Task 9 summary before formal proposal
- 1. 10A. SECTION C –STARTING PLANNING by SUMMARISING RESEARCH FINDINGS Summary of all Research Findings- preparing for the formal proposal Summary of Research done into general information about music magazines Summary of research into general information about music magazines. • The target audience is important in the production and sales of a music magazine. It has to be researched, considered and catered to in order for the magazine to sell. The magazine has to appeal to a certain chosen target audience so this target audience is interested in the magazine and will purchase it. • The time the music magazine is produced in will determined what is in the music magazine, artists who are popular in this genre with that target audience at that time will appear in the magazine however artists popular 10 years prior to this may not appear as an article as they may no longer be of interest to the target audience. • The articles and exclusives have to be featured on things or people relating to the genre of music that the music magazine is focused on • Music magazines have to be individual and have their own style in order to stand out and create a brand for themselves. • They need to deliver a story, which could contain gossip to interest the reader and entertain them so they read the article
- 2. Most significantly the magazines market must be aware of AIDA A – Attract audience, use of bright colours, image and text I – Interest, articles and sell lines should entice the audience. D – Desire, lure the reader by adding competitions, posters or give freebies A – Act – people to buy your product, motivate them into purchasing, for example, creating a sense of urgency with a limited-time offer or limited supply. B. Research into real music magazines (summary of findings) generic conventions of music magazines • • • • • Front covers must have; masthead at top barcode price date striking image (consistent with genre) Contents pages must have • word “contents” • date or issue number • range of images with page number they relate too • use columns for text with subheadings • tile of magazine somewhere on page • contents clearly links with cover in terms of style colour schemes and genre The Double Page Spread Article • very image dominated with image with text surrounding • Written article has a main heading with a subheading (summarising what article is going to be about)
- 3. • The text is written in paragraphs All 3 parts of the magazine are connected clearly using • same font choices throughout • same colour scheme throughout • magazine title • Information on front is carried through into contents and then onto article • Contents of the magazine is consistent with the genre • Same style of language/formality/attitude throughout Summary of Research into genre: My chosen genre is Pop and I found that: • The colours used in pop are mainly bright and girly • It’s got a cheerful and cheesy attitude throughout • The images used are very posed and glamorous Summary of research into my chosen style model for my magazine which is Top of the Pops
- 4. Below are images of my chosen magazine on which I would like to base my magazine: Front Cover
- 6. ARTICLES I WOULD LIKE TO USE AS STYLE MODELS Types of images found in TOTP magazine; Posed, fun, happy, cheesy, girly, attractive males and females, romance, pop stars, positive message and vibe, modern.
- 7. C. Target audience research From my target audience research I concluded the following and will summarize how this will affect the making of my magazine: 1. THE COVER SHOULD BE: • bright and eye catching • feature images of top pop stars and bands • offer freebies such as posters/band merchandise • include competitions to win gifts • have gossipy sell-lines as well as pop relating cover-lines • have a header summarising main contents • attractive with attractive images/shots etc 2. THE CONTENTS SHOULD INCLUDE: • Gossip such as… • band info • artists info • lots of variety of pop relating images and info • be bright with a friendly cheery attitude • minimum of 50 pages • gig guides • interviews with bands
- 8. 3. THE ARTICLE SHOULD BE: • informal and chatty • include questions and answers • have a main images • use sub-headings to break up writing • include quotes from the text in speech marks in larger font • be about the music but interesting-possibly with fashion and information about their lifestyle 4. GENERAL INFO • None of my potential target audience buys music magazines regularly, but would consider buying them occasionally it if the price were right and was more focused to them. The majority thought between £1.00£2.00 was ok. • I also have to work on attracting the audience in the first place. I will analyse my target audience questionnaires and focus groups in more detail so I can work hard on giving the audience what they want and therefore attract them to buy the magazine.