Qype is a European review site that provides user-generated reviews of local businesses and attractions. It has experienced rapid growth since 2005 and now has over 7 million unique visitors across its country-specific sites such as Qype.fr. Qype focuses on providing high-quality, locally relevant reviews written by people living in the area to help users discover new places and recommendations. It also aims to function as a local social network and has recently released an iPhone app, called Qype Radar, to make local reviews and search more accessible on mobile.