Tips from Two Tweeps: How User Experience Pros Find Value on Twitter
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The document provides tips for using Twitter from UX professionals Joshua Ledwell and Eva Kaniasty. It discusses how Twitter can impact cognition, the value of curating a daily feed of UX links, metrics from @uxforward tweets, and tips for using Twitter effectively such as writing scannable tweets and following thought leaders.
Tips from Two Tweeps: How User Experience Pros Find Value on Twitter
- 1. Tips from Two Tweeps How UX Pros Find Value on Twitter Joshua Ledwell (@jledwell) Eva Kaniasty (@kaniasty)
- 2. Josh
- 3. #lazyweb
- 4. Eva
- 5. Eva
- 7. unique visitors growing dramatically in 2009
- 10. Twitter cognitive impact intermittent variable reward false feeling of human community interrupts defeat flow state http://headrush.typepad.com/creating_passionate_users/ 2007/03/is_twitter_too_.html Kathy Sierra, March 2007 Discuss?
- 11. Twitter cognitive impact Kathy Sierra, August 2008
- 12. Finding your own value Is Twitter re-wiring our brains? Yes, just like past inventions. Twitter use must be consciously managed. Do your part to encourage responsible tweeting.
- 13. @uxforward A daily Twitter feed of interesting user experience links Started late 2008, over 200 followers
- 14. Hits and Misses from @uxforward Unique Follow / Tweet Clickthru Mentions Unfollow Let's stop confusing moms with tech-fearing simpletons 43 1 -1 What it was like to design user interface at Google 40 0 0 CHI was educational, but in case you need it in a different context, here's how to call bullshit on a guru 40 0 -12 Adaptive Path's comprehensive list of rapid prototyping tools 37 0 0 10 tips to usable shopping carts 37 2 1
- 15. Misses Unique Follow / Tweet Clickthru Mentions Unfollow 90% of being a UX specialist is evangelism. Evangelizing UX across an entire organization, from UXMatters 12 0 0 Industry trends in prototyping, using Adobe Fireworks to help 14 0 0 Feed Me: Motivating Newcomer Contribution in Social Network Sites. (Burke, Marlow & Lento 2009) 16 0 -2 Honda controls robots with thought interface, though "practical uses are still way into the future." 16 0 0
- 17. Moments in Time
- 18. Share
- 19. Learn
- 20. Connect
- 22. Fad? Marketers dominate twitter Source: blog.hubspot.com, March 2009
- 23. ... And they're not afraid to spam
- 24. Marketing I subscribe to unique deals: instant customer service:
- 25. More Twitter tips Write scannable and concise tweets Make up for the context lost with short URLs Noon ET is a great time to post Search is powerful! Use the most relevant keywords Deliver value consistently over time Don't clog the pipeline Write for an audience
- 26. It Follows Friends Co-workers Acquaintances Professional Contacts Thought Leaders Celebrities/Musicians/Artists Businesses Conferences News sources Other entities
- 27. Twitter for beginners Follow us @uxforward @jledwell @kaniasty Don't go it alone Put up a photo @reply RT @people #Hashtag Don't overtwitter Educate & Entertain
- 28. Thanks! We'll post on Slideshare, and share the link on @uxfoward
Editor's Notes
- #2: Introduce ourselves, how we each came to Twitter, first me, then Eva (Josh) Thank you for coming .. Eva and I are going to talk about the value of Twitter for UX pros like all of us. We will not be twittering our presentation -- but please feel free if you’d like to tweet while we talk. I’m user experience manager at Hewlett-Packard. I design interfaces for photo mashup web applications, and embed them into social network and photo sharing sites like Flickr and MySpace. I joined Twitter about two years ago, but like a lot of people, I didn’t use it much at first because I didn’t quite get it.