Testing and validating your idea
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The document outlines a session led by Janna Bastow focusing on testing and validating product ideas, emphasizing the importance of product/market fit and the concept of a Minimum Viable Product (MVP). It discusses risks and benefits associated with MVPs and includes exercises for participants to engage in testing their ideas. Additionally, it provides a framework for understanding customer excitement and payment as indicators of market fit.
Testing and validating your idea
- 1. Janna Bastow Co-founder, ProdPad TESTING AND VALIDATING YOUR IDEA
- 2. 2TESTING AND VALIDATING YOUR IDEA WELCOME TO GENERAL ASSEMBLY
- 5. 5LEARNING OBJECTIVES By the end of this session you will be able to... ‣ ‣ ‣ ‣
- 7. 7TESTING AND VALIDATING YOUR IDEA PRODUCT / MARKET FIT
- 9. 9FINDING PRODUCT/MARKET FIT A BUSINESS HAS PRODUCT/MARKET FIT WHEN IT HAS A SET OF CUSTOMERS EXCITED ENOUGH ABOUT YOUR PRODUCT TO PAY FOR IT, WHERE PAYMENT CAN BE IN MONEY OR TIME
- 10. 10PRODUCT/MARKET FIT THE MARKET GAP IN THE MARKET MARKET IN THE GAP
- 14. 14TESTING AND VALIDATING YOUR IDEA THE MVP PHILOSOPHY
- 15. 15THE MVP PHILOSOPHY LET’S SAY YOU HAVE A GREAT IDEA FOR A PRODUCT
- 16. 16THE MVP PHILOSOPHY WHAT ARE SOME OF THE POTENTIAL RISKS? ‣ ‣ ‣ ‣ ‣ ‣
- 17. 17THE MVP PHILOSOPHY WHAT ARE THE BENEFITS OF THIS?
- 18. 18THE MVP PHILOSOPHY IT ANSWERS THESE QUESTIONS ‣ ‣ ‣
- 19. 19THE MVP PHILOSOPHY Minimum Viable Product
- 20. 20THE MVP PHILOSOPHY Why MVP? ‣ ‣ ‣ ‣ ‣
- 21. 21THE MVP PHILOSOPHY Lean Steps ‣ ‣ ‣ ‣ ‣ ’ ‣
- 22. 22THE MVP PHILOSOPHY Pivot ‣ ‣ “ ”
- 24. 24THE MVP PHILOSOPHY Virgin America ‣
- 25. 25TESTING AND VALIDATING YOUR IDEA 5 MINUTE BREAK
- 26. 26TESTING AND VALIDATING YOUR IDEA MVP EXERCISE
- 31. 31 DISCUSSION TIME TESTING AND VALIDATING YOUR IDEA
- 32. 32 Q&A TESTING AND VALIDATING YOUR IDEA