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TM Structures
START UP LC
LCVP TM
Member 1 &2 Member 2&3
NOTE:
• TM team has 3-4 people and LCVP however use the
planning tool to plan exactly how many people
• TM Structure is established as per the programme
focus (1 or 2 programmes at max for the LC) – the
focus is important for Learning and Development
however if the LC runs all programmes then
capacity might be needed in all
JD along with key synergies, KPI and MoS
LCVP TM:
• Plans for number of members needed and education cycle using planning
framework in synergy with exchange functions and marketing
• LCVP in start up realities is responsible for Learning and Development
directly since he/she is probably the most experienced and can coordinate
faster
• LCVP is leading members to ensure effective and optimized
recruitment into the right structures
• LCVP in start up LCs is responsible for implementation and tracking of
team minimums in synergy with all functions
• LCVP is responsible for an effective and fast induction process in synergy
with EB team and Team Leaders in the LC
KPIs: Number of
members in
functions and
programmes, Time
for new member to
start performing
MoS: Increase in Productivity
START UP LC
JD along with key synergies, KPI and MoS
KPIs: Number of
members in
functions and
programmes, Time
for new member to
start performing
MoS: Increase in ProductivityMembers JD in start up LC:
• Members understand the plan per month and quarter and work
with the marketing team for the right TMP Packaging
• Members responsible for recruitment and coordination of
selection process in synergy with other teams
• Members are supporting LCVP in induction and coordination of
education cycle
Intermediate and
Advanced LC
NOTE:
• TM Team has 2 core teams, one focused on building capacity
and the other focused on Learning and Team Minimums
implementation
• Number of people needed is generally 8-10 people between
both teams
• It is advised to have a TL for Capacity due to activities linked
to promotion, recruitment and pipeline management and
the need to lead recruitment teams
• TL for L&D only if the LC needs it and if you have pipeline for
someone who is experienced to manage the role
• Try to have some people in TM with experience in doing
exchange so that they understand the connection between
TM and Operations better
LCVP TM
TL Capacity
Members
Members
TL L&D
Members
LCVP TM JD:
• Plans for number of members needed and education cycle using planning framework in synergy with exchange functions and
marketing
• Leads the capacity and Learning team to ensure coordination of all activities within TM and the right synergy with other
programmes and functions
• Focused on driving IXP in the LC (especially if the LC wants to grow in any one of the OGX programmes)
• Responsible to ensure implementation and detailed tracking of team minimums
• Identifying key TM Challenge in the LC along with EB team and with support from MC to create the right strategy and action steps
for TM to drive exchange
Intermediate and
Advanced LC
LCVP TM
TL Capacity
Members
Members
TL L&D
Members
TL Capacity JD:
• Coordinate recruitment activities in
the Synergy with Marketing
• Tracking of number of members in
each area and by each process
• Pipeline management to ensure the LC
always has capacity to deliver
• Work with LCVP to ensure the right
structures
TL L&D JD:
• Coordinate education and L&D in the
LC
• Created education cycle based on
exchange and recruitment timeline
• Tracking of increase in performance
over a period of time, time it takes to
perform, TMP Retention rate etc
Members are needed in
Capacity team mainly
to support recruitment
promotion and
selection coordination
Intermediate and
Advanced LC
LCVP TM
TL Capacity
Members
Members
TL L&D
Members
KPIs: Number of
members in
functions and
programmes, Time
for new member to
start performing
MoS: Increase in Productivity
• Your key KPI and strategy in the LC depends on your challenge
• Eg: If your challenge is you want to grow a 100% in oGIP and you have only 2-3
members, maybe your solution is to get more of the right people and hence KPI is
number of members
• Eg: If your challenge is 60% of members leave 2 weeks within recruitment, KPI is TMP
Retention rate and solutions are around induction, product packaging etc
MATURE LC
LCVP Comm/
Marketing
Capacity
Team
Member 1
Member 2
ALTERNATE Structure for Mature LC
LCVP Comm/
Marketing
Capacity
Team
Member 1
Member 2
Programme
coordinators
Programme 1
Programme 2
Programme
Coordinators
Programme 3
Programme 4
• Programme coordinators are in the
programme teams in order to ensure the
right L&D and implementation of team
minimums
• In this case the programme coordinators
are still coordinating with LCVP TM but
work in the respective programme teams to
ensure focused support
Mature LC Capacity Team:
Programme Coordinators
• Work on aligning the Education cycle for specific
programmes and support functions related to the
programmes aligned to exchange timeline and
recruitment
• Support with induction
• Implementation and tracking of team minimums in the
LC
• Works in synergy with capacity team to ensure timeline
works well and activities are aligned
• KPIs are related to increase in productivity, TMP
Retention Rate, Time it takes to perform etc.
LCVP JD
• Designs TM Strategy with the Programme teams and LCPs
• Sets clear KPIs and a goal for productivity across
programmes
• Leads the Capacity team to ensure the right structures in
the LC
• Leads the Programme coordinators to ensure
implementation of team minimums and coordination of
L&D
• Tracking key data and information Eg: Pipeline
management to manage TMP TLP and also to ensure it is
driving results in the LC
• Coordinate recruitment activities in the Synergy with
Marketing
• Tracking of number of members in each area and by each
process
• Pipeline management to ensure the LC always has capacity to
deliver
• Work with LCVP to ensure the right structures
Programme
coordinator can also
be responsible for
pushing IXP
Mature LC
KPIs: Number of
members in
functions and
programmes, Time
for new member to
start performing
MoS: Increase in Productivity
In mature LCs it is even more important to
measure productivity by programme to ensure
back office is really supporting programmes in
the right way and the right function (or people)
are supporting the right programme
Here the programme coordinators are meant to
make the synergy even better so ensure they are
very well trained and have experience in
operations preferably.
0 Be very clear how many members in the TM team are driving
oGIP, how many members are driving oGCDP Goals and how
many members are driving TMP Recruitment
0 Their KPIs should be related to capacity or L&D and more
specifically related to the key challenge you are trying to solve
0 TM KPIs should be measurable
0 JD should be based on the programme they are driving
0 TM team has to support all programmes LC is running but pay
special effort to the focus programme
IMPORTANT
0 When calculating productivity for oGIP in the LC or MC, for
number of members contributing to oGIP add the number of
members from TM team whose goals and JD is about driving
oGIP growth. Eg: 3 out of 7 members are working on oGIP and 4
on oGCDP then 3 members are included into oGIP productivity
data and 4 into oGCDP Productivity data
Calculating productivity
0 We have given suggestions for number of members in TM teams,
however to have the right number of people please use the TM
Planning tool for MC and LC which will calculate based on your
realization goals and your productivity
0 Link to the Planning tool – TMP TLP Clarity wiki
Number of members in Marketing Teams

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TM Structures

  • 2. START UP LC LCVP TM Member 1 &2 Member 2&3 NOTE: • TM team has 3-4 people and LCVP however use the planning tool to plan exactly how many people • TM Structure is established as per the programme focus (1 or 2 programmes at max for the LC) – the focus is important for Learning and Development however if the LC runs all programmes then capacity might be needed in all JD along with key synergies, KPI and MoS LCVP TM: • Plans for number of members needed and education cycle using planning framework in synergy with exchange functions and marketing • LCVP in start up realities is responsible for Learning and Development directly since he/she is probably the most experienced and can coordinate faster • LCVP is leading members to ensure effective and optimized recruitment into the right structures • LCVP in start up LCs is responsible for implementation and tracking of team minimums in synergy with all functions • LCVP is responsible for an effective and fast induction process in synergy with EB team and Team Leaders in the LC KPIs: Number of members in functions and programmes, Time for new member to start performing MoS: Increase in Productivity
  • 3. START UP LC JD along with key synergies, KPI and MoS KPIs: Number of members in functions and programmes, Time for new member to start performing MoS: Increase in ProductivityMembers JD in start up LC: • Members understand the plan per month and quarter and work with the marketing team for the right TMP Packaging • Members responsible for recruitment and coordination of selection process in synergy with other teams • Members are supporting LCVP in induction and coordination of education cycle
  • 4. Intermediate and Advanced LC NOTE: • TM Team has 2 core teams, one focused on building capacity and the other focused on Learning and Team Minimums implementation • Number of people needed is generally 8-10 people between both teams • It is advised to have a TL for Capacity due to activities linked to promotion, recruitment and pipeline management and the need to lead recruitment teams • TL for L&D only if the LC needs it and if you have pipeline for someone who is experienced to manage the role • Try to have some people in TM with experience in doing exchange so that they understand the connection between TM and Operations better LCVP TM TL Capacity Members Members TL L&D Members LCVP TM JD: • Plans for number of members needed and education cycle using planning framework in synergy with exchange functions and marketing • Leads the capacity and Learning team to ensure coordination of all activities within TM and the right synergy with other programmes and functions • Focused on driving IXP in the LC (especially if the LC wants to grow in any one of the OGX programmes) • Responsible to ensure implementation and detailed tracking of team minimums • Identifying key TM Challenge in the LC along with EB team and with support from MC to create the right strategy and action steps for TM to drive exchange
  • 5. Intermediate and Advanced LC LCVP TM TL Capacity Members Members TL L&D Members TL Capacity JD: • Coordinate recruitment activities in the Synergy with Marketing • Tracking of number of members in each area and by each process • Pipeline management to ensure the LC always has capacity to deliver • Work with LCVP to ensure the right structures TL L&D JD: • Coordinate education and L&D in the LC • Created education cycle based on exchange and recruitment timeline • Tracking of increase in performance over a period of time, time it takes to perform, TMP Retention rate etc Members are needed in Capacity team mainly to support recruitment promotion and selection coordination
  • 6. Intermediate and Advanced LC LCVP TM TL Capacity Members Members TL L&D Members KPIs: Number of members in functions and programmes, Time for new member to start performing MoS: Increase in Productivity • Your key KPI and strategy in the LC depends on your challenge • Eg: If your challenge is you want to grow a 100% in oGIP and you have only 2-3 members, maybe your solution is to get more of the right people and hence KPI is number of members • Eg: If your challenge is 60% of members leave 2 weeks within recruitment, KPI is TMP Retention rate and solutions are around induction, product packaging etc
  • 7. MATURE LC LCVP Comm/ Marketing Capacity Team Member 1 Member 2 ALTERNATE Structure for Mature LC LCVP Comm/ Marketing Capacity Team Member 1 Member 2 Programme coordinators Programme 1 Programme 2 Programme Coordinators Programme 3 Programme 4 • Programme coordinators are in the programme teams in order to ensure the right L&D and implementation of team minimums • In this case the programme coordinators are still coordinating with LCVP TM but work in the respective programme teams to ensure focused support
  • 8. Mature LC Capacity Team: Programme Coordinators • Work on aligning the Education cycle for specific programmes and support functions related to the programmes aligned to exchange timeline and recruitment • Support with induction • Implementation and tracking of team minimums in the LC • Works in synergy with capacity team to ensure timeline works well and activities are aligned • KPIs are related to increase in productivity, TMP Retention Rate, Time it takes to perform etc. LCVP JD • Designs TM Strategy with the Programme teams and LCPs • Sets clear KPIs and a goal for productivity across programmes • Leads the Capacity team to ensure the right structures in the LC • Leads the Programme coordinators to ensure implementation of team minimums and coordination of L&D • Tracking key data and information Eg: Pipeline management to manage TMP TLP and also to ensure it is driving results in the LC • Coordinate recruitment activities in the Synergy with Marketing • Tracking of number of members in each area and by each process • Pipeline management to ensure the LC always has capacity to deliver • Work with LCVP to ensure the right structures Programme coordinator can also be responsible for pushing IXP
  • 9. Mature LC KPIs: Number of members in functions and programmes, Time for new member to start performing MoS: Increase in Productivity In mature LCs it is even more important to measure productivity by programme to ensure back office is really supporting programmes in the right way and the right function (or people) are supporting the right programme Here the programme coordinators are meant to make the synergy even better so ensure they are very well trained and have experience in operations preferably.
  • 10. 0 Be very clear how many members in the TM team are driving oGIP, how many members are driving oGCDP Goals and how many members are driving TMP Recruitment 0 Their KPIs should be related to capacity or L&D and more specifically related to the key challenge you are trying to solve 0 TM KPIs should be measurable 0 JD should be based on the programme they are driving 0 TM team has to support all programmes LC is running but pay special effort to the focus programme IMPORTANT
  • 11. 0 When calculating productivity for oGIP in the LC or MC, for number of members contributing to oGIP add the number of members from TM team whose goals and JD is about driving oGIP growth. Eg: 3 out of 7 members are working on oGIP and 4 on oGCDP then 3 members are included into oGIP productivity data and 4 into oGCDP Productivity data Calculating productivity
  • 12. 0 We have given suggestions for number of members in TM teams, however to have the right number of people please use the TM Planning tool for MC and LC which will calculate based on your realization goals and your productivity 0 Link to the Planning tool – TMP TLP Clarity wiki Number of members in Marketing Teams