Unit 3 task 3 table 2
- 1. Unit 3 Task 3 Table 2 Describe in detail the different recruitment methods used by the organisations within the Creative Media Industry. Recruitment Methods Detailed Description Advantages of this recruitment method Disadvantage of this recruitment method Provide real examples National Press This is a common way of recruiting people. The wording of your advert and what media you place it in are the two most important aspects of recruitment advertising. Pay only for results (clicks) Ability to select where your ads will be shown, giving a better chance to reach target audiences Can generate immediate visibility, as ads go live immediately Ads can be easily modified, adjusted even deleted instantaneously depending on the results Allows for quick, easy tracking of the effectiveness of the campaign allowing you to better analyze the return on your investments (ROI) Broad match, the default option where the ad is shown and automatically matched against a broad array of related queries, can result in ads that are irrelevant to the intended search. Bid price inflation as more advertisers compete for the keywords and bid the prices up for the terms Bidding war could also result where competitors can bid a higher amount than your bid, lowering the position of the ad and decreasing its visibility Click through fraud where users maliciously click on the adverts, from disgruntled competitors to website owners who earns from ads shown on their pages The guarding/times
- 2. Trade Press A trade magazine, or trade rag, also called a professional magazine, is a magazine published with the intention of target marketing to a specific industry or type of trade. The collective term for this area of publishing is the trade press. People with that specific industry or type of trade can look at the jobs that are available for them and be more specific with they want. The disadvantage would be applying for this job role if very time consuming as there are many applicants. Scriptwriter Hollywood Word of mouth WOM recruitment is getting references from current employees, personal contacts, etc. It can be an effective means by which to attract and retain talent. • You may already be familiar with the person who you want to employ so be able to make a more informed decision. • It takes minimal effort. • It cuts down on both time and financial cost • It is so limited number of applicants.. • It discriminates against those not aware of the vacancy. • Narrows the pool you from which can choose. Friends Personal contacts When someone contacts the manger or the boss directly to get the job and waits for response. This is advantages because the manger has your personal details and might contacts you back quicker. 1. It can take longer and also cost more than hiring from within the organization. 2. It can also damage employee morale because current employees may feel this lessens their chances for promotion. Someone you know
- 3. Internet Internet is common method that many people use to get job, you would usually apply online or send you CV to the company you applying for. Advantages are its professional way of applying and they check on regularly and have good chance of getting the job if your cv meets the requirements. Disadvantage would be that sometimes they don’t reply to your email or online applications or your CV if it doesn’t meet their requirements. Gumtree Indeed Jobsite.com Internal promotion When employee gets promoted to another job sector within industry Advantage would be usually you would get better job with higher pay rise. Disadvantage would be that the employee might not like this job or find harder as it’s in different sector. Jobs