Tools web kpi
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This document discusses key performance indicators (KPIs) for websites, including relevant KPIs like conversion rate, bounce rate, visits, and time on page. It explains that Google Analytics provides standard reports on traffic sources, conversions, and more. Practical examples are given for using KPIs in e-commerce like conversion rate, corporate pages like form submissions, blogs like comments, media like shares, and travel sites like bounce rate.
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Tools web kpi
- 2. KPI • It is a metrica that helps in a rational way to obtain the objectives of the website
- 3. RELEVANTS KPI • Conversatio rate • Bounce rate • Visits • Time of page
- 4. GOOGLE ANALYTICS • Report standard • Provides • Public • Advirsiting • Trafic sources and conversasions
- 5. PRACTICAL CASES • Electronica commerce - Conversasion rate • Corporate Page – numbre or foms send • Blog – number of coments
- 6. PRACTICAL CASES • Media - number of shares • Reservations and trips – bounce rate