Solaiemes IMS WebRTC Workshop
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The document discusses how telecommunications companies (telcos) can leverage WebRTC to enhance and monetize their services without requiring additional standardization in IMS. It highlights the potential to create custom unified communication solutions that combine traditional telco assets with innovative WebRTC features, allowing for improved user reach and service offerings. Furthermore, it emphasizes that WebRTC should not be viewed as competition to existing telco services, but rather as a tool to extend telco capabilities and create new business models.
Solaiemes IMS WebRTC Workshop
- 1. How telcos may use and monetize WebRTC IMS World Forum 2014 , WebRTC Workshop, 28/April
- 2. q WebRTC is not a service itself q WebRTC is not an e2e solution q WebRTC is not an anti-telco thing q To use WebRTC with IMS is not needed any kind of IMS additional standardization Demolishing some WebRTC myths
- 3. ü Making ubiquitous, browse accessible legacy telco services as Voice and powering Unified Communications combining Voice, RCS messaging/ video and WebRTC. ü Enable a myriad of new services “solving problems” users and business have. Combine “reachability & privace”. Telcos are in the best position to do that. Where WebRTC applies to telco?
- 4. ü Forget about new standards and wasting time activities. ü Use WebRTC as the UX of virtual communication clients. HOW TO DO FAST?
- 5. internet WebRTC TELCO Gateway WebRTC signalling & media Voice Core OR IMS SoESwitch SBC UNI IMS Core or SoftSwitches supporting SIP access DO NOT need any modification telco WebRTC-‐Telco Gateway architecture Telco signalling & Media
- 6. Feasible as Cloud based architecture The WebRTC-Telco GW can be deployed outside the telco premise, in a public or private cloud as the access to the network core is UNI based
- 7. 1st case, making telco assets ubiquitous q A PSTN line can be perceived as more valuable if ubiquitous access is provided and not only restricted to a connected “wire”. q Companies can combine telco assets and own assets (directories, file systems etc) to create customized business Unified Communications.
- 8. WebPhone. IniQal User Inteface. Videodemo: https://www.youtube.com/watch?v=q0vClE774aE UI/UX as it is web based could be fully redesigned easily
- 9. RCS Full (messaging, voice, video) Web Client Videodemo: https://www.youtube.com/watch?v=V-DvXcngHnk UI/UX as it is web based could be fully redesigned easily Combined with RCS Thin Client Server product it is possible to build a RCS web client with all the features, voice+RCS
- 10. Totally customizable UX. Also for mobile and tablets
- 11. RCS vs WebRTC WebRTC is not a rival service of RCS nor telco communications, instead it is a great tool for telcos to extend their end-point portfolio, and leverage a more ubiquitous reach of their enablers.
- 12. WebRTC-‐Telco GW internal architecture The platform includes the web-server to serve the “WebPhone” but it could be served from other server as in the case of future WebRTC cases using the SDK.
- 13. The key, the SDK, the new generaQon SDP
- 14. SDK to enable a myriad of new use cases SDK
- 15. Telco services deployed in days Javascript SDK as tool to create easily telco services as: • prepaid call-me services. • creating casual access to telco comms • interworking with OTTs, etc
- 16. SDK use cases: WebRTC Service Market Portal to buy prepaid VAS using WebRTC as call- me services hiding your real number, international calls or authorizing SN friends to call you without knowing your number. https://www.youtube.com/watch?v=oYGTKU-6vIk
- 17. Using 3rd party OTT stuff to create telco services Telco-WebRTC allows to use OTT stuff as Facebook authorization to create new types of services “with a telco leg” as one of the call parties is telco https://www.youtube.com/watch?v=iBMHegipREc
- 18. Combining Voice API & WebRTC SDK classifieds sites can create prepay clic2calls to avoid exposing phone numbers and “being googled”. Reachability + Privace in Classifieds
- 19. The business? A market of WebRTC services based on telco capabilities, causal services to engage the users and extending the reach of telco driven comms. Self-service web based market of premium services based on WebRTC. Innovation connecting telco and non- telco identities.