This document discusses automating the deployment of WebSphere Message Broker environments using RapidDeploy. Some key benefits of automation include reducing effort, improving productivity, accelerating growth by releasing additional scalability, eliminating errors to minimize downtime, and expediting time to value. The demonstration shows RapidDeploy running on Windows deploying a Message Broker binary to a Linux VM, creating and deploying environments, taking snapshots, cloning an environment, deploying changes, and comparing snapshots. Automation helps address challenges of manual deployments, composite deployments, upgrades, and providing a consistent framework.