SOTA: STATE OF THE ART
ANALYSIS
State of the art analysis
“If you steal from one author it’s plagiarism;
if you steal from many it’s research.”
Wilson Mizner, Warner Brothers screenplay writer
A diaper story …
State of the art analysis
Big diaper business!
State of the art analysis
SOTA – Why?
You have a great idea for a new software product
or service!
… BUT:
State of the art analysis
Before starting to invest time, money and
resources into the development of a new product
or service you need to know what the rest of the
world is doing in this area.
SOTA definition
State-of-the-art is the level of development
achieved in a certain market, application
domain, science or technology.
State of the art analysis
SOTA – Why?
• You need to know and understand the important technology
trends in your sector.
• You do not want to re-invent the wheel.
• You want to have access to best-in-class technology.
• You want to find partners and allies.
• You want to differentiate versus the competition.
• You do not want to infringe somebody’s IPR (Intellectual
Property Rights).
State of the art analysis
SOTA – Why?
• You need to know and understand the important technology
trends in your sector.
• You do not want to re-invent the wheel.
• You want to have access to best-in-class technology.
• You want to find partners and allies.
• You want to differentiate versus the competition.
• You do not want to infringe somebody’s IPR (Intellectual
Property Rights).
State of the art analysis
SOTA domains
Scientific research
Industry trends
• Corporate research labs
• Startup companies
• Investor activity
Standard bodies & professional
organizations
IPR – Intellectual Property
Rights
• Patents
• Open source
Market reports
State of the art analysis
Take your product vision board and match it with related
information from the following domains:
Scientific research
Industry trends
• Corporate research labs
• Startup companies
• Investor activity
Standard bodies & professional
organizations
IPR – Intellectual Property
Rights
• Patents
• Open source
Market reports
SOTA domains
State of the art analysis
Take your product vision board and match it with related
information from the following domains:
CAVEAT: Analysis – Paralysis
1. Start with a “breadth first” search
2. Check and rate the relevance of every SOTA artifact:
• Highly relevant: put it on the must read stack
• Irrelevant: discard
• Don’t know: save for later
3. Do an in depth analysis of the most relevant SOTA artifacts
• Summarize
• Identify what it means for your product vision
State of the art analysis
SOTA impact
The SOTA deliverable should describe the impact of the SOTA
artifacts on your product vision.
Example:
• We have found an open source library for the encryption of our data.
• IMPACT: This could save us up to 2 months of testing and development
but it is only available in Java.
State of the art analysis
Scientific research sources
Scientific publications:
• Journals
• Conference proceedings
• Google scholar
Public research organization annual reports:
• IMEC, Fraunhofer,
• iMinds, VITO, Telecom labs, …
EU funded research projects
• Source: Cordis database
State of the art analysis
Scientific research sources
Scientific publications:
• Journals
• Conference proceedings
• Google scholar
Public research organization annual reports:
• IMEC, Fraunhofer,
• iMinds, VITO, Telecom labs, …
EU funded research projects
• Source: Cordis database
State of the art analysis
Industry trends: Corporate labs
Examples of corporate research labs:
• Nokia labs:
• http://research.nokia.com/
• Google labs:
• http://research.google.com/
• Qualcomm research:
• http://www.qualcomm.com/innovation/research/index.html
• Adobe Technology Lab
• http://labs.adobe.com/technologies/
State of the art analysis
Open Innovation
State of the art analysis
Industry trends: startups & VC’s
Startup activity has increased significantly during the last 10 years.
Examples:
• Techcrunch: http://techcrunch.com/
• Y-Combinator list: http://yclist.com
Investment activity shows the technology trends. Examples:
• Grundertechfund (Germany):
• http://www.high-tech-gruenderfonds.de/
• Accel partners (USA)
• http://www.accel.com
• Incubator: 500 startups:
• http://500.co/
State of the art analysis
Dealing with standards
Standards promote interoperability but come in many flavours:
• Official standards
• Take long to develop
• Industry and de facto standards
A standard does not imply an automatic obligation to adhere to
it:
• Is the market ready for it?
• What are the associated costs?
State of the art analysis
Standards & professional organizations
ISO: International Standards Organization
• http://www.iso.org
• Example: PDF ISO 3200 , PDF/A ISO 19005
UPnP: home automation industry
• http://www.upnp.org
W3C consortium:
• http://www.w3.org
• Example: Mobile web at W3C
IEEE:
• http://www.ieee.org
• Example: IEEE Learning Technology Standards Committee
State of the art analysis
IPR: Intelectual Property
State of the art analysis
Are we free to operate?
Patents & IPRs are mainly associated with protection
The most important issue of technological innovation is
nevertheless: freedom to operate
• Check existing prior IPR
• Avoid infringements on exclusive rights of third parties
• Optimal implementation of our planning and business strategy (partners,
buy-build, …)
You have the obligation to check but the option to patent.
State of the art analysis
The smartphone patent war
State of the art analysis
IPR databases
The main public databases are:
• U.S. PTO (http://www.uspto.gov): US Patent Office
• WIPO (http://www.wipo.int): World Intellectual Property Organization
• EPO (http://www.espacenet.com): European Patent Office
• JPO (http://www.jpo.go.jp): Japanese Patent Office
• CIPO (http://patents1.ic.gc.ca/): Canadian Intellectual Patent Office
Google also is getting into patents:
• http://www.google.com/patents
We recommend: Espacenet
• Patent search based on keywords
State of the art analysis
Open source software - OSS
Different OSS license types:
• Viral: everything it touches turns into open source.
• Examples: GPL, AGPL
• Permissive: less restrictions for use in proprietary applications.
• Examples: MIT, Apache
Dual licensing:
• The terms of a GPL license if you live by the principles of open source or
• Under commercial terms for third-party profit.
• Example: iText PDF software, MySQL.
State of the art analysis
Market research
Market research reports:
• Gartner, information technology research:
• http://www.gartner.com/technology/home.jsp
• OVUM, business & technology research:
• http://ovum.com/section/home/
• Juniper: mobile telecom, content and applications sector
• http://www.juniperresearch.com
• …
State of the art analysis
SOTA overview
State of the art analysis
Make clear SMART(*)
guidelines to distribute the tasks among
your team members for each SOTA area:
1. Scientific research
2. Industry trends
3. Standard bodies & professional organizations
4. IPR – Intellectual Property Rights
5. Market reports (optional)
SMART task example: John will research scientific papers and projects using Google
Scholar and Cordis. A report with ½ page per topic and the impact analysis needs to
be posted on the team wiki by Friday, Oct 1st at 10PM.
(*) SMART: specific, measurable, achievable, result oriented and time bound
SOTA process
1. Do a breadth first search and prioritize the info.
2. Analyze the relevant information and summarize.
3. Determine the impact for your product vision.
4. Organize a team review and
5. Write the final conclusions & impact.
6. Decide about the next steps.
State of the art analysis

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State of the art introduction

  • 1. SOTA: STATE OF THE ART ANALYSIS
  • 2. State of the art analysis “If you steal from one author it’s plagiarism; if you steal from many it’s research.” Wilson Mizner, Warner Brothers screenplay writer
  • 3. A diaper story … State of the art analysis
  • 4. Big diaper business! State of the art analysis
  • 5. SOTA – Why? You have a great idea for a new software product or service! … BUT: State of the art analysis Before starting to invest time, money and resources into the development of a new product or service you need to know what the rest of the world is doing in this area.
  • 6. SOTA definition State-of-the-art is the level of development achieved in a certain market, application domain, science or technology. State of the art analysis
  • 7. SOTA – Why? • You need to know and understand the important technology trends in your sector. • You do not want to re-invent the wheel. • You want to have access to best-in-class technology. • You want to find partners and allies. • You want to differentiate versus the competition. • You do not want to infringe somebody’s IPR (Intellectual Property Rights). State of the art analysis
  • 8. SOTA – Why? • You need to know and understand the important technology trends in your sector. • You do not want to re-invent the wheel. • You want to have access to best-in-class technology. • You want to find partners and allies. • You want to differentiate versus the competition. • You do not want to infringe somebody’s IPR (Intellectual Property Rights). State of the art analysis
  • 9. SOTA domains Scientific research Industry trends • Corporate research labs • Startup companies • Investor activity Standard bodies & professional organizations IPR – Intellectual Property Rights • Patents • Open source Market reports State of the art analysis Take your product vision board and match it with related information from the following domains:
  • 10. Scientific research Industry trends • Corporate research labs • Startup companies • Investor activity Standard bodies & professional organizations IPR – Intellectual Property Rights • Patents • Open source Market reports SOTA domains State of the art analysis Take your product vision board and match it with related information from the following domains:
  • 11. CAVEAT: Analysis – Paralysis 1. Start with a “breadth first” search 2. Check and rate the relevance of every SOTA artifact: • Highly relevant: put it on the must read stack • Irrelevant: discard • Don’t know: save for later 3. Do an in depth analysis of the most relevant SOTA artifacts • Summarize • Identify what it means for your product vision State of the art analysis
  • 12. SOTA impact The SOTA deliverable should describe the impact of the SOTA artifacts on your product vision. Example: • We have found an open source library for the encryption of our data. • IMPACT: This could save us up to 2 months of testing and development but it is only available in Java. State of the art analysis
  • 13. Scientific research sources Scientific publications: • Journals • Conference proceedings • Google scholar Public research organization annual reports: • IMEC, Fraunhofer, • iMinds, VITO, Telecom labs, … EU funded research projects • Source: Cordis database State of the art analysis
  • 14. Scientific research sources Scientific publications: • Journals • Conference proceedings • Google scholar Public research organization annual reports: • IMEC, Fraunhofer, • iMinds, VITO, Telecom labs, … EU funded research projects • Source: Cordis database State of the art analysis
  • 15. Industry trends: Corporate labs Examples of corporate research labs: • Nokia labs: • http://research.nokia.com/ • Google labs: • http://research.google.com/ • Qualcomm research: • http://www.qualcomm.com/innovation/research/index.html • Adobe Technology Lab • http://labs.adobe.com/technologies/ State of the art analysis
  • 16. Open Innovation State of the art analysis
  • 17. Industry trends: startups & VC’s Startup activity has increased significantly during the last 10 years. Examples: • Techcrunch: http://techcrunch.com/ • Y-Combinator list: http://yclist.com Investment activity shows the technology trends. Examples: • Grundertechfund (Germany): • http://www.high-tech-gruenderfonds.de/ • Accel partners (USA) • http://www.accel.com • Incubator: 500 startups: • http://500.co/ State of the art analysis
  • 18. Dealing with standards Standards promote interoperability but come in many flavours: • Official standards • Take long to develop • Industry and de facto standards A standard does not imply an automatic obligation to adhere to it: • Is the market ready for it? • What are the associated costs? State of the art analysis
  • 19. Standards & professional organizations ISO: International Standards Organization • http://www.iso.org • Example: PDF ISO 3200 , PDF/A ISO 19005 UPnP: home automation industry • http://www.upnp.org W3C consortium: • http://www.w3.org • Example: Mobile web at W3C IEEE: • http://www.ieee.org • Example: IEEE Learning Technology Standards Committee State of the art analysis
  • 20. IPR: Intelectual Property State of the art analysis
  • 21. Are we free to operate? Patents & IPRs are mainly associated with protection The most important issue of technological innovation is nevertheless: freedom to operate • Check existing prior IPR • Avoid infringements on exclusive rights of third parties • Optimal implementation of our planning and business strategy (partners, buy-build, …) You have the obligation to check but the option to patent. State of the art analysis
  • 22. The smartphone patent war State of the art analysis
  • 23. IPR databases The main public databases are: • U.S. PTO (http://www.uspto.gov): US Patent Office • WIPO (http://www.wipo.int): World Intellectual Property Organization • EPO (http://www.espacenet.com): European Patent Office • JPO (http://www.jpo.go.jp): Japanese Patent Office • CIPO (http://patents1.ic.gc.ca/): Canadian Intellectual Patent Office Google also is getting into patents: • http://www.google.com/patents We recommend: Espacenet • Patent search based on keywords State of the art analysis
  • 24. Open source software - OSS Different OSS license types: • Viral: everything it touches turns into open source. • Examples: GPL, AGPL • Permissive: less restrictions for use in proprietary applications. • Examples: MIT, Apache Dual licensing: • The terms of a GPL license if you live by the principles of open source or • Under commercial terms for third-party profit. • Example: iText PDF software, MySQL. State of the art analysis
  • 25. Market research Market research reports: • Gartner, information technology research: • http://www.gartner.com/technology/home.jsp • OVUM, business & technology research: • http://ovum.com/section/home/ • Juniper: mobile telecom, content and applications sector • http://www.juniperresearch.com • … State of the art analysis
  • 26. SOTA overview State of the art analysis Make clear SMART(*) guidelines to distribute the tasks among your team members for each SOTA area: 1. Scientific research 2. Industry trends 3. Standard bodies & professional organizations 4. IPR – Intellectual Property Rights 5. Market reports (optional) SMART task example: John will research scientific papers and projects using Google Scholar and Cordis. A report with ½ page per topic and the impact analysis needs to be posted on the team wiki by Friday, Oct 1st at 10PM. (*) SMART: specific, measurable, achievable, result oriented and time bound
  • 27. SOTA process 1. Do a breadth first search and prioritize the info. 2. Analyze the relevant information and summarize. 3. Determine the impact for your product vision. 4. Organize a team review and 5. Write the final conclusions & impact. 6. Decide about the next steps. State of the art analysis