Street Level Integration + Animation
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This document discusses the importance of street-level integration and animation for tall buildings. It provides examples of buildings that successfully embrace and contribute to street life through features like open and inviting ground floors, natural light, outdoor seating areas, and connections to adjacent public spaces. These buildings create lively places that attract people and activity, while also benefiting financially by commanding higher rental rates. The document advocates an approach where private development enhances public spaces to achieve shared economic and social goals.
Street Level Integration + Animation
- 1. Street Level Integration and Animation
- 2. Does the design contribute to adjacent street life? Is it interesting (or boring and generic) to walk by? Does it create a lively place—or a dead zone? Does it pull you in—or is it unfriendly? Does it turn it’s back on the city—or embrace it? DIAGNOSE YOUR HABITAT 1 2 3 4 5
- 4. The Qube in downtown Detroit animates the street with color and a variety of seating types at 611 Woodward Ave (14 floors, built in 1959).
- 5. 590 Madison Ave is a place where people want to be. Natural light, plants, art and clustered seating encourage social interaction. The atrium is highly visible from the exterior, which adds to the experience of people walking on 57th Street. It’s an inviting space in an office building which is among those able to charge top rental rates in midtown Manhattan. DIAGNOSE YOUR HABITAT
- 6. 590 Madison Ave, New York
- 7. DIAGNOSE YOUR HABITAT This market spills out onto the street creating a place people want to be, with a sense of abundance.
- 8. Portland, OR
- 9. An open corner was designed to connect with street activities at the 8-story Ryerson Student Learning Centre in Toronto. (opening March 2015) rendering: Snøhetta with Zeidler Partnership Architects
- 10. DIAGNOSE YOUR HABITAT: This example in Vancouver’s Yaletown demonstrates variety, authenticity, and integration with nature.
- 11. At the Embarcadero Center in San Francisco, tall buildings are linked with lively, open walkways, and seating that flows into adjacent streets.
- 12. 41 Cooper Square, New York Does the design contribute to adjacent street life? Is it interesting (or boring and generic) to walk by it? Does it create a lively place—or a dead zone? Does it pull you in—or is it unfriendly? Does it turn it’s back on the city—or embrace it? DIAGNOSE YOUR HABITAT
- 13. TALL BUILDINGS: ON THE VALUE OF STREET-LEVEL ANIMATION “People are now realizing that profits don’t come just from creating large floor plates but rather from the value of the whole site, including public space, contextual connections, and a rich mix of uses. So my private and public clients increasingly share the same goals.” This can be one of the great public spaces AND revenue source.” -Ken Greenberg
- 14. Diagnose Your Habitat! a series by Sharon VanderKaay @svkaay