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In	
  associa)on	
  with:	
   Presented	
  by:	
  
ECM	
  Should	
  Not	
  Be	
  a	
  Stand	
  Alone	
  System:	
  	
  
Realize	
  its	
  true	
  value	
  with	
  integra=on	
  
Presented	
  	
  October	
  14,	
  2015	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
AIIM	
  Presents:	
  
ECM	
  Should	
  Not	
  Be	
  a	
  Stand	
  Alone	
  System:	
  	
  
Realize	
  its	
  true	
  value	
  with	
  integra)on	
  
John	
  Mancini	
  
President	
  
AIIM	
  
Doug	
  Miles	
  
Chief	
  Analyst	
  
AIIM	
  
Stephen	
  Ludlow	
  
Director	
  of	
  Product	
  Marke7ng	
  
OpenText	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Introducing	
  our	
  Featured	
  Speaker	
  
John	
  Mancini	
  
President	
  
AIIM	
  
GeIng	
  Beyond	
  “Stand-­‐Alone”	
  ECM	
  Thinking:	
  	
  
5	
  perspec)ves	
  to	
  consider	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
1	
  –	
  Welcome	
  to	
  the	
  era	
  of	
  many	
  ECM	
  flavors	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
2	
  –	
  Think	
  like	
  the	
  
Wright	
  Brothers	
  
Adopt	
  a	
  process	
  mindset:	
  
•  U)lize	
  exis)ng	
  systems	
  
–	
  find	
  solu)ons	
  that	
  
work	
  with	
  YOUR	
  
systems.	
  
•  Convert	
  paper	
  to	
  
electronic	
  –	
  store	
  and	
  
archive	
  immediately.	
  
•  Gain	
  control	
  of	
  your	
  
content.	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
3	
  –	
  Be	
  purposeful	
  
Organiza)ons	
  at	
  large	
  
scale	
  will	
  never	
  willingly	
  
rip	
  out	
  old	
  systems	
  and	
  
consolidate	
  on	
  a	
  single	
  
one.	
  	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Deciding where to let go is a key
element in managing overall risk. You
need to decide what are actually
corporate assets, and push processes
to make sure they live in a specific
place. There are not enough people to
manage the volume. Make sure you get
that foundational layer right.”
--Michael Coleman, SVP & CIO at
Comporium Communications
“4	
  –	
  Rethink	
  the	
  
risk	
  equa=on	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
All of the new payment options we face have emerged from outside
the industry. This is disrupting the financial sector. If your disruptor
can come from so outside your sector, how do you plan for that?
There are now 400 different digital currencies around the world -- all
totally unregulated.”
Greg Keeling, Senior Compliance
Officer at the BMO Financial Group
“
5	
  –	
  An=cipate	
  
disrup=on	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Introducing	
  our	
  Featured	
  Speakers	
  
Doug	
  Miles	
  
Chief	
  Analyst	
  
AIIM	
  
Stephen	
  Ludlow	
  
Director	
  of	
  Product	
  Marke=ng	
  
OpenText	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Content	
  Silos	
  
Which	
  of	
  the	
  following	
  places	
  or	
  repositories	
  is	
  it	
  important	
  for	
  your	
  
employees	
  to	
  be	
  able	
  to	
  easily	
  search?	
  
0%	
   10%	
   20%	
   30%	
   40%	
   50%	
   60%	
   70%	
   80%	
   90%	
   100%	
  
Email	
  systems	
  
File	
  shares	
  
Docs	
  within	
  enterprise	
  systems	
  (ERP,	
  CRM,	
  HR,	
  etc.)	
  
Structured	
  (database)	
  content	
  in	
  enterprise	
  systems	
  
Non-­‐SharePoint	
  ECM/DM/RM	
  systems	
  
Corporate	
  intranet	
  
SharePoint	
  system(s)	
  
Data	
  warehouses,	
  BI	
  reports	
  
Other	
  LOB	
  systems	
  
Vital	
   Important	
   Not	
  so	
  important	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Content	
  Stored	
  in	
  ERP,	
  etc.	
  
What	
  propor)on	
  of	
  your	
  unstructured	
  content	
  and	
  documents	
  (excluding	
  
emails)	
  would	
  you	
  say	
  is	
  stored	
  in	
  other	
  enterprise	
  systems	
  (ERP,	
  HR,	
  Finance,	
  
CRM,	
  Project	
  Management,	
  LOB,	
  etc.)	
  rather	
  than	
  in	
  your	
  ECM/DM	
  system(s),	
  
and	
  is	
  not	
  accessible	
  through	
  your	
  ECM/DM	
  system(s)?	
  
0%	
   2%	
   4%	
   6%	
   8%	
   10%	
   12%	
   14%	
   16%	
   18%	
  
0%	
  of	
  content	
  
10%	
  of	
  content	
  
20%	
  of	
  content	
  
30%	
  of	
  content	
  
40%	
  of	
  content	
  
50%	
  of	
  content	
  
60%	
  of	
  content	
  
70%	
  of	
  content	
  
80%	
  of	
  content	
  
90%	
  of	
  content	
  
%	
  of	
  organiza)ons	
  
For	
  61%	
  of	
  
organiza=ons	
  half	
  
or	
  more	
  of	
  their	
  
content	
  is	
  held	
  in	
  
non-­‐ECM/DM	
  
systems.	
  
	
  
For	
  a	
  quarter,	
  80%
+	
  is	
  not	
  accessible	
  
through	
  ECM/DM.	
  
N=390	
  non-­‐trade,	
  10+	
  emps	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Content	
  Stored	
  in	
  ERP	
  –	
  Access	
  
What	
  would	
  you	
  say	
  are	
  the	
  three	
  main	
  problems	
  with	
  content	
  that	
  is	
  stored	
  
within	
  your	
  other	
  enterprise	
  systems?	
  (Max	
  THREE)	
  
Difficult	
  to	
  search,	
  	
  
	
  
Taxonomies	
  and	
  
classifica=on	
  will	
  
not	
  align.	
  
	
  
Cannot	
  be	
  
accessed	
  remotely	
  
or	
  on	
  mobile.	
  
N=390	
  non-­‐trade,	
  10+	
  emps	
  
0%	
   10%	
   20%	
   30%	
   40%	
   50%	
   60%	
   70%	
  
Difficult	
  to	
  search	
  
Difficult	
  to	
  align	
  taxonomies	
  and	
  classifica)on	
  
Cannot	
  be	
  easily	
  accessed	
  remotely	
  or	
  on	
  
mobile	
  devices	
  
Users	
  with	
  no	
  login	
  or	
  no	
  training	
  cannot	
  
access	
  the	
  content	
  
Cannot	
  be	
  tagged	
  or	
  commented	
  	
  using	
  social	
  
tools	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Content	
  Stored	
  in	
  ERP	
  –	
  Governance	
  
What	
  would	
  you	
  say	
  are	
  the	
  three	
  main	
  problems	
  with	
  content	
  that	
  is	
  stored	
  
within	
  your	
  other	
  enterprise	
  systems?	
  (Max	
  THREE)	
  
Content	
  in	
  ERP	
  is	
  
not	
  under	
  RM	
  
reten=on	
  rules.	
  
	
  
Legal	
  discovery	
  is	
  
fragmented,	
  and	
  
legal	
  hold	
  
mechanisms	
  are	
  
likely	
  to	
  be	
  
lacking.	
  
N=390	
  non-­‐trade,	
  10+	
  emps	
  
0%	
   10%	
   20%	
   30%	
   40%	
   50%	
   60%	
  
Not	
  under	
  records	
  management	
  reten)on	
  
rules	
  
Problem	
  for	
  legal	
  discovery	
  and	
  legal	
  hold	
  
Growing	
  in	
  size/causing	
  back-­‐up	
  issues	
  
Cannot	
  apply	
  necessary	
  access	
  security	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Integra)on	
  Strategies	
  
What	
  is	
  your	
  strategy	
  to	
  address	
  the	
  issues	
  of	
  content	
  stored	
  within	
  other	
  
enterprise	
  systems?	
  
18%	
  are	
  happy	
  to	
  
use	
  enterprise	
  
search.	
  
	
  
16%	
  want	
  to	
  
migrate	
  the	
  
content	
  into	
  their	
  
ECM	
  system.	
  
	
  
47%	
  looking	
  to	
  
provide	
  
integra=on	
  links.	
  
	
  
9%	
  pre-­‐integrated.	
  
	
  N=308,	
  excl.	
  70	
  Don't	
  Know	
  
0%	
   5%	
   10%	
   15%	
   20%	
   25%	
   30%	
   35%	
   40%	
  
Use	
  enterprise	
  search,	
  or	
  search-­‐
portal	
  across	
  systems	
  
Migrate	
  content	
  into	
  an	
  external	
  ECM	
  
system	
  
Provide	
  content	
  integra)on	
  links	
  
between	
  ECM	
  and	
  enterprise	
  systems	
  
Choose	
  an	
  ECM	
  system	
  that	
  already	
  
has	
  close	
  integra)on	
  
Publish/sync	
  enterprise	
  system	
  
content	
  to	
  a	
  cloud-­‐based	
  system	
  
Con)nue	
  to	
  manage	
  as	
  separate	
  
repositories	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Recap!	
  
Content	
  stored	
  in	
  Lead	
  Aps	
  is	
  not	
  accessible	
  in:	
  
•  ECM	
  
•  Other	
  business	
  applica)ons	
  
•  Other	
  business	
  processes	
  
Significant	
  content	
  is	
  stored	
  on	
  Enterprise	
  Applica=ons	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
PROS	
  CONS	
  Integra)on	
  Strategies	
  
MIGRATE	
   INTEGRATE	
  SEARCH	
  
•  Findability	
  
•  Can	
  be	
  done	
  
through	
  IT	
  
•  Doesn’t	
  solve	
  
Governance	
  
•  Doesn’t	
  
provide	
  
context	
  
•  Solves	
  
governance	
  
and	
  storage	
  
•  Improves	
  
findability	
  
•  Day	
  forward	
  
•  Informa)on	
  
not	
  available	
  
in	
  business	
  
process	
  
•  Solves	
  
governance	
  
•  Day	
  forward	
  
content	
  in	
  
context	
  
•  Requires	
  
(poten)ally	
  
mul)ple)	
  
integra)ons	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Solving	
  The	
  Dual-­‐Screen	
  Dilemma	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Digital	
  Content	
  
Most	
  content	
  is	
  created	
  
and	
  remains	
  digital	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Analog	
  Thinking	
  
Content	
  is	
  “filed”	
  arer	
  
process	
  comple)on	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Change	
  Analog	
  Paradigm	
  
VALUE =?
Content	
  Business-Critical
Documents
•  Financial documents
•  Contracts
•  HR Documents
•  Invoices, etc.
=	
  	
  Value	
  Increased Productivity
Improved Customer
Service
Better/Faster Decisions
Drafts, Decision, Minutes and
Notes
Related Documents
Relation to structured data
and process
+	
  	
  Context	
  
Security	
  –	
  Lifecycle	
  –	
  Find-­‐ability	
  –	
  Integra=on	
  	
  
Apply	
  Metadata	
  
in	
  the	
  Background	
  Eliminate	
  the	
  
Filing	
  Gap	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Integra)on	
  
Apply	
  Metadata	
  
in	
  the	
  Background	
  
Eliminate	
  the	
  
Filing	
  Gap	
  
Integrate	
  ECM	
  and	
  Lead	
  Applica=ons	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Leverage	
  Integra)on	
  for	
  Metadata	
  
Account	
  Workspace:	
  
An	
  account	
  workspace	
  	
  
is	
  auto-­‐created	
  for	
  the	
  
salesforce	
  account.	
  	
  
	
  
Account	
  Details	
  are	
  	
  
synchronized	
  as	
  
metadata.	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Metadata	
  Can	
  Provide	
  More	
  Context	
  
Metadata	
  provides	
  
context	
  and	
  can	
  expose	
  
more	
  content	
  in	
  context	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Embed	
  ECM	
  
Where	
  the	
  
Content	
  is	
  
Needed	
  
Leverage	
  Integra)on	
  for	
  Filing	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
ECM	
  is	
  the	
  Backbone	
  for	
  Unstructured	
  	
  
Content	
  in	
  Business	
  Process	
  
•  Single	
  Source	
  of	
  the	
  Truth	
  
•  Unstructured	
  Content	
  needs	
  to	
  
be	
  referenced	
  in	
  many	
  different	
  
business	
  processes	
  
•  It	
  also	
  needs	
  to	
  be	
  found	
  on	
  
many	
  different	
  dimensions	
  
•  Needs	
  to	
  be	
  accessed	
  from	
  
different	
  applica)ons	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  OpenText Confidential. ©2015 All Rights Reserved. 26
Why	
  Integra)on	
  Now?!	
  
Time	
  for	
  REST	
  
•  Modern	
  business	
  applica)ons	
  have	
  been	
  
quietly	
  standardizing	
  on	
  methods	
  for	
  
communica)ng	
  between	
  applica)ons	
  
•  API’s	
  using	
  Web	
  Services	
  and	
  REST	
  
typically	
  do	
  not	
  break	
  from	
  version	
  to	
  
version	
  and	
  do	
  not	
  require	
  “cracking	
  
open	
  the	
  code”	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Recommenda)ons	
  
1.  Audit	
  the	
  content	
  repositories	
  that	
  reside	
  within	
  your	
  ERP	
  
system.	
  
–  Pay	
  par)cular	
  aten)on	
  to	
  ease	
  of	
  search,	
  governance	
  and	
  reten)on	
  -­‐	
  
and	
  )ered	
  storage	
  issues	
  if	
  you	
  are	
  using	
  scanned	
  images	
  and	
  BLOBs.	
  	
  
	
  
2.  Look	
  at	
  the	
  processes	
  that	
  call	
  up	
  content	
  from	
  these	
  
repositories,	
  or	
  archive	
  content	
  to	
  them,	
  but	
  also	
  the	
  other	
  
repositories	
  and	
  systems	
  that	
  are	
  accessed	
  during	
  the	
  
process.	
  	
  
–  Pay	
  par)cular	
  aten)on	
  to	
  those	
  references	
  needed	
  to	
  deal	
  with	
  excep)ons,	
  
or	
  to	
  support	
  approvals,	
  or	
  where	
  documents	
  are	
  widely	
  shared.	
  	
  
–  Look	
  at	
  workflows	
  that	
  cross	
  over	
  between	
  systems	
  or	
  that	
  involve	
  hand-­‐offs	
  
between	
  one	
  system	
  and	
  the	
  other.	
  	
  
	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Recommenda)ons	
  
3.  Take	
  a	
  look	
  at	
  your	
  current	
  content	
  management	
  systems	
  
and	
  their	
  applicability	
  to	
  integra)on.	
  	
  If	
  you	
  have	
  a	
  
consolida)on	
  strategy,	
  be	
  sure	
  to	
  include:	
  
–  The	
  ease	
  and	
  level	
  of	
  integra)on	
  that	
  can	
  be	
  achieved	
  between	
  the	
  
preferred	
  ECM	
  system	
  and	
  the	
  ERP	
  system.	
  
–  The	
  records	
  management	
  that	
  may	
  be	
  needed	
  under	
  both	
  to	
  meet	
  
your	
  compliance	
  requirements.	
  	
  
In	
  associa)on	
  with:	
   Presented	
  by:	
  
Download	
  the	
  white	
  paper	
  
htp://info.aiim.org/ecm-­‐hurdles-­‐a-­‐barrier	
  	
  
OpenText Confidential. ©2015 All Rights Reserved. 30
Learn more about how OpenText ECM solutions amplify
innovation, productivity, and agility by extending
the capabilities of ECM into lead applications and
transforming the possibilities of the digital enterprise.
http://www.opentext.com/ecmhurdles
Stephen Ludlow
@Ludlow_at_work
sludlow@opentext.com
THANK YOU
In	
  associa)on	
  with:	
   Presented	
  by:	
  
About	
  AIIM	
  
AIIM	
  is	
  the	
  Global	
  Community	
  of	
  
Informa)on	
  Professionals	
  	
  
	
  
AIIM	
  believes	
  that	
  the	
  informa)on	
  systems	
  
we	
  use	
  at	
  work	
  should	
  be	
  	
  
simple,	
  secure,	
  and	
  available	
  	
  
anywhere,	
  any)me,	
  and	
  on	
  any	
  device.	
  	
  
	
  
Our	
  mission	
  is	
  to	
  improve	
  organiza)onal	
  
performance	
  by	
  empowering	
  a	
  community	
  
of	
  leaders	
  commited	
  to	
  informa)on-­‐driven	
  
innova)on.	
  
	
  
Learn	
  more	
  at	
  www.aiim.org	
  	
  
	
  

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[Webinar Slides] Realizing the True Value of ECM with Integration

  • 1. In  associa)on  with:   Presented  by:   ECM  Should  Not  Be  a  Stand  Alone  System:     Realize  its  true  value  with  integra=on   Presented    October  14,  2015  
  • 2. In  associa)on  with:   Presented  by:   AIIM  Presents:   ECM  Should  Not  Be  a  Stand  Alone  System:     Realize  its  true  value  with  integra)on   John  Mancini   President   AIIM   Doug  Miles   Chief  Analyst   AIIM   Stephen  Ludlow   Director  of  Product  Marke7ng   OpenText  
  • 3. In  associa)on  with:   Presented  by:   Introducing  our  Featured  Speaker   John  Mancini   President   AIIM   GeIng  Beyond  “Stand-­‐Alone”  ECM  Thinking:     5  perspec)ves  to  consider  
  • 4. In  associa)on  with:   Presented  by:   1  –  Welcome  to  the  era  of  many  ECM  flavors  
  • 5. In  associa)on  with:   Presented  by:   2  –  Think  like  the   Wright  Brothers   Adopt  a  process  mindset:   •  U)lize  exis)ng  systems   –  find  solu)ons  that   work  with  YOUR   systems.   •  Convert  paper  to   electronic  –  store  and   archive  immediately.   •  Gain  control  of  your   content.  
  • 6. In  associa)on  with:   Presented  by:   3  –  Be  purposeful   Organiza)ons  at  large   scale  will  never  willingly   rip  out  old  systems  and   consolidate  on  a  single   one.    
  • 7. In  associa)on  with:   Presented  by:   Deciding where to let go is a key element in managing overall risk. You need to decide what are actually corporate assets, and push processes to make sure they live in a specific place. There are not enough people to manage the volume. Make sure you get that foundational layer right.” --Michael Coleman, SVP & CIO at Comporium Communications “4  –  Rethink  the   risk  equa=on  
  • 8. In  associa)on  with:   Presented  by:   All of the new payment options we face have emerged from outside the industry. This is disrupting the financial sector. If your disruptor can come from so outside your sector, how do you plan for that? There are now 400 different digital currencies around the world -- all totally unregulated.” Greg Keeling, Senior Compliance Officer at the BMO Financial Group “ 5  –  An=cipate   disrup=on  
  • 9. In  associa)on  with:   Presented  by:   Introducing  our  Featured  Speakers   Doug  Miles   Chief  Analyst   AIIM   Stephen  Ludlow   Director  of  Product  Marke=ng   OpenText  
  • 10. In  associa)on  with:   Presented  by:   Content  Silos   Which  of  the  following  places  or  repositories  is  it  important  for  your   employees  to  be  able  to  easily  search?   0%   10%   20%   30%   40%   50%   60%   70%   80%   90%   100%   Email  systems   File  shares   Docs  within  enterprise  systems  (ERP,  CRM,  HR,  etc.)   Structured  (database)  content  in  enterprise  systems   Non-­‐SharePoint  ECM/DM/RM  systems   Corporate  intranet   SharePoint  system(s)   Data  warehouses,  BI  reports   Other  LOB  systems   Vital   Important   Not  so  important  
  • 11. In  associa)on  with:   Presented  by:   Content  Stored  in  ERP,  etc.   What  propor)on  of  your  unstructured  content  and  documents  (excluding   emails)  would  you  say  is  stored  in  other  enterprise  systems  (ERP,  HR,  Finance,   CRM,  Project  Management,  LOB,  etc.)  rather  than  in  your  ECM/DM  system(s),   and  is  not  accessible  through  your  ECM/DM  system(s)?   0%   2%   4%   6%   8%   10%   12%   14%   16%   18%   0%  of  content   10%  of  content   20%  of  content   30%  of  content   40%  of  content   50%  of  content   60%  of  content   70%  of  content   80%  of  content   90%  of  content   %  of  organiza)ons   For  61%  of   organiza=ons  half   or  more  of  their   content  is  held  in   non-­‐ECM/DM   systems.     For  a  quarter,  80% +  is  not  accessible   through  ECM/DM.   N=390  non-­‐trade,  10+  emps  
  • 12. In  associa)on  with:   Presented  by:   Content  Stored  in  ERP  –  Access   What  would  you  say  are  the  three  main  problems  with  content  that  is  stored   within  your  other  enterprise  systems?  (Max  THREE)   Difficult  to  search,       Taxonomies  and   classifica=on  will   not  align.     Cannot  be   accessed  remotely   or  on  mobile.   N=390  non-­‐trade,  10+  emps   0%   10%   20%   30%   40%   50%   60%   70%   Difficult  to  search   Difficult  to  align  taxonomies  and  classifica)on   Cannot  be  easily  accessed  remotely  or  on   mobile  devices   Users  with  no  login  or  no  training  cannot   access  the  content   Cannot  be  tagged  or  commented    using  social   tools  
  • 13. In  associa)on  with:   Presented  by:   Content  Stored  in  ERP  –  Governance   What  would  you  say  are  the  three  main  problems  with  content  that  is  stored   within  your  other  enterprise  systems?  (Max  THREE)   Content  in  ERP  is   not  under  RM   reten=on  rules.     Legal  discovery  is   fragmented,  and   legal  hold   mechanisms  are   likely  to  be   lacking.   N=390  non-­‐trade,  10+  emps   0%   10%   20%   30%   40%   50%   60%   Not  under  records  management  reten)on   rules   Problem  for  legal  discovery  and  legal  hold   Growing  in  size/causing  back-­‐up  issues   Cannot  apply  necessary  access  security  
  • 14. In  associa)on  with:   Presented  by:   Integra)on  Strategies   What  is  your  strategy  to  address  the  issues  of  content  stored  within  other   enterprise  systems?   18%  are  happy  to   use  enterprise   search.     16%  want  to   migrate  the   content  into  their   ECM  system.     47%  looking  to   provide   integra=on  links.     9%  pre-­‐integrated.    N=308,  excl.  70  Don't  Know   0%   5%   10%   15%   20%   25%   30%   35%   40%   Use  enterprise  search,  or  search-­‐ portal  across  systems   Migrate  content  into  an  external  ECM   system   Provide  content  integra)on  links   between  ECM  and  enterprise  systems   Choose  an  ECM  system  that  already   has  close  integra)on   Publish/sync  enterprise  system   content  to  a  cloud-­‐based  system   Con)nue  to  manage  as  separate   repositories  
  • 15. In  associa)on  with:   Presented  by:   Recap!   Content  stored  in  Lead  Aps  is  not  accessible  in:   •  ECM   •  Other  business  applica)ons   •  Other  business  processes   Significant  content  is  stored  on  Enterprise  Applica=ons  
  • 16. In  associa)on  with:   Presented  by:   PROS  CONS  Integra)on  Strategies   MIGRATE   INTEGRATE  SEARCH   •  Findability   •  Can  be  done   through  IT   •  Doesn’t  solve   Governance   •  Doesn’t   provide   context   •  Solves   governance   and  storage   •  Improves   findability   •  Day  forward   •  Informa)on   not  available   in  business   process   •  Solves   governance   •  Day  forward   content  in   context   •  Requires   (poten)ally   mul)ple)   integra)ons  
  • 17. In  associa)on  with:   Presented  by:   Solving  The  Dual-­‐Screen  Dilemma  
  • 18. In  associa)on  with:   Presented  by:   Digital  Content   Most  content  is  created   and  remains  digital  
  • 19. In  associa)on  with:   Presented  by:   Analog  Thinking   Content  is  “filed”  arer   process  comple)on  
  • 20. In  associa)on  with:   Presented  by:   Change  Analog  Paradigm   VALUE =? Content  Business-Critical Documents •  Financial documents •  Contracts •  HR Documents •  Invoices, etc. =    Value  Increased Productivity Improved Customer Service Better/Faster Decisions Drafts, Decision, Minutes and Notes Related Documents Relation to structured data and process +    Context   Security  –  Lifecycle  –  Find-­‐ability  –  Integra=on     Apply  Metadata   in  the  Background  Eliminate  the   Filing  Gap  
  • 21. In  associa)on  with:   Presented  by:   Integra)on   Apply  Metadata   in  the  Background   Eliminate  the   Filing  Gap   Integrate  ECM  and  Lead  Applica=ons  
  • 22. In  associa)on  with:   Presented  by:   Leverage  Integra)on  for  Metadata   Account  Workspace:   An  account  workspace     is  auto-­‐created  for  the   salesforce  account.       Account  Details  are     synchronized  as   metadata.  
  • 23. In  associa)on  with:   Presented  by:   Metadata  Can  Provide  More  Context   Metadata  provides   context  and  can  expose   more  content  in  context  
  • 24. In  associa)on  with:   Presented  by:   Embed  ECM   Where  the   Content  is   Needed   Leverage  Integra)on  for  Filing  
  • 25. In  associa)on  with:   Presented  by:   ECM  is  the  Backbone  for  Unstructured     Content  in  Business  Process   •  Single  Source  of  the  Truth   •  Unstructured  Content  needs  to   be  referenced  in  many  different   business  processes   •  It  also  needs  to  be  found  on   many  different  dimensions   •  Needs  to  be  accessed  from   different  applica)ons  
  • 26. In  associa)on  with:   Presented  by:  OpenText Confidential. ©2015 All Rights Reserved. 26 Why  Integra)on  Now?!   Time  for  REST   •  Modern  business  applica)ons  have  been   quietly  standardizing  on  methods  for   communica)ng  between  applica)ons   •  API’s  using  Web  Services  and  REST   typically  do  not  break  from  version  to   version  and  do  not  require  “cracking   open  the  code”  
  • 27. In  associa)on  with:   Presented  by:   Recommenda)ons   1.  Audit  the  content  repositories  that  reside  within  your  ERP   system.   –  Pay  par)cular  aten)on  to  ease  of  search,  governance  and  reten)on  -­‐   and  )ered  storage  issues  if  you  are  using  scanned  images  and  BLOBs.       2.  Look  at  the  processes  that  call  up  content  from  these   repositories,  or  archive  content  to  them,  but  also  the  other   repositories  and  systems  that  are  accessed  during  the   process.     –  Pay  par)cular  aten)on  to  those  references  needed  to  deal  with  excep)ons,   or  to  support  approvals,  or  where  documents  are  widely  shared.     –  Look  at  workflows  that  cross  over  between  systems  or  that  involve  hand-­‐offs   between  one  system  and  the  other.      
  • 28. In  associa)on  with:   Presented  by:   Recommenda)ons   3.  Take  a  look  at  your  current  content  management  systems   and  their  applicability  to  integra)on.    If  you  have  a   consolida)on  strategy,  be  sure  to  include:   –  The  ease  and  level  of  integra)on  that  can  be  achieved  between  the   preferred  ECM  system  and  the  ERP  system.   –  The  records  management  that  may  be  needed  under  both  to  meet   your  compliance  requirements.    
  • 29. In  associa)on  with:   Presented  by:   Download  the  white  paper   htp://info.aiim.org/ecm-­‐hurdles-­‐a-­‐barrier    
  • 30. OpenText Confidential. ©2015 All Rights Reserved. 30 Learn more about how OpenText ECM solutions amplify innovation, productivity, and agility by extending the capabilities of ECM into lead applications and transforming the possibilities of the digital enterprise. http://www.opentext.com/ecmhurdles Stephen Ludlow @Ludlow_at_work sludlow@opentext.com THANK YOU
  • 31. In  associa)on  with:   Presented  by:   About  AIIM   AIIM  is  the  Global  Community  of   Informa)on  Professionals       AIIM  believes  that  the  informa)on  systems   we  use  at  work  should  be     simple,  secure,  and  available     anywhere,  any)me,  and  on  any  device.       Our  mission  is  to  improve  organiza)onal   performance  by  empowering  a  community   of  leaders  commited  to  informa)on-­‐driven   innova)on.     Learn  more  at  www.aiim.org