Toolbox Network Management Process Final
- 1. FITT (Fostering Interregional Exchange in ICT Technology Transfer)
- 2. Cluster and Network Cluster Definition A cluster is a geography proximate group of interconnected companies and associated institutions in a particular field, linked by commonalities and complementarities”. ( M.E. Porter) Network Definition A network is a formal or informal organisation that facilitates the exchange of information and technology and fosters various kinds of co-ordination and collaboration.
- 3. Overview: Network Management Network and Clusters Management tools are included in the FITT practices Both are a channel for knowledge transfer Relevance of networks and clusters for economic growth undoubted A lot of efforts have been taken to start cluster initiatives, often with support of public money Strong need for professional management tools Strong need for monitoring efforts and results
- 4. Requirements for the development of professional cluster management tools Fostering Collaboration Foster the processes inside the networks & clusters: Members need to be in an atmosphere for intense collaboration and frequent exchange of knowledge Monitoring and evaluation Very important in order to identify successful actions and activities without impact Learning effects Learning effects have to be activated by the management tools as they allow a systematic view on the processes Growing experience in cluster management
- 5. 3 Instruments for cluster management Monitoring tool ( Network Management Scorecard by Tudor & Cluster Management Scorecard by MFG): instrument to measure the performance of cluster initiatives and networks successful actions and activities without impact can be identified Cluster Handbook ( Cluster Manual by MFG): Interactive tool to document the experiences of cluster managers Every cluster manager is invited to write articles, definitions and experiences; the community can discuss the content in interactive forums An online collaboration platform ( Cluster Collaboration Platform ) online browser based collaboration platform communication between members in an interactive way social network programs: interaction and collaboration
- 6. Monitoring Tool: Balanced Scorecard Aim Professionalize cluster management Allow effective monitoring and evaluation of activities Show and visualize effects of cluster management Elements Define vision Define actions and targets Monitor and evaluate 2 Practice: Tudor Network Management Scorecard and MFG Cluster Management Scorecard
- 7. Parts of the Process: Network Management Scorecard – 3 steps approach NSC Suite 1: Strategic vision Values « we are » Strategic objectives « we want to » Operational objectives « we have to » Strategic map NSC Suite 2: plan of action Identification of activities Planification Priorisation Plan d’action
- 8. Parts of the Process: Cluster Management Scorecard Step 1 : Checking the strategy Step 2 Define the structure of the Step 3: Setting Objectives, targets and strategic initiatives Step 4: Implementation Step 5: Learning effects
- 9. Cluster Manual Aim Collection of up to date information on cluster management Allow contributions Offer a nice package of information: wiki, audio, news, etc. Elements Guide in wiki format Overview on instruments Additional features: audio contributions 2 Practice: Network Management Scorecard and Cluster Management Scorecard
- 10. Parts of the Process: Cluster Manual Cluster Manual: Help for cluster managers Summary of instruments for cluster managers Audio contributions: interviews with cluster experts News, events and literature from the cluster world
- 11. Parts of the Process: Cluster Collaboration Platform Central Platform for cluster managers Many functions for collaboration and exchange Structure of the Platform: www.kreatek.de Cluster Manual see Practice Cluster Manual News & Information Community Monitoring Tool see Practice Cluster Management Scorecard
- 12. Suggested Readings Michel Porter: The Competitive Advantage of Nations, NY: Free Press, 1990 Michel Porter: Clusters and New Economics of Competition, Harvard Bus Review, Nov.-Dic, 1998.