I’ve	
   a sked	
   y ou	
   t o	
   s tand	
   u p...




                                  15/20
Those	
   o f	
   y ou	
   w ho	
   l iked	
   m y	
   i gnite...
I’ve	
   a sked	
   y ou	
   t o	
   s tand	
   u p...

Are	
   y ou	
   s till	
   s tanding?
:)




                                  15/20
Those	
   o f	
   y ou	
   w ho	
   l iked	
   m y	
   i gnite...
I’ve	
   a sked	
   y ou	
   t o	
   s tand	
   u p...

Are	
   y ou	
   s till	
   s tanding?
:)

No?
A	
   p ity,	
   I 	
   w ould	
   h ave	
   l oved	
   a 	
   p icture...


                                    15/20
Seriously	
   n ow.
What	
   c an	
   w e	
   d o	
   t ogether?




                              16/20
Seriously	
   n ow.
What	
   c an	
   w e	
   d o	
   t ogether?

This	
   i s	
   a 	
   s ilent	
   i gnite.
And	
   I ’m	
   n ot	
   e ven	
   t here	
   w ith	
   y ou.




                                  16/20
Seriously	
   n ow.
What	
   c an	
   w e	
   d o	
   t ogether?

This	
   i s	
   a 	
   s ilent	
   i gnite.
And	
   I ’m	
   n ot	
   e ven	
   t here	
   w ith	
   y ou.

I’ve	
   g ot	
   a n	
   i dea.
A	
   s trange	
   o ne.


                                   16/20
When	
   I 	
   s ay	
   T HREE...
You	
   s hout	
   “ Yeah!”




                               17/20
When	
   I 	
   s ay	
   T HREE...
You	
   s hout	
   “ Yeah!”

Ready?
One...	
   ( trust	
   m e)




                               17/20
When	
   I 	
   s ay	
   T HREE...
You	
   s hout	
   “ Yeah!”

Ready?
One...	
   ( trust	
   m e)

Two...	
   ( trust	
   m e,	
   d o	
   i t!)



                                   17/20
When	
   I 	
   s ay	
   T HREE...
You	
   s hout	
   “ Yeah!”

Ready?
One...	
   ( trust	
   m e)

Two...	
   ( trust	
   m e,	
   d o	
   i t!)
FOUR!


                                   17/20
Well,	
   m aybe	
   y ou	
   l aughed...
And	
   t herefore...




                            18/20
Well,	
   m aybe	
   y ou	
   l aughed...
And	
   t herefore...

Instead	
   o f	
   t hinking...
“This	
   s ilent	
   i gnite	
   i s	
   a 	
   s tupid	
   i dea”...




                                    18/20
Well,	
   m aybe	
   y ou	
   l aughed...
And	
   t herefore...

Instead	
   o f	
   t hinking...
“This	
   s ilent	
   i gnite	
   i s	
   a 	
   s tupid	
   i dea”...

You	
   t hought...
“THREE”	
   : -­‐)


                                    18/20
The	
   n ext	
   o ne	
   i s	
   t he	
   o nly	
   s erious	
   s lide.
Number	
   2 0.	
   L ast	
   o ne.




                                    19/20
The	
   n ext	
   o ne	
   i s	
   t he	
   o nly	
   s erious	
   s lide.
Number	
   2 0.	
   L ast	
   o ne.

Think	
   o f	
   w hat	
   h appened
in	
   t he	
   l ast	
   f ew	
   m inutes.




                                    19/20
The	
   n ext	
   o ne	
   i s	
   t he	
   o nly	
   s erious	
   s lide.
Number	
   2 0.	
   L ast	
   o ne.

Think	
   o f	
   w hat	
   h appened
in	
   t he	
   l ast	
   f ew	
   m inutes.

We	
   e xplored
a	
   n ew	
   t hing.


                                    19/20
Explore	
   y ourself.
Explore	
   s ilence.




                         20/20
Explore	
   y ourself.
Explore	
   s ilence.

Explore	
   t hings...
...	
   T hat	
   y ou	
   t hink	
   y ou	
   k now.	
   T hink	
   a gain.




                                  20/20
Explore	
   y ourself.
Explore	
   s ilence.

Explore	
   t hings...
...	
   T hat	
   y ou	
   t hink	
   y ou	
   k now.	
   T hink	
   a gain.

And	
   n ow,	
   l et’s	
   t est	
   r eflexes...



                                  20/20
Explore	
   y ourself.
Explore	
   s ilence.

Explore	
   t hings...
...	
   T hat	
   y ou	
   t hink	
   y ou	
   k now.	
   T hink	
   a gain.

And	
   n ow,	
   l et’s	
   t est	
   r eflexes...
THREE!


                                  20/20
Thank you!
 Simone Brunozzi
    @simon
  Apr 22nd, 2012
Important	
   n ote:
the	
   views	
   expressed	
   in	
   this	
   document	
   are	
   those	
   of	
   the	
  author	
   and	
  may	
  
not,	
   under	
  any	
  circumstances,	
   be	
  regarded	
  as	
  representing	
  a	
   current	
  or	
  
past	
   e mployer.

This	
   d eck	
   w as	
   o riginally	
   c reated	
   i n	
   2 009,	
   a nd	
   r edesigned	
   i n	
   2 012.

For	
   a ny	
   i nquiry,	
   p lease	
   c ontact	
   S imone	
   B runozzi	
   o n	
   T witter:	
   @ simon.

Best,

Simone

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Silent ignite

  • 2. An   “ ignite”   t alk   i s   a   f ive-­‐minute   t alk.   Someone   s tands   u p   a nd   t alk. 01/20
  • 3. An   “ ignite”   t alk   i s   a   f ive-­‐minute   t alk.   Someone   s tands   u p   a nd   t alk. This   i gnite,   i nstead,   i s   s ilent. Eco-­‐friendly. 01/20
  • 4. An   “ ignite”   t alk   i s   a   f ive-­‐minute   t alk.   Someone   s tands   u p   a nd   t alk. This   i gnite,   i nstead,   i s   s ilent. Eco-­‐friendly. Hope   y ou’ll   l ike   i t. Please,   b e   s ilent.   T hanks. 01/20
  • 5. Close   y our   e yes. Take   a   d eep   b reath. 02/20
  • 6. Close   y our   e yes. Take   a   d eep   b reath. Anarchists,   tell   the   people   with   closed   eyes   t o   r e-­‐open   t hem... 02/20
  • 7. Close   y our   e yes. Take   a   d eep   b reath. Anarchists,   tell   the   people   with   closed   eyes   t o   r e-­‐open   t hem... But,   m ost   i mportantly, tell   t hem   s ilently.   S sshh. 02/20
  • 8. It   w asn’t   f unny. I   k now.   T here’s   a   r eason. 03/20
  • 9. It   w asn’t   f unny. I   k now.   T here’s   a   r eason. It   d epends   o n   t he   m edium. With   v oice,   i t   m ight   h ave   w orked. 03/20
  • 10. It   w asn’t   f unny. I   k now.   T here’s   a   r eason. It   d epends   o n   t he   m edium. With   v oice,   i t   m ight   h ave   w orked. But   r eading?   N ot   f unny. It   l acks...   S urprise. 03/20
  • 11. That’s   a   p roblem. It’s   d ifficult   t o   t alk   i n   s ilence. 04/20
  • 12. That’s   a   p roblem. It’s   d ifficult   t o   t alk   i n   s ilence. And   y et... We   n eed   t o   “ grok”   i t. 04/20
  • 13. That’s   a   p roblem. It’s   d ifficult   t o   t alk   i n   s ilence. And   y et... We   n eed   t o   “ grok”   i t. For   e xample, with   a   n ice   a nd   f amous   q uote. 04/20
  • 14. No   l uck. The   q uote   d oesn’t   c ome   t o   m ind. 05/20
  • 15. No   l uck. The   q uote   d oesn’t   c ome   t o   m ind. Hmm...   M aybe...   I   s hould   e stablish   a   l ink   w ith   y ou. 05/20
  • 16. No   l uck. The   q uote   d oesn’t   c ome   t o   m ind. Hmm...   M aybe...   I   s hould   e stablish   a   l ink   w ith   y ou. Maybe... By   s howing   y ou   a   r ecent   p icture   o f   m e. 05/20
  • 17. Well,   i t’s   n ot   e xactly   r ecent. It’s   3 5   y ears   o ld,   p lus   n ine   m onths! 06/20
  • 18. Well,   i t’s   n ot   e xactly   r ecent. It’s   3 5   y ears   o ld,   p lus   n ine   m onths! I   d on’t   k now   i f   y ou’ve   l aughed... I   g uess   y ou   d idn’t... 06/20
  • 19. Well,   i t’s   n ot   e xactly   r ecent. It’s   3 5   y ears   o ld,   p lus   n ine   m onths! I   d on’t   k now   i f   y ou’ve   l aughed... I   g uess   y ou   d idn’t... But   a t   l east   y ou   a ppreciated   the   e ffort,   r ight? 06/20
  • 20. We’re   a lready   a t   s lide   7 . What   d id   y ou   g et   s o   f ar? 07/20
  • 21. We’re   a lready   a t   s lide   7 . What   d id   y ou   g et   s o   f ar? That   s ilence   i s   i mportant. It’s   n ot   e asy   t o   u se. 07/20
  • 22. We’re   a lready   a t   s lide   7 . What   d id   y ou   g et   s o   f ar? That   s ilence   i s   i mportant. It’s   n ot   e asy   t o   u se. Silence   m ay   c ommunicate. Medium   m akes   t he   d ifference. 07/20
  • 23. These   r ules   a pply   t o   e very medium   o r   t echnology. 08/20
  • 24. These   r ules   a pply   t o   e very medium   o r   t echnology. They   a pply   t o   i nternet as   w ell. 08/20
  • 25. These   r ules   a pply   t o   e very medium   o r   t echnology. They   a pply   t o   i nternet as   w ell. I’d   p ay   t o   k now how   t o   u se   S ilence   e ffectively. 08/20
  • 26. Would   y ou   p ay   a s   w ell? Yes?   N o? 09/20
  • 27. Would   y ou   p ay   a s   w ell? Yes?   N o? This   i s   t he   f irst   “ silent”... ...   I gnite   t alk...   E ver. 09/20
  • 28. Would   y ou   p ay   a s   w ell? Yes?   N o? This   i s   t he   f irst   “ silent”... ...   I gnite   t alk...   E ver. I’m   e xperimenting. And   y ou   w ith   m e. 09/20
  • 29. If   y ou   l ike   t his   I gnite   t alk, stay   s it   o n   y our   c hair. 10/20
  • 30. If   y ou   l ike   t his   I gnite   t alk, stay   s it   o n   y our   c hair. If   y ou   d on’t   l ike   i t, stand   u p.   N OW. 10/20
  • 31. If   y ou   l ike   t his   I gnite   t alk, stay   s it   o n   y our   c hair. If   y ou   d on’t   l ike   i t, stand   u p.   N OW. Look   a round,   a nd   c ount.   And   n ow,   e veryone   s it   d own   a gain. 10/20
  • 32. Now,   i f   y ou   l ike   i t, stand   u p,   N OW! 11/20
  • 33. Now,   i f   y ou   l ike   i t, stand   u p,   N OW! If   y ou   d on’t   l ike   i t, stay   s it. 11/20
  • 34. Now,   i f   y ou   l ike   i t, stand   u p,   N OW! If   y ou   d on’t   l ike   i t, stay   s it. Look   a round.   A ny   d ifference? Yup.   L azy   p eople.   T he   t hird   c ategory   : ) 11/20
  • 35. However,   I   d idn’t   n otice   a nything. Well,   b ecause... 12/20
  • 36. However,   I   d idn’t   n otice   a nything. Well,   b ecause... You’re   l ooking   a t   t hese   s lides,   b ut   I ... Got   i t?   ( wink   w ink) 12/20
  • 37. However,   I   d idn’t   n otice   a nything. Well,   b ecause... You’re   l ooking   a t   t hese   s lides,   b ut   I ... Got   i t?   ( wink   w ink) Good. Let’s   i nteract,   n ow. 12/20
  • 38. If   y ou   l ike   t his   i gnite,   t weet: @simon,   I   l ike   y our   # silentignite 13/20
  • 39. If   y ou   l ike   t his   i gnite,   t weet: @simon,   I   l ike   y our   # silentignite If,   i nstead,   y ou   d islike   i t... Well...   B as**rd!   G rr... 13/20
  • 40. If   y ou   l ike   t his   i gnite,   t weet: @simon,   I   l ike   y our   # silentignite If,   i nstead,   y ou   d islike   i t... Well...   B as**rd!   G rr... No,   r eally...   I’m   k idding.   Y ou   c an   d islike   i t.   : ) 13/20
  • 41. Good,   my   h umor   i s   i mproving. 14/20
  • 42. Good,   my   h umor   i s   i mproving. I’m   g iving   y ou   a   f ew   s econds   t o   t weet. Or   j ust   t o   r elax. 14/20
  • 43. Good,   my   h umor   i s   i mproving. I’m   g iving   y ou   a   f ew   s econds   t o   t weet. Or   j ust   t o   r elax. If   i t’s   n ot   m y   h umor,   a t   l east you’re   s tarting   t o   “ grok”   t his.   R ight? 14/20
  • 44. Those   o f   y ou   w ho   l iked   m y   i gnite... I’ve   a sked   y ou   t o   s tand   u p... 15/20
  • 45. Those   o f   y ou   w ho   l iked   m y   i gnite... I’ve   a sked   y ou   t o   s tand   u p... Are   y ou   s till   s tanding? :) 15/20
  • 46. Those   o f   y ou   w ho   l iked   m y   i gnite... I’ve   a sked   y ou   t o   s tand   u p... Are   y ou   s till   s tanding? :) No? A   p ity,   I   w ould   h ave   l oved   a   p icture... 15/20
  • 47. Seriously   n ow. What   c an   w e   d o   t ogether? 16/20
  • 48. Seriously   n ow. What   c an   w e   d o   t ogether? This   i s   a   s ilent   i gnite. And   I ’m   n ot   e ven   t here   w ith   y ou. 16/20
  • 49. Seriously   n ow. What   c an   w e   d o   t ogether? This   i s   a   s ilent   i gnite. And   I ’m   n ot   e ven   t here   w ith   y ou. I’ve   g ot   a n   i dea. A   s trange   o ne. 16/20
  • 50. When   I   s ay   T HREE... You   s hout   “ Yeah!” 17/20
  • 51. When   I   s ay   T HREE... You   s hout   “ Yeah!” Ready? One...   ( trust   m e) 17/20
  • 52. When   I   s ay   T HREE... You   s hout   “ Yeah!” Ready? One...   ( trust   m e) Two...   ( trust   m e,   d o   i t!) 17/20
  • 53. When   I   s ay   T HREE... You   s hout   “ Yeah!” Ready? One...   ( trust   m e) Two...   ( trust   m e,   d o   i t!) FOUR! 17/20
  • 54. Well,   m aybe   y ou   l aughed... And   t herefore... 18/20
  • 55. Well,   m aybe   y ou   l aughed... And   t herefore... Instead   o f   t hinking... “This   s ilent   i gnite   i s   a   s tupid   i dea”... 18/20
  • 56. Well,   m aybe   y ou   l aughed... And   t herefore... Instead   o f   t hinking... “This   s ilent   i gnite   i s   a   s tupid   i dea”... You   t hought... “THREE”   : -­‐) 18/20
  • 57. The   n ext   o ne   i s   t he   o nly   s erious   s lide. Number   2 0.   L ast   o ne. 19/20
  • 58. The   n ext   o ne   i s   t he   o nly   s erious   s lide. Number   2 0.   L ast   o ne. Think   o f   w hat   h appened in   t he   l ast   f ew   m inutes. 19/20
  • 59. The   n ext   o ne   i s   t he   o nly   s erious   s lide. Number   2 0.   L ast   o ne. Think   o f   w hat   h appened in   t he   l ast   f ew   m inutes. We   e xplored a   n ew   t hing. 19/20
  • 60. Explore   y ourself. Explore   s ilence. 20/20
  • 61. Explore   y ourself. Explore   s ilence. Explore   t hings... ...   T hat   y ou   t hink   y ou   k now.   T hink   a gain. 20/20
  • 62. Explore   y ourself. Explore   s ilence. Explore   t hings... ...   T hat   y ou   t hink   y ou   k now.   T hink   a gain. And   n ow,   l et’s   t est   r eflexes... 20/20
  • 63. Explore   y ourself. Explore   s ilence. Explore   t hings... ...   T hat   y ou   t hink   y ou   k now.   T hink   a gain. And   n ow,   l et’s   t est   r eflexes... THREE! 20/20
  • 64. Thank you! Simone Brunozzi @simon Apr 22nd, 2012
  • 65. Important   n ote: the   views   expressed   in   this   document   are   those   of   the  author   and  may   not,   under  any  circumstances,   be  regarded  as  representing  a   current  or   past   e mployer. This   d eck   w as   o riginally   c reated   i n   2 009,   a nd   r edesigned   i n   2 012. For   a ny   i nquiry,   p lease   c ontact   S imone   B runozzi   o n   T witter:   @ simon. Best, Simone