Sitecore & Microsoft Breakfast: Sitecore opening address
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Simon Etherington from Sitecore UK will give a presentation on "The Future of Digital Retail". Customer experience is becoming the primary way companies compete and a focus on customer experience leads to greater profits. Businesses must focus on delivering excellent customer experiences to succeed. Sitecore's customer experience management platform helps companies analyze customer data and improve their customer experience across e-commerce, CRM, marketing automation and other areas. This allows companies like Media-Saturn, a large European retailer, to better serve customers online and in stores.
Sitecore & Microsoft Breakfast: Sitecore opening address
- 1. Welcome to our breakfast: ‘The Future of Digital Retail’
- 3. 3 The customer experience is transforming business 89% of companies plan to compete primarily on the basis of the customer experience by 2016 By2020 customer experiencewill overtakepriceas thekeybrand differentiator Gartner Forbes The businesses that focus on delivering and executing customer experiences are the businesses that will win Accenture Customer-centric companies are 60% more profitable compared to companies that aren’t customer focused Deloitte
- 4. 4 Simplistic view of Business DECREASING COST Bi- directional Dataflow INCREASING REVENUE
- 5. 5 Simplistic view of Business DECREASING COST INCREASING REVENUE
- 6. ANALYTICS 6 CEMTech Platform Evolution -Today E-COMMERCE SENTIMENT ANALYSIS MOBILITY SERVER SOCIAL MEDIA MGMT PAYMENTS CRM WCM PIM ECM MARKETING AUTOMATION TRANSLATION SVCS ERP SEARCH EMAIL MGMT DAM Est. market size: $3.89 B (MarketsandMarkets 2016)
- 7. 7 CEMTech Platform Evolution ~ 2020 E-COMMERCE SENTIMENT ANALYSIS MOBILITY SERVER SOCIAL MEDIA MGMT PAYMENTS CRM WCM PIM ECM ANALYTICS MARKETING AUTOMATION TRANSLATION SVCS ERP SEARCH EMAIL MGMT DAM Est. market size: $8.25 B by 2021 (MarketsandMarkets)
- 8. 8 Ongoing battle for the heart of CEM ecosystem E-COMMERCE SENTIMENT ANALYSIS MOBILITY SERVER SOCIAL MEDIA MGMT PAYMENTS CRM WCM PIM ECM ANALYTICS MARKETING AUTOMATION TRANSLATION SVCS ERP SEARCH EMAIL MGMT DA M
- 9. 9 CEMTech Platform Evolution ~ 2020 E-COMMERCE SENTIMENT ANALYSIS MOBILITY SERVER SOCIAL MEDIA MGMT PAYMENTS CRM WCM PIM ECM ANALYTICS MARKETING AUTOMATION TRANSLATION SVCS ERP SEARCH EMAIL MGMT DAM
- 10. 10 CEMTech Platform Evolution ~ 2020 E-COMMERCE SENTIMENT ANALYSIS MOBILITY SERVER SOCIAL MEDIA MGMT PAYMENTS CRM WCM PIM ECM ANALYTICS MARKETING AUTOMATION TRANSLATION SVCS ERP SEARCH EMAIL MGMT DAM
- 11. 11 Simplistic view of Business DECREASING COST INCREASING REVENUE
- 12. Media-Saturn Media-Saturn is Europe’s leading digital commerce company for consumer electronics and related services • €21Bn • 1000 stores in 15 countries
- 13. If you would like to know more… Phone: +44 (0)203 327 0630 Email: info-emea@sitecore.net