Unit8 a1 student_template
- 2. Global Marketplace By having a global presence, a business can target an audience around the world compared to the local audience attracted by a traditional store and this will lead to more business. P2
- 3. 24/7 Trading As there is no store to be staffed trading can be carried out at any time, day or night, in all different time zones around the world then the business will be worldwide. P2
- 4. Low Start -up & Running Costs Compared to setting up a traditional store the start up costs and running costs of a website are relatively low. This is a great incentive to company owners P2
- 5. Search Facilities Most e-commerce sites now have a search facility where it takes just seconds to find the product you want. There are often different criteria you can easily add to find exact product you looking for. P2
- 6. Fluid Pricing this is when prices are increased or decreased quickly depending on circumstances. An example is when selling airline flight tickets, as more are sold and fewer are available, the tickets could become more expensive as the demand rises. Alternatively when selling products like holidays as the time draws closer, the prices could go down to ensure all the places are sold. P2
- 7. Consumer Trust The consumers will not find it easy to trust websites that they go on because there is no proof of the use of the website P2
- 8. Lack of Human Contact Due to the lack of human contact between people over the internet, they do not like buying things off the internet because the item that is being described to them might not be describing it correctly to them and it can be a completely different item. P2
- 9. Product Description Problems When you are buying something off the internet, there will have to be a description of the item. You will have to make sure you read the description before purchasing the item to make sure it’s the correct item and nothing completely different. It is better to purchase items out of the shop because the item is right in front of you and then you can buy it there and then. P2
- 10. Security issues There are different types of security issues, one of them being ID theft. ID theft is when someone is pretending to be someone else for example, using there credit card online to buy stuff. P2
- 11. Browsers The browser is used on computers for the use of the internet. This allows you to search for things for example on Google like searching for another website such as Facebook. Web Authoring Software This is a software that will generate a required coding for the layout of web pages. P1
- 12. Database systems Sites usually have databases such as Amazon. People will use wish lists when they want to look back at an item they want to buy and decide whether they want to purchase it or not. IP addresses An IP address (internet protocol) is a set of four numbers which will need to be typed in, numbers between 0 – 255. P1
- 13. Domain Names A domain name is on an internet browser and is used when you are searching for a website. If typed in incorrectly, it will not take you to the website. Multiple Domain Registration Businesses will not use just one domain name, they will need a few because they are a business P1
- 14. Ports & Protocols Computers do not use the same protocols because it will not be possible for the people to transmit data between each other Browser & Platform Compatibility There are different sort of browsers such as Safari, Google Chrome and internet explorer. Platform compatibility is the different sort of ways of looking at browsers P1
- 15. Paying to be prominent in search engine results When someone types in the search, a list of names of different sites will come up on your screen relating to what you have searched. Sometimes when you have searched for something, other things will show up that are not relevant to that search because those sites have paid search engines to show their sites. M1
- 16. Newsgroups & Forums Newsgroups mainly talk about a certain topic and they are more structured and you will need a good software to use them. Web forums function in a similar way to newsgroups because web forums are online discussion sites where people can talk to other people through the forums. There are more better ways of talking to people other than forums. Those websites are Facebook, Hotmail and Twitter. M1
- 17. Banners & Pop-ups Banners or pop-ups usually appear at the side of websites that you usually go on. They usually appear on websites to try and attract your attention. They usually are images that you click on to send you to another website. M1
- 18. Spam Spam is when you receive an email off somebody you don’t know. Spam is usually sent to loads of email addresses and most of the spam sent could have viruses in them. M1
- 19. Ensuring An Effective User Interface If your website is easy to understand, it will attract more customers towards your website. Making it hard to understand and you will struggle to get customers and nothing on your website will get purchased. For example, EBay is a common website that millions of people use to purchase items. This website is easy to understand and will get loads of customers. M1
- 20. Establishing Customer loyalty in a virtual environment Some websites will email people that view their website to tell them about things that are on the website and all the latest things. M1
- 21. Site Names Making a site name will be easy for you to remember as it will be your website. For example, a website that is a well known website is Google which is used by millions of worldwide everyday. M1
- 22. Direct Marketing Direct marketing is when people sign up to websites to receive emails about news about the website. For example, the website EBay will send emails to customers about the website. M1
- 23. Hacking Hacking is when someone gets access to someone's computer without the owner of the computer not knowing about it. Hacking Prevention To prevent this, it is good to have an internet security installed on your computer so it stops hackers from gaining access to your computer. P3, M2
- 24. Viruses Viruses contains codes that are created by someone that will infect the computer and stop things from working Virus Prevention To prevent this, internet security or anti virus will help your computer not get any viruses. You will need to update this regularly because it will run out every so often. P3, M2
- 25. ID Theft ID theft is when someone steals someone’s identity without the person knowing. ID Theft Protection To prevent this, it is good to have a security on your computer to prevent this from happening. P3, M2
- 26. Strong Passwords It is better to have a strong password because know will be able to get it right. If it was a short password, it would be easy to guess and this can lead to identity theft and is also classed as hacking. P3