Smartsection
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The document discusses guiding different types of readers through extensive news themes based on their news needs and personality types. It proposes building a reader profile using the Myers-Briggs Type Indicator methodology and providing dynamic content presentations tailored to the reader's profile. A prototype is presented focusing on the news theme of building a Google data center in the Netherlands.
Smartsection
- 1. April 10, 2015 GEN editorslab 10 april 2015 @floor_schouwman @jeroenvankleef @lindazeg SmartSection
- 2. April 10, 2015 2 ,,We want to guide different types of readers with different kind of news needs through extensive news themes’’ ^Maike Olij en Paul Hek Myers-Briggs Type Indicator > What
- 3. April 10, 2015 3 Why Left: News needs by Maike Olij en Paul Hek (NOS survey, pdf) Right: Myers-Briggs Type Indicator
- 4. April 10, 2015 4 How Guiding the reader ‘That’s all I need to know’ > yes > event handler > analytics > no > go to next content element Building a profile ‘Did you find this interesting?’ > yes/no > user profile/database Goal: build a profile based on MBTI methodology and give the reader a dynamic presentation of an extensive theme based on his profile.
- 5. April 10, 2015 5 Prototype News Theme: Building a Google Data Center in Eemshaven, Groningen, The Netherlands. http://redactie.dvhn.nl/digita al/editorslab/index.html
- 6. April 10, 2015 5 Prototype News Theme: Building a Google Data Center in Eemshaven, Groningen, The Netherlands. http://redactie.dvhn.nl/digita al/editorslab/index.html