The founders are Nilesh Shah, Mahendra Sharma, and Niraj Kanjani. Their startup is called SlamBook App, which is an electronic version of a physical slam book/yearbook. It allows users to connect with friends and family and learn how others perceive them. The founders have experience in IT, business development, and starting other companies. SlamBook App aims to reconnect people and allow them to collect memories. It could help users improve themselves by learning their strengths and weaknesses from others' feedback.