SlideShare a Scribd company logo
By 1 Internet Marketing
http://1internetmarketing.com
Overview
ď‚— URL Structure
ď‚— Page & Post URLs

ď‚— Images
 On-site Optimization – Plugins
ď‚— Q & A - Discussion
URLs

Single Category (Blog)

Multi Category

Remove www. to shorten URL
Page & Post URLs
Slug and Page/Post Title should be your keyword

NOTE: While this title will auto render as Page/Post Meta Title you can
and should override this with a more desirable Meta Title. (later slides
will cover)

Use parent pages if possible
Images
Title will auto render as alt text so set for SEO
Keywords
Naming images desired keyword help save time

Don’t link to image file unless using as a gallery
By default link to “Attachment
Page”
Or use as button, link to “Custom”
Onsite - Plugins
Yoast SEO – Easy to use
with helpful
suggestions for
beginners.

SEO Ultimate –
Powerful features for
large sites and more
advanced users.
Q&A
Questions and Answers!
Then
Open discussion.

Thank You!
http://1internetmarketing.com for slides

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Wordpress SEO

  • 1. By 1 Internet Marketing http://1internetmarketing.com
  • 2. Overview ď‚— URL Structure ď‚— Page & Post URLs ď‚— Images ď‚— On-site Optimization – Plugins ď‚— Q & A - Discussion
  • 3. URLs Single Category (Blog) Multi Category Remove www. to shorten URL
  • 4. Page & Post URLs Slug and Page/Post Title should be your keyword NOTE: While this title will auto render as Page/Post Meta Title you can and should override this with a more desirable Meta Title. (later slides will cover) Use parent pages if possible
  • 5. Images Title will auto render as alt text so set for SEO Keywords Naming images desired keyword help save time Don’t link to image file unless using as a gallery By default link to “Attachment Page” Or use as button, link to “Custom”
  • 6. Onsite - Plugins Yoast SEO – Easy to use with helpful suggestions for beginners. SEO Ultimate – Powerful features for large sites and more advanced users.
  • 7. Q&A Questions and Answers! Then Open discussion. Thank You! http://1internetmarketing.com for slides