The Internet and Multimedia

 Multimedia Issues
 Audio
 Movies and Video
 Virtual Reality and 3-D Modeling
Celia B. Seaton

 Adapted from the words “Multi” and
“Media”
Multi means many
Media means ways of communicating

 Multimedia is a mixture of graphics, video,
animation, audio, 3-D/ Virtual Reality and text.
These are combined and conveyed interactively
via electronic or digital means.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

TEXT
 Text is the most basic form of multimedia.
 It entails the use of words to express an idea or convey a
message to end user.
 Text is frequently used in menus, contents and navigation bars.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

GRAPHICS
 Graphics are typically two- dimensional.
 Can be produced manually ( drawn, painted) or digitally
(computer aided).
 Graphics help to make the message clearer (diagrams,
illustrations) by supporting text.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

GRAPHIC
 Example
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

AUDIO
 Audio is that which is heard.
 In the context of multimedia, audio can take the
form of speech, music and digitally generated
sound effects.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

AUDIO
 Audio is stored in online repositories
such as soundcloud, spotify, 8tracks.
AUDIO
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

ANIMATION
 Animation is defined as a series of successive
drawings which creates the illusion of motion.
 In the multimedia context, animation is used to
enhance or further reinforce a message.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

VIDEO
 Video is the capturing, processing and displaying of
motion picture.
 Video tends to be more realistic than animation and
can be transmitted live as well as delayed.
 Video files utilize more storage space than regular
files and come in different formats.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

VIDEO
 Common video formats include:
 mp4, avi, mkv, vlc and wmv.
 At times depending on the format and our machine’s
capability, we have to download plug-ins or drivers to
play different video formats.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

3-D/ Virtual
Reality
 Virtual reality is an artificial environment that is created
with software.
 The simplest form of virtual reality is 3-D imagery.
 Users can have an experience which is facilitated by
virtual reality through the use of a computer.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

3-D/ Virtual
Reality
 Real environments can be simulated. Example
(classrooms, webinars, tutorials etc.)
 Imaginary environments can be simulated. Example
(virtual tours, models, games, etc.)
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

3-D/ Virtual
Reality
 Software used to create 3-D and Virtual reality include:
 Google Sketchup, 3-D StudioMax, Visual Reality and
True Space.
TEXT
AUDIO
GRAPHICS
VIDEO
ANIMATION
3-D/ Virtual
Reality

 Multimedia is used in a myriad of instances.
Some are:
Business
Education
Entertainment
Home
Government

 Business
Use and Applications
 Sales / Marketing Presentations
 Trade shows/ Expos
 Staff Training Application
 Company Kiosks

 Education
Use and Applications:
 Teaching and Learning (Courseware /
Simulations)
 Distance Learning
 Research
 Archiving

 Entertainment
 Movies
 Games (Leisure / Educational)
 Music

 Home
 Television
 Satellite TV
 Instant messaging(chats, voting)
 Internet

 Public Places
 Information Kiosks
 Smart Cards
 Security

Briefing Products
 In this instance linear products are used to present information
quickly and concisely.
 Characteristic of briefing product:
 Short Development Cycle
 Limited Number of Presentations
 High use of text to present information.
 Limited use of graphics, audio and video.
 Few navigational controls. (pointer, mouse click)
 Content and the format are suitable for the target audience.

Briefing Products
 Briefing products depend on:
 The understanding of the presented subject.
 Integration of the content.
 Consistency in layout
 Examples Include:
 Corporate Presentation
 Sales Presentation
 Educational Lectures

Reference Products
 These products are used for general browsing or to source specific
information. (stored on CD/ DVD ROM, online)
 Characteristic of reference product:
 Used by wide range of users (children – adult)
 Have navigational menu, book marking, searching, printing
capabilities

Reference Products
 The usability and success of these products depend on:
 The developers understanding the body of information and
how the end user will want to access it.
 Help function should always available to explain concerns
and trouble shoot issues.
 Examples of reference products are electronic forms of:
 Encyclopedia
 Dictionaries
 Cookbooks, Historical, Informative

Reference Products
 Example of Reference Product:

Database Products
 These are similar to reference products in that a large amount of data
is made available to the user.
 Data such as text, graphics, animation and sound can be made
accessible.
 Characteristics of Database Products are:
 Manages multimedia data (large data)
 Descriptive finding methods
 Content based search
 Simultaneous access
 Online database

Database Products
 Examples are:
 Google Search
 Google Earth
 Imap Jamaica

Education and Training Products
 These are similar to textbook or training manuals but have added
media such as audio, animation and video.
 These can target various audiences; from pre-school to postgraduate as
well as training in the corporate world.
 Products used in this sector can be:
 Instructor Support Products
 Standalone or Self-Paced Products
 Combination Products

Education and Training Products
 Example

Kiosk Products
 An interactive station which is usually found in public places giving
information or providing a particular service.
 Characteristics of Kiosk Products:-
 Limited target users and usage.
 User friendly.
 Quick response time.

Kiosk Products
 Categories of Kiosk
 Point Of Information
 Point Of Sales System
 Allow users to purchase or make orders
 Some examples of Kiosk Products:-
 Instant Photo Booth
 Banking Kiosk (Express deposit box)
 University Information Kiosk

Entertainment & Games
 Usually in CD ROM or DVD format.
 Typically these types of multimedia are:
 Immersive.
 Requires constant feedback and interaction with the user.
 Challenging and sometimes intriguing for user
 Enabled online play for more than one user experience.

The Internet and Multimedia

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