Sini - input2012
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1) The document analyzes mobility patterns and preferences among different demographic segments in European cities. It identifies segments that are most receptive to various smart mobility policies. 2) It finds that female 15-24, female 25-39, and male 25-39 segments are most open to single ticketing, easy transfers between modes, and online ticket purchasing. Male 25-39 and male 55+ prefer new road charging schemes. 3) It maps these receptive segments across neighborhoods in Cagliari, Italy and recommends targeted mobility policies for different areas based on their demographic characteristics and densities.
Sini - input2012
- 1. INPUT 2012 Seventh International Conference on Informatics and Urban and Regional Planning SS - Smart People in Smart Cities Smart mobility awareness in the urban context by Stefania Sini PhD Candidate School of Civil Engineering and Architecture University of Cagliari E1: stefaniasini@unica.it E2: sini.stefania@gmail.com
- 2. mobility has a great impact in the economy of the city; transport systems consequently represent not only the infrastructure thanks by all places are completely integrated in the world networks, but also an intermediate in the enhancement of prosperity (European Commission, 2011) mobility is then very important because it shapes the access to different opportunities, creating inclusion or exclusion to urban dynamic depending on the “capacity of mobility” that each individual may gain (Borlini et al., 2011; Kauffman et al., 2004) a smart space is a physical space rich in devices and services that is capable of interacting with people (users) and orchestrates the use of integrated physical and computing environment to bring tangible benefits to people in support of their tasks (Ghamri-Doudane et al., 2004) city users improve their context-knowledge, becoming aware of the surronding urban landscape and proactively reacting to urban transformation processes
- 3. Tab. 1- Main mode of transport; Base: all respondents, % EU27 Tab. 3- Single ticketing covering all means of transport; Base: all respondent, % EU27 Demographical % Public % Demographical % Car % Walking % Cycling % Other % Yes, definitely % Yes, maybe % No segments transport Motorbike segments EU27 52,9 21,8 12,6 7,4 2,1 1,4 EU27 50,1 20,8 24,5 GENDER GENDER Male 58,9 18,1 8,7 7,4 3,7 1,7 Male 48,1 21,3 26,3 Female 47,3 25,3 16,2 7,4 0,6 1,1 Female 51,9 20,3 22,9 AGE AGE 15 -24 32,9 41 10,8 8,1 5,1 1,5 15 -24 61,8 20,3 15 25 - 39 60,8 18,7 10 6,6 2,5 1 25 - 39 49,2 22,9 25,3 40 - 54 63,5 15,4 9,8 7,6 2,1 1,1 40 - 54 47,4 22,2 26,7 55 + 47 21,5 17,2 7,6 0,6 1,8 55 + 48,4 18,3 26,1 Tab. 2 - Replacing existing car charges with new charging scheme; Tab. 4- Ideas to encourage car users to combine different modes of transport. Base: all respondents% EU27 Base: those who use a car as a main mode of transport; % of "Would encourage", EU27 Demographical % Disagree Easy transfer from Better (online) % Disagree % Agree % Agree strongly Demographical Possibility to buy Attractive segments strongly one transport mode informationon segments tickets online terminals to another schedules EU27 12,5 17,8 33,9 16,3 EU27 38,4 65,1 46,5 51,6 GENDER GENDER Male 15,2 18,3 35,1 18,3 Male 4,2 64,3 46 51,1 Female 10,1 17,4 32,7 14,5 Female 36,2 66,2 47,1 52,2 AGE AGE 15 -24 10,2 21,9 36,7 12,3 15 -24 45,1 67 48,6 63,5 25 - 39 13,7 19,2 37,1 17 25 - 39 46,3 69,7 49,5 56,3 40 - 54 15,4 19,5 34,7 16,3 40 - 54 38 64,9 43,4 52,5 55 + 10,3 14,1 30,3 17,7 55 + 30,3 61,1 46,9 43,3 European Commission - Directorate General Mobility and Transport (2010) Future of Transport - Analytical report Gallup Organization smart demographical segments: female 15-24 (single ticketing, better on-line information) female 25-39 (easy transfer; attractive terminals; possibility to buy ticket on-line) male 25-39 (new charging schemes; single ticketing) male +55 (new charging schemes)
- 4. Spatial distribution of smart demographical segments: density San Benedetto San Benedetto 676 ab/Km2 1938 ab/Km2 San Benedetto Marina 2875 ab/Km2 1818 ab/Km2
- 5. Barracca Manna Spatial distribution of smart 0,08 ab/Km2 demographical segments: local incidence Nuovo Borgo Sant’Elia 0,04 ab/Km2 Mulinu Becciu 0,14ab/Km2 Borgo Sant’Elia 0,10 ab/Km2
- 6. Spatial distribution of smart demographical segments: Is Mirrionis Is Mirrionis 0,002 ab/Km2 0,006 ab/Km2 city incidence Is Mirrionis Is Mirrionis 0,006 ab/Km2 0,009 ab/Km2
- 7. Tab. 1- Scheme of the results. Tab. 1- Summary of the results Barracca Manna Mulinu Becciu Borgo Sant'Elia San Benedetto Neighbourhood Spatial Demographical Nuovo Borgo Is Mirrionis Sant'Elia organization segments Mobility Policy Marina Suggested mobility policies which may be more effective Attractive terminals in the ability to turn the city mobility in a smart one high local Barracca Manna F 25-39 Easy transfer from one transport mode to incidence another Replacing existing car charges with new high local charging schemes Replacing existing car charges with new charging schemes Borgo Sant'Elia M 25-39 incidence Single ticketing covering all means of transport Single ticketing covering all means of transport Replacing existing car charges with new Possibility to buy tickets online charging schemes Easy transfer from one transport mode to another Single ticketing covering all means of transport F 15-24 high city F 25-39 Possibility to buy tickets online Attractive terminals Is Mirrionis incidence M 25-39 Easy transfer from one transport mode to Better (online) information on schedules M +55 another Attractive terminals Better (online) informationon schedules Replacing existing car charges with new Marina high density M 25-39 charging schemes Single ticketing covering all means of transport high local Mulinu Becciu incidence M +55 Replacing existing car charges with new charging schemes Mulinu Becciu Barracca Manna Nuovo Borgo high local Single ticketing covering all means of transport F 15-24 Sant'Elia incidence Better (online) informationon schedules Replacing existing car charges with new charging schemes Is Mirrionis Single ticketing covering all means of transport F 15-24 F 25-39 Possibility to buy tickets online San Benedetto high density M 25-39 Easy transfer from one transport mode to M +55 another Attractive terminals Better (online) informationon schedules San Bendetto Marina Nuovo Borgo Borgo Sant’Elia Sant’Elia