This document discusses tools and methods for quantitative and qualitative data analysis. It explains the different types of data, including quantitative, qualitative, and mixed methods data. For quantitative analysis, it covers descriptive statistics like measures of central tendency, frequency distributions, and cross-tabulations. Qualitative analysis techniques include thematic coding, word clouds, and abstraction. Specific tools demonstrated include Excel for basic statistics, SurveyMonkey for surveys, and NVivo for advanced qualitative coding. The goal is to help users select the right analysis method and tools based on their data types and objectives.
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