This chapter discusses strategy implementation and contrasts it with strategy formulation. Strategy implementation requires operational coordination across many individuals, focusing on efficiency. It involves altering structures, processes, and incentives to support new strategies. Annual objectives are important for allocating resources, evaluating managers, and monitoring progress. Organizational structure must match strategy to enable implementation. Restructuring changes ownership priorities while reengineering changes processes. Performance must be linked to strategies through compensation. Managing resistance to change is key to implementation. Culture influences implementation and must sometimes be modified to support new strategies. Production/operations decisions are important to consider. Employee stock ownership can motivate implementation.