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The Fault in Our Stars: 
Fandom Project 
Allison Williams 
November 21st, 2014 
COMM 326
Overview of Presentation 
• Background of both the book and the movie 
• Demographics targeted 
• Language or Jargon of the Fandom 
• A Fandom within a Fandom? 
• Fan Artwork 
• Fandom Communication
“My thoughts are stars I cannot fathom 
into constellations” 
• The Fault in Our Stars is the sixth novel 
from author, John Green. 
• The novel follows the love story of two 
cancer stricken teenagers: Hazel Grace 
Lancaster and Augustus Waters 
• Framing and the “master narrative” 
• During its first few months of publication 
it spent its time on the best sellers list of 
the New York Times, Wall Street Today, 
and US today. 
• Time Magazine’s #1 Fiction book of 2012
“I fell in love the way you fall asleep, 
slowly and then all at once.” 
• The film adaption was released on June 
6th, 2014 from 21st Century Fox 
• The Fault in Our Stars two main leads are 
Shailene Woodley and Ansel Elgort 
• During the first weekend of its release, 
TFIOS opened to huge sales of over 48.2 
million dollars (Deadline.com) 
• The film’s release edged of Tom Cruise’s 
summer release, Edge of Tomorrow 
(Deadline.com)
“It would be a privilege to have my heart 
broken by you.” 
• Forbes Magazine highlights that TFIOS appeals directly to women 
• Disrupts normal Hollywood Rules 
• Hollywood Reporter stats: 
• Opened to an audience of 82% women 
• Nearly 80% of the audience were women under the age of 25 
• Twilight was ranked at 55% 
• The film received this kind of exposure due to the success of the book 
• Rested on the top of the bestsellers list for 130 weeks, 13 at number one 
• Of those who saw the film, half of them had read the book 
• Minimal Effects Theory
“Maybe okay will be our always.” 
• Okay? Okay. 
• Some infinities are bigger than 
other infinities. 
• It’s a metaphor 
• That’s the thing about pain, it 
demands to be felt. 
• Fandom Name? 
• Little Infinities Galaxy 
• Fans name? 
• Side Effects 
• #FaultFanatics
“Hazel Grace, tell me I have not reached 
the end of the book!” 
• An interview with John Green 
revealed TFIOS is a fandom 
within a fandom 
• An Imperial Affliction 
• Hazel and Gus’ obsession 
• Origins of the TFIOS 
• “It's also about what it means to 
be infatuated with a work of 
literature, a feeling with which 
the members of the audience at 
the screening were clearly 
familiar.”
“I want to leave a mark.” 
• Continuum of a Fan 
• Fandom Artwork 
• Prosumers 
• Personal accounts of the film’s 
star Ansel Elgort and author 
John Green highlight fan’s 
artwork 
• Fanfiction 
• Etsy 
• Replications of Okay? Okay. are 
EVERYWHERE
“OKAY? OKAY.”
“It’s a metaphor.” 
• Active Audiences 
• Film’s Instagram account 
• Little Infinities Bracelets 
• Facebook 
• Tumblr 
• Youtube 
• Most viewed or liked Youtube 
Trailer to date 
• #TFIOS 
• 3.8 million Twitter mentions 
• 2.5 million Twitter followers
“Some tourists think Amsterdam is a city 
of sin, but in truth it is a city of freedom.” 
• The famous bench from one of 
the most note scenes in the film 
went missing in July 2014 
• Officials can’t be sure if it was 
locals tired of the hustle and 
bustle 
• But most likely it was the result 
of overzealous superfans 
• Returned to its home on the 
Amsterdam street a few days 
later 
• Gus takes a trip back to 
Amsterdam
I do, Augustus, I do.
References 
• Busch, A. (2014, June 8). BOX OFFICE: 'The Fault In Our Stars' Slides Hard Saturday But Still 
Phenom $48M ; 'Edge Of Tomorrow' Won't Break $30M And Bows At No. 3. Retrieved November 
17, 2014, from http://deadline.com/2014/06/box-office-the-fault-in-our-stars-astronomical-opening- 
knocks-tom-cruise-off-edge-of-tomorrow-741800/ 
• McClintock, P. (2014, June 8). How 'Fault in Our Stars' Mobilized Teens to Topple Tom Cruise 
(Analysis) - Hollywood Reporter. Retrieved November 17, 2014, from 
http://www.hollywoodreporter.com/news/how-fault-stars-mobilized-teens-710123 
• The Fault in Our Stars by John Green - Penguin Books USA. (2012). Retrieved November 18, 2014, 
from http://www.penguin.com/book/the-fault-in-our-stars-by-john-green/9780525478812 
• Strecker, E. (2014, July 1). The ‘Fault in Our Stars’ bench in Amsterdam is missing | EW.com. 
Retrieved November 18, 2014, from http://popwatch.ew.com/2014/07/01/the-fault-in-our-stars-bench- 
in-amsterdam-is-missing/ 
• Zuckerman, E. (2014, May 6). 'The Fault in Our Stars' Author John Green on Fandom and His 
Favorite YA Romances. Retrieved November 18, 2014, from 
http://www.thewire.com/entertainment/2014/05/the-fault-in-our-stars-author-john-green/ 
361732/
References - Pictures 
• http://youthopia.in/you/wp-content/uploads/2014/07/The-Fault-in-Our-Stars.jpg 
• http://i.huffpost.com/gen/1470735/thumbs/o-THE-FAULT-IN-OUR-STARS-facebook.jpg 
• http://www.robshep.com/wp-content/uploads/2014/06/fault-in-our-stars-movie-poster-full-copy.jpg 
• http://images6.fanpop.com/image/photos/37000000/Augustus-and-Hazel-the-fault-in-our-stars-37044769-854-460.png 
• https://41.media.tumblr.com/b64f643f0755d5e86fc13646f7d3463e/tumblr_n674ymrzRx1s33buyo1_r1_500.png 
• http://img2.wikia.nocookie.net/__cb20140516174422/thefaultinourstars/images/archive/5/50/20140516174537!Wiki-background 
• http://media-cache-ec0.pinimg.com/736x/e7/74/93/e774932ab33dce6718213116e5d95967.jpg 
• https://img0.etsystatic.com/022/1/8032957/il_fullxfull.557428714_he93.jpg 
• http://cdn1.bigcommerce.com/n-ou1isn/msviuh/products/1505/images/2089/Okay_Okay__76046.1404180001.1280.1280.jpg?c=2 
• https://www.tumblr.com/search/the+fault+in+our+stars 
• https://img0.etsystatic.com/024/0/7751700/il_570xN.492711550_o8ns.jpg 
• http://media-cache-ec0.pinimg.com/236x/69/61/97/696197ea68db935ad3a320b1c355dd20.jpg 
• http://th03.deviantart.net/fs70/PRE/i/2014/177/e/d/the_fault_in_our_stars_inspired_painted_shoes_by_i_am_quiche-d7o2kyd.jpg 
• http://www.alittlecraftinyourday.com/wp-content/uploads/2014/08/719a64b8634eeaba95b0404ff33595b8.jpg 
• http://4.bp.blogspot.com/-hSR7Kd182UQ/UbndfZSI6rI/AAAAAAAAAfI/uNyCsz7b-TU/s1600/TFIOS+TOMS+2.jpg 
• http://missdreamymarie.files.wordpress.com/2013/09/4196283_14869055_lz.jpg

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TFIOS Fandom Presentation

  • 1. The Fault in Our Stars: Fandom Project Allison Williams November 21st, 2014 COMM 326
  • 2. Overview of Presentation • Background of both the book and the movie • Demographics targeted • Language or Jargon of the Fandom • A Fandom within a Fandom? • Fan Artwork • Fandom Communication
  • 3. “My thoughts are stars I cannot fathom into constellations” • The Fault in Our Stars is the sixth novel from author, John Green. • The novel follows the love story of two cancer stricken teenagers: Hazel Grace Lancaster and Augustus Waters • Framing and the “master narrative” • During its first few months of publication it spent its time on the best sellers list of the New York Times, Wall Street Today, and US today. • Time Magazine’s #1 Fiction book of 2012
  • 4. “I fell in love the way you fall asleep, slowly and then all at once.” • The film adaption was released on June 6th, 2014 from 21st Century Fox • The Fault in Our Stars two main leads are Shailene Woodley and Ansel Elgort • During the first weekend of its release, TFIOS opened to huge sales of over 48.2 million dollars (Deadline.com) • The film’s release edged of Tom Cruise’s summer release, Edge of Tomorrow (Deadline.com)
  • 5. “It would be a privilege to have my heart broken by you.” • Forbes Magazine highlights that TFIOS appeals directly to women • Disrupts normal Hollywood Rules • Hollywood Reporter stats: • Opened to an audience of 82% women • Nearly 80% of the audience were women under the age of 25 • Twilight was ranked at 55% • The film received this kind of exposure due to the success of the book • Rested on the top of the bestsellers list for 130 weeks, 13 at number one • Of those who saw the film, half of them had read the book • Minimal Effects Theory
  • 6. “Maybe okay will be our always.” • Okay? Okay. • Some infinities are bigger than other infinities. • It’s a metaphor • That’s the thing about pain, it demands to be felt. • Fandom Name? • Little Infinities Galaxy • Fans name? • Side Effects • #FaultFanatics
  • 7. “Hazel Grace, tell me I have not reached the end of the book!” • An interview with John Green revealed TFIOS is a fandom within a fandom • An Imperial Affliction • Hazel and Gus’ obsession • Origins of the TFIOS • “It's also about what it means to be infatuated with a work of literature, a feeling with which the members of the audience at the screening were clearly familiar.”
  • 8. “I want to leave a mark.” • Continuum of a Fan • Fandom Artwork • Prosumers • Personal accounts of the film’s star Ansel Elgort and author John Green highlight fan’s artwork • Fanfiction • Etsy • Replications of Okay? Okay. are EVERYWHERE
  • 10. “It’s a metaphor.” • Active Audiences • Film’s Instagram account • Little Infinities Bracelets • Facebook • Tumblr • Youtube • Most viewed or liked Youtube Trailer to date • #TFIOS • 3.8 million Twitter mentions • 2.5 million Twitter followers
  • 11. “Some tourists think Amsterdam is a city of sin, but in truth it is a city of freedom.” • The famous bench from one of the most note scenes in the film went missing in July 2014 • Officials can’t be sure if it was locals tired of the hustle and bustle • But most likely it was the result of overzealous superfans • Returned to its home on the Amsterdam street a few days later • Gus takes a trip back to Amsterdam
  • 13. References • Busch, A. (2014, June 8). BOX OFFICE: 'The Fault In Our Stars' Slides Hard Saturday But Still Phenom $48M ; 'Edge Of Tomorrow' Won't Break $30M And Bows At No. 3. Retrieved November 17, 2014, from http://deadline.com/2014/06/box-office-the-fault-in-our-stars-astronomical-opening- knocks-tom-cruise-off-edge-of-tomorrow-741800/ • McClintock, P. (2014, June 8). How 'Fault in Our Stars' Mobilized Teens to Topple Tom Cruise (Analysis) - Hollywood Reporter. Retrieved November 17, 2014, from http://www.hollywoodreporter.com/news/how-fault-stars-mobilized-teens-710123 • The Fault in Our Stars by John Green - Penguin Books USA. (2012). Retrieved November 18, 2014, from http://www.penguin.com/book/the-fault-in-our-stars-by-john-green/9780525478812 • Strecker, E. (2014, July 1). The ‘Fault in Our Stars’ bench in Amsterdam is missing | EW.com. Retrieved November 18, 2014, from http://popwatch.ew.com/2014/07/01/the-fault-in-our-stars-bench- in-amsterdam-is-missing/ • Zuckerman, E. (2014, May 6). 'The Fault in Our Stars' Author John Green on Fandom and His Favorite YA Romances. Retrieved November 18, 2014, from http://www.thewire.com/entertainment/2014/05/the-fault-in-our-stars-author-john-green/ 361732/
  • 14. References - Pictures • http://youthopia.in/you/wp-content/uploads/2014/07/The-Fault-in-Our-Stars.jpg • http://i.huffpost.com/gen/1470735/thumbs/o-THE-FAULT-IN-OUR-STARS-facebook.jpg • http://www.robshep.com/wp-content/uploads/2014/06/fault-in-our-stars-movie-poster-full-copy.jpg • http://images6.fanpop.com/image/photos/37000000/Augustus-and-Hazel-the-fault-in-our-stars-37044769-854-460.png • https://41.media.tumblr.com/b64f643f0755d5e86fc13646f7d3463e/tumblr_n674ymrzRx1s33buyo1_r1_500.png • http://img2.wikia.nocookie.net/__cb20140516174422/thefaultinourstars/images/archive/5/50/20140516174537!Wiki-background • http://media-cache-ec0.pinimg.com/736x/e7/74/93/e774932ab33dce6718213116e5d95967.jpg • https://img0.etsystatic.com/022/1/8032957/il_fullxfull.557428714_he93.jpg • http://cdn1.bigcommerce.com/n-ou1isn/msviuh/products/1505/images/2089/Okay_Okay__76046.1404180001.1280.1280.jpg?c=2 • https://www.tumblr.com/search/the+fault+in+our+stars • https://img0.etsystatic.com/024/0/7751700/il_570xN.492711550_o8ns.jpg • http://media-cache-ec0.pinimg.com/236x/69/61/97/696197ea68db935ad3a320b1c355dd20.jpg • http://th03.deviantart.net/fs70/PRE/i/2014/177/e/d/the_fault_in_our_stars_inspired_painted_shoes_by_i_am_quiche-d7o2kyd.jpg • http://www.alittlecraftinyourday.com/wp-content/uploads/2014/08/719a64b8634eeaba95b0404ff33595b8.jpg • http://4.bp.blogspot.com/-hSR7Kd182UQ/UbndfZSI6rI/AAAAAAAAAfI/uNyCsz7b-TU/s1600/TFIOS+TOMS+2.jpg • http://missdreamymarie.files.wordpress.com/2013/09/4196283_14869055_lz.jpg