This document provides guidance on applying for a United Way grant by focusing a program proposal on outcomes. It instructs applicants to clearly describe what their program will do, how it will be done, and what results and changes in the target audience they expect to achieve. The document introduces the logic model as a framework to define inputs, activities, outputs, and short-term, intermediate, and long-term outcomes. It emphasizes starting with desired outcomes and indicators to measure success, and ensuring sufficient resources are allocated to achieve the proposed activities and outputs.