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Smart Practices For Graduate Program Websites
- 2. Karl Schindel 1998 Proud Alum of ISU in Marketing 1999-2003 Manager of Web Communications for Fortune 500 Company
- 3. Karl Schindel 2003-2006 Owner of my own computer business, and Manager of a bookstore 2006-2008 ISU Graduate College IT
- 4. Current State of Graduate Program Websites at Iowa State?
- 5. Current State of Graduate Program Websites at Iowa State. All are following at least some of what is listed in this presentation.
- 6. What makes a good website?
- 7. What are prospective students looking for?
- 8. ISU’s Graduate College Website
- 9. ISU’s Graduate College Website The Number 1 page viewed by visitors to the Graduate College is the Graduate Requirements page. http://www.grad-college.iastate.edu
- 10. What do Applicants Expect?
- 11. What do Applicants Expect? and What do Applicants Want?
- 12. What Applicants Expect Professional Look and Feel of your website.
- 13. What Applicants Expect Professional Look and Feel of your website. i.e. Looks like a part of ISU’s website.
- 14. What Applicants Expect Professional Look and Feel of your website. i.e. Looks like a part of ISU’s website. Examples: http://www.cs.iastate.edu/ http://www.bcb.iastate.edu/
- 15. What Applicants Expect Program Information
- 16. What Applicants Expect Program Information Example: http://www.hci.iastate.edu/Academics/phd.php
- 17. What Applicants Expect Program Admission Requirements / How to Apply
- 18. What Applicants Expect Program Admission Requirements / How to Apply Examples: http://www.hci.iastate.edu/Academics/phd.php http://www.cs.iastate.edu/gradadm/applying.shtml
- 20. What Applicants Want Easy Navigation
- 21. What Applicants Want Easy Navigation Clean, Simple, Intuitive
- 22. What Applicants Want Easy Navigation Clean, Simple, Intuitive Way to get back to homepage
- 23. What Applicants Want Easy Navigation Clean, Simple, Intuitive Way to get back to homepage Link to Apply
- 24. What Applicants Want Information that sets your webpages apart Demographic Information/Statistics http://www.genetics.iastate.edu/statistics.html
- 25. What Applicants Want Information that sets your webpages apart Points of Pride http://www.genetics.iastate.edu/whyisu.html
- 26. What Applicants Want Information that sets your webpages apart Awards/Areas of Prominence http://www.fshn.hs.iastate.edu/alumni/awards.php
- 27. What Applicants Want Information that sets your webpages apart Career Information/Program Emphasis http://www.imse.iastate.edu/jobs/careers.html
- 28. What Applicants Want Information that sets your webpages apart Types of research http://www.cs.iastate.edu/research/facinterests.shtml
- 29. What Applicants Want Information that sets your webpages apart Types of research Financial Aid
- 30. What Applicants Want Information that sets your webpages apart Types of research Financial Aid Student placement
- 31. What Applicants Want Information that sets your webpages apart Types of research Financial Aid Student placement Student information/testimonials Example: http://www.history.iastate.edu/hotsstudents.shtml
- 32. What Applicants Want Information that sets your webpages apart Faculty Information Example: http://www.cs.iastate.edu/people/faculty.jsp
- 33. Summary
- 34. Current State of Graduate Program Websites at Iowa State. All are following at least some of what is listed in this presentation.
- 35. Now What?
- 36. Taking Steps to Improve Your Websites
- 37. Taking Steps to Improve Your Websites Find out where people are going on your website. (Ask your techs if you don’t know.)
- 38. Taking Steps to Improve Your Websites Find out the top questions applicants ask your program. Put what they ask for on your website, or improve its location on your website. Are they asking for things that are already on your site? Hint. Hint.
- 39. Taking Steps to Improve Your Websites Review your current website. Is it current? How does it compare to these findings?
- 40. Where do I go for help?
- 41. Where do I go for help? Ask Karl?
- 42. Where do I go for help? ITS Web Development Services
- 43. Where do I go for help? ITS Web Development Services Build Update Host
- 44. Where do I go for help? ITS Web Development Services http://www.it.iastate.edu/webdev/ 115 Durham Center [email_address] 515-294-6654