Textual analysis using ‘art of the title'
- 1. Textual Analysis using ‘Art of the Title’ -ZombieLand Rae Griffiths
- 2. Camera Shots This is an establishing shot which zooms out from the previous shot to view Earth from space. It is covered in cracks and fire, implying the devastation that has caused destruction upon the world from the break out of Zombies. This makes the viewer excited about watching it, as they want to see how the world actually ends up that bad.
- 3. Typography The titles are bold, and in the colour of red and black. This represents the blood and gore that is going to be shown throughout the film. The font titles are edited well and very ‘in your face’. Each title is abit different, so this shows the diversity in characters and things that are going to happen in the film. The movement of the titles are also different, some pan along the screen, where as others just pop out and look asthough they are 3D. The title in Zombie land (on the left) gets smashed, this is effective because it could represent the earth getting
- 4. Order of the titles The film company- Columbia Pictures In associated with- Relativity Media Pariah Production Woody Harrelson Jesse Eisenberg Emma Stone Abigail Breslin Casting by- John Papsidera Costume design- Magali Guidasci Edited by- Peter Amundson and Alan Baumgarten Productiuon Designer-Maher Ahmad Photography- Micheal Bonvillain Executive Producer- Ezwa Swerdlow Produced by- Gavin Polone Written by-Paul Wernick and Rhett Reese Directed by- Ruben Fleischer
- 5. Why is the opening effective? The opening of Zombie land is effective from the very first thing we see, which is the American flag. This is in the foreground and brings our focus into the film. This is a close up shot. There is non-diegetic sound of a guitar playing over the top of the shot which shows that America is messed up because the distorted guitar was playing a messed up version of the American national anthem. Over the top of this non-diegetic sound is the voice of a man speaking about America and saying there is no America if there is no people, this is effective because it gives the viewer an understanding of what the film is going to be about.