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Ancillary
Research Survey
Answers
The age group which
took this survey was
between 16 and 20
which is my
demographic which
allows me to take
from the answers a
key representation of
what my
demographic/
audience look for in
albums
The gender was
majority female
however the survey
gives me a answer
within range of
what both genders
like in terms of the
ancillary texts
When looking at a
promotional poster
something which is
surprising is how
significant the image is
to the audience, only 2
of the answers
suggested the colour
and font and the
release date
information is not
deemed as important
The majority of
answers preferred
the second album
of Lana Del Rey
rather than the
abstract cover by
London Grammar
this is something
to note when
creating my own
work
Only three people liked
the London Grammar
album cover and the
reason behind this
seems to be the image
makes the album sell
better as it shoes the
artist and the image
itself appeals as you
don’t have to read the
name of the artists
The answer from this
question gave me an
idea that promotional
posters are still evident
even during the influx of
the internet
I feel from the answers
it is a mix response but
you still see
promotional posters on
the streets but you
also see them much
more on social media
account and on TV/
radio
Conclusion:
Consequently from these seven brief questions it
is clear to see that audiences prefer albums with
an image of the artist rather than an abstract
image as it allows the audience to know the
artist without reading the name on the album.
Also people prefer photos on the promotional
posters as that is what they look for, therefore I
need to make sure I conform to audiences
expectations to ensure my product is successful.

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Survey answers

  • 2. The age group which took this survey was between 16 and 20 which is my demographic which allows me to take from the answers a key representation of what my demographic/ audience look for in albums
  • 3. The gender was majority female however the survey gives me a answer within range of what both genders like in terms of the ancillary texts
  • 4. When looking at a promotional poster something which is surprising is how significant the image is to the audience, only 2 of the answers suggested the colour and font and the release date information is not deemed as important
  • 5. The majority of answers preferred the second album of Lana Del Rey rather than the abstract cover by London Grammar this is something to note when creating my own work
  • 6. Only three people liked the London Grammar album cover and the reason behind this seems to be the image makes the album sell better as it shoes the artist and the image itself appeals as you don’t have to read the name of the artists
  • 7. The answer from this question gave me an idea that promotional posters are still evident even during the influx of the internet
  • 8. I feel from the answers it is a mix response but you still see promotional posters on the streets but you also see them much more on social media account and on TV/ radio
  • 9. Conclusion: Consequently from these seven brief questions it is clear to see that audiences prefer albums with an image of the artist rather than an abstract image as it allows the audience to know the artist without reading the name on the album. Also people prefer photos on the promotional posters as that is what they look for, therefore I need to make sure I conform to audiences expectations to ensure my product is successful.