The document discusses the strengths of the ADDIE (analysis, design, development, implementation, evaluation) instructional design model. It notes that while some argue ADDIE does little to encourage innovation, its strength is that it provides a linear, step-by-step process for developing lessons. This structure allows for clear objectives and organization. ADDIE is also cost-effective, saves time for learners and instructors, and promotes effective learning through consistent application. Although other models have been proposed, they still incorporate ADDIE's basic structure of analyzing, designing, developing, implementing, and evaluating instruction.