Structuralism and semiotics view meaning as arising through relationships between signs and codes within a system. Key concepts include the signifier/signified relationship, and that humans construct meaning through language, narratives, and social conventions. When analyzing texts, structuralists look for patterns, binaries, repetitions and other elements that provide insight into the underlying codes and narrative structures at work. Archetypes represent common symbolic images and themes, which often follow cyclical patterns related to nature, human life, and societal changes.