Web2 Use In Public Sector
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The document discusses the utilization of Web 2.0 tools by individuals and organizations in the public sector to address information overload, build community, and enhance content creation. It highlights strategies for monitoring online activities and engaging with the public transparently, emphasizing the importance of using accessible platforms like Twitter and blogs for communication. Activities and worksheets are included to promote active participation and practical application of these concepts.
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Web2 Use In Public Sector
- 1. Web 2.0 in the Public SectorPart 1How does the individual (working in the public sector) take advantage of web2?
- 3. Objectives of this 40 min session(10 min chat / 30 min group work):To help alleviate personal information overload.To participate in a community of likeminded colleagues throughout the world.To enhance the content you personally create so that it can be reused.
- 9. Why?
- 10. Because books, journals, articles, wikis, blogs, tweets, etc. are not the best resources...HUMANS ARE!
- 11. Personal Network
- 12. Find ppl
- 16. Microblog = Blog
- 17. Blog as diary
- 19. How do I consume (READ) all this web2 content?
- 20. All those little moments...(tweets are just ~SMS texts!)
- 22. Read BlogsGo to video @2.40
- 23. Why?
- 24. Because just like you had to learn how to use Google to find web resources, now you need to learn how to find human resources!
- 25. Personal Content
- 26. Flickr
- 27. Helping out feels good.
- 28. These are just pocket computers!
- 29. Ok so I’m using all these web2 tools all over the web; how do I keep track of them all?!?
- 30. RSS
- 32. Why?
- 33. Because our bottom line (public sector) is not money: it is betterment of society (via sharing?).
- 34. WorksheetCreate a twitter account for someone at your table who does not have an account (fell free to use an alias).Do a twitter search to find out who is currently talking about topics that the person you created the twitter account for is interested. “Follow” three ppl who look interesting.Look over the tags that people are using in your twitter search and do a search for one of these tags. Follow five people who are using this tag.Comment back to one of the people you have followed by using the @USERNAME syntax, engage them.Post a comment using the tag #SCAWEB2 to describe what you thought of this excercise.Send a direct message using the “d USERNAME” syntax to DFFlanders to give him a tip on how to be more English
- 38. Web 2.0 in the Public Sector(Part 3)How does the Organisation participate outside the Firewall in the big bad web2?!
- 39. Objectives of this sessionTo have a standing monitor and response strategy to activity on the open web.To publicise the activities of your organisation so that they deliver a core and consistent message.To communicate the workings of your organisation in such a way that the public feels you are being open and transparent.
- 41. Monitorthe Web
- 42. Do you know what ppl are saying about your org?
- 44. This IS content!
- 45. Why?
- 46. Because stuff happens on the Web (distributed) not at a central “authoritative” point. (DARPA Principle)
- 48. MINT TAGS FOR EVERYTHING!
- 49. #RPMEET Event
- 52. Evaluation forms are so Web 1.0
- 53. Why?
- 54. Because tags are the way folders in the big filing cabinet called the Web are organised.
- 55. BETRANS-PARENT
- 56. Process beyond 4 walls =>jiscbids
- 58. David’s Open Work Notebook
- 59. Web 1.0 vs. Web 2.0<PeopleTwitterEmailCcTwitter @ IM / Fb>Open<OpenBlogEmail1:1FlickrLetters>People
- 60. Why?
- 61. Because we can!
- 62. WorksheetSomeone blogs about a presentation you gave at a conference and they say you're ... naive? not understanding the problem? overambitious? ... what do you do? how/where and in what tone do you respond?You're at the pub in the evening and say something off the cuff, something you'd say in person but not in a formal presentation. Someone tweets what you said. How would you feel? What would you do?You have an event coming up what tools could you use and how could you use them to amplify it.Your new pro vice chancellor says your university should "go web2.0"you decide to seize the moment and propose some pieces of work he/she should fund. what would you propose?You have a new product or service how could you take advantage of web2 tools to present it.
Editor's Notes
- #4: To help alleviate personal information overload (or how to enjoy communicating via machines again or die email die)To develop a network of likeminded public sector colleagues (not sitting next to you).To enhance the content you personally create so that it can be more than just ‘something for the scrapbook’
- #6: * Google has enabled us to find information faster (no one can deny that), however because of this new skill by almost anyone information has also begun to be moved from human to human at a pace by which our minds have not previously been adjusted. We as individuals are not capable of processing this information on our own, we must rely upon one another collectively or what we produce will just be seaweed in the ocean that is the Web.My personal view is that Google in the next version of the Web will be forced to embrace more than just static resources but will in addition need to embrace human resources. Web 2.0 is just the first version of the Social Web, we still have a long way to go before we come to understand what it means when you have 73 million humans (dynamic resources) in addition to the 73 million static resources on Google at the same time. Imagine if you could have a chat window open in Google where people doing the same keyword search where available to speak to one another in real time?** these plugins were made available via the Firefox greasemonkeyplugin and userscripts.org
- #7: * To makes steps towards a social web, we need to view dynamic human resources as important as static resources. Thus far I think twitter search is the best example of being able to search within the social web. * For example the other day I was working on commissioning a report on Linked Data for Higher Education and how it could be pragmatically used in our day to day lives. One of the first places I began to get myself up to date was search.twitter.com where I was able to find active real humans speaking on the topic right now.
- #8: Once I’ve done my keyword search as I understand it, I can then refine my search results using the taxonomies (folksonomies) being created dynamically by groups of ppl in real time. * By doing a “Ctrl F” in my browser looking for hash symbols “#” I can immediately discover the real world active terminology being used by real practitioneers. * Once I have these “hashtags” I can then begin to refine my search to find the human resources that are truly in the know. More importantly I can not only read what they ppl are currently saying about the topic I am interested in (as well as read the links they are recommending) but I can also follow them and begin to have a dialogue with them about the areas where our interests cross over.
- #13: There are several tools out there that enable you to get an overview of what the human resource is all about (a kind of 3X5 index card for human resources (in real time). These include twitYa, TweetPsych, tweeps.info, tweetStats, etc. And there are many more. Of course the accuracy is only quasi as Twitter only saves your last thousand tweets, so there are interesting implications for saving ppls tweets in the long term?
- #56: I want to initiate communication with someone: idea, action, toDo, Introduce yourself: poke, follow, ping...Initiate informal conversationInitiate formal conversation -> Request for more information
- #60: I want to initiate communication with someone: idea, action, toDo, Introduce yourself: poke, follow, ping...Initiate informal conversationInitiate formal conversation -> Request for more information