Social Media Driving Licence 4 - Tweet-a-thon
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The document outlines a week 4 session focused on the concept of live-tweeting, including its advantages such as event documentation, audience engagement, and follower growth, as well as drawbacks like fatigue and potential misinterpretations. Participants are encouraged to engage through a hashtag (#cjbssmdl) with opportunities for prizes such as best and most retweeted tweets. It provides resources for continued learning in the following week, including playlists and blog sharing.
Social Media Driving Licence 4 - Tweet-a-thon
- 1. Social Media Driving Licence Tweet-a-thon! Andy Priestner Georgina Cronin with special guest: Nathalie Walker Week 4
- 2. • Understanding why people live-tweet • Learning how to live-tweet • Understanding more about hashtags • Learning more about how to craft tweets Session objectives
- 4. • Record the event / electronic note-keeping • Share the event with a wider audience • Promote the host/conference • Observe instant response to the content • Offer your views / demonstrate your understanding • Gain more followers • Stop you day-dreaming Why live-tweet?
- 5. What are the downsides?
- 6. • Really tiring • Miss content • Only soundbites end up as tweets • External audience can misunderstand • Distractions and lure of the backchannel • Dreadful photos • Annoying other people at the event • Annoying your followers Downsides?
- 8. #CJBSsmdl Prizes: • Best tweet • Most RT’d tweet • Team with the most tweets Hashtag & Prizes
- 10. How did you get on?
- 11. • Blog about your experience of live-tweeting • Share your blogpost on twitter • Look back over the tweets and RT or Favourite tweets you like Prepare for Week 5 • Watch the Week 5 playlist on YouTube: http://bit.ly/week5youtube • Listen to the Week 5 podcasts on Audioboo: http://bit.ly/week5podcasts • Read Ange’s Storify on Chris Hope’s research paper: http://bit.ly/storifychope • Read Georgina’s Storify on the Chinese Dream Forum: http://bit.ly/storifyCDF Tasks
- 12. IMAGE CREDITS Flickr Creative Commons • Why Live-Tweet?: http://www.flickr.com/photos/linhngan/3101950593/ (inh.ngan) • What are the downsides?: http://www.flickr.com/photos/joanne_lummy/3736089940/ (joannelummy) • Hashtag and Prizes: http://www.flickr.com/photos/14296351@N00/9741003119/ (Kejava) • Over to Nathalie: https://audioboo.fm/boos/939678-nathalie-walker-alumni-relations-fundamentals (CASE_Europe) • How did you get on? http://www.flickr.com/photos/thecampbells/5042764163/ (shawncampbell)
- 13. This work is licensed under a Creative Commons Attribution- NonCommercial-ShareAlike 3.0 Unported License
Editor's Notes
- #4: http://guardian.tumblr.com/post/80007751574/low-cost-cooking-jack-monroe-kitchen-guide-beginners
- #6: http://guardian.tumblr.com/post/80007751574/low-cost-cooking-jack-monroe-kitchen-guide-beginners
- #8: http://guardian.tumblr.com/post/80007751574/low-cost-cooking-jack-monroe-kitchen-guide-beginners
- #12: Armando Torrealba via Flickr CC (https://www.flickr.com/photos/iamperegrino/2913018697/)