Using hybrid events to create buzzworthy experiences
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The document discusses leveraging hybrid events to engage both virtual and face-to-face attendees effectively by understanding their preferences and utilizing various technologies. It emphasizes the importance of roles such as social media moderators and emcees, as well as tools for real-time interaction, to enhance participant experience. Additionally, it raises questions about the potential impact of hybrid formats on live attendance and encourages feedback on the session for continuous improvement.
Using hybrid events to create buzzworthy experiences
- 1. Using Hybrid Events to Create Buzzworthy Experiences for Virtual and F2F Attendees Stefania Conti-Vecchi @contivecchi #PCMACL
- 2. ‣ Distinguish between your audience's virtual and face to face engagement preferences to deliver events that resonate most ‣ Utilize your hybrid as a marketing tool to convert virtual to registered attendees ‣ Approach virtual and face to face formats holistically to build a long-term event strategy Learner Outcomes
- 3. Real-time audience interaction You can join at www.slido.co m with this code: #PCMACL
- 5. Social Media moderator Acts as the voice of the remote audience during the live event
- 6. acts as a commentator filling in important information that remote attendees may not be seeing through the live video stream Virtual Emcee
- 7. is a group of people that come together to participate to the event in a different location PODS or Hybrid HUBS
- 8. Networking Role of the moderator
- 9. active and engaged on-site participants active and engaged on-line participants These two audiences participate as one + Defining hybrid meetings
- 10. The Hybrid Angels idea Using iPads together with some specific apps, to provide remote participants the opportunity to: • Meet speakers, on-site participants and sponsors • Virtually walk through the conference centre • Live some backstage moments, or take part to a social activity
- 13. Hybrid angels
- 16. Periscope – over 10 million users Periscope
- 17. #PCMACL – live the experience of a participant periscoping the conference http://www.eventprofs.education/convening-leaders
- 18. The robot
- 19. Kubi
- 20. Clear instructions on the tools selected Event hashtag #FRESH14 Session design Speakers coaching
- 21. Interactive Presentation Tool Meetingpulse You can join at meet.ps/PCMACL
- 22. Is hybrid cannibalizing live attendance?
- 23. Thank you for participating! Stefania Conti-Vecchi @contivecchi Please complete your session evaluation in the mobile app. Did you scan your badge? This is for CEU credits and also helps PCMA develop education for YOU. Thank you!