Web 2.0 For Non Profits

This document provides an overview of using Web 2.0 strategies and tools for non-profits. It defines Web 2.0 as consumer generated media and user engagement/collaboration. The document then lists specific social media platforms and tools non-profits can use to get the word out, raise money, keep in touch with supporters, find volunteers, and measure success. Case studies are presented on how organizations like Unicef have successfully utilized these Web 2.0 strategies.