Understanding who a product manager is.
- 1. Understanding who a Product Manager is. Judith Etiobhio 2020
- 2. • Who is a Product Manager? • What does a Product Manager do? • What do you need to become a Product Manager? • Do you have what it takes to become a Product Manager? Understanding who a Project Manager is. 2 26th September, 2020 September, 2020
- 3. Understanding who a Project Manager is. 3 September, 2020
- 4. Understanding who a Project Manager is. 4 • CEO • Visionary • Communicator • Enabler • Prioritizer Product Manager September, 2020
- 5. Understanding who a Project Manager is. 5 • A product manager(PM), is a responsible for guiding the success of a product in line with business strategic objectives. The PM is the person responsible for defining the why, when, and what of the product that the engineering team builds. • Product managers provide the deep product expertise needed to lead the organization in making strategic product decisions. They often analyse market and competitive conditions and lay out a product vision that is differentiated, to deliver unique value based on customer demands. Who is a Product Manager? September, 2020
- 6. Understanding who a Project Manager is. 6 What does a Product Manager do? Understand customer experience Develop product vision Prioritize processes and activities Develop product pricing and positioning strategies Negotiate with stakeholders Build and follow a roadmap Arrange product testing groups September, 2020
- 7. Observer/Researcher Understanding who a Project Manager is. 7 Organizer Communicator Strategist Prioritizer Critical Thinking WHAT DO YOU NEED TO BECOME A PRODUCT MANAGER? Interpersonal Skills Technical Expertise September, 2020
- 8. Understanding who a Project Manager is. 8 Do you have what it takes to become a Manager? The skills as a product manager is applied in our everyday lives. For example, to become an entrepreneur, you must learn how to prioritize, manage competing priorities and deliver on set goals, which is very similar to the skills a product manager possess. Are you a problem solver? Are you adaptable ? Are you curious? Are you a creative thinker? Are you a negotiator ? Do you have analytical approach to things? September, 2020
- 9. Understanding who a Project Manager is. 9 “Your most unhappy customers are your greatest source of learning” - Bill Gates September, 2020
- 10. Understanding who a Project Manager is. 10 Classroom Exercises 1. Choose a product you like and use quite often. Now imagine you’re PM of that product. Come up with a backlog of tasks you would want to see in that product. 2. Brainstorm on products that failed and what will you do differently to ensure the product succeeds. 3. Set your life goals and assign timelines to achieve them and prioritize based on your goals. 4. Analyse an existing product, breakdown into features and let's determine the road map. September, 2020
- 11. Understanding who a Project Manager is. 11 Q&A September, 2020
- 12. THANK YOU! 2020