Work Samples 2009
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This document provides a summary of Angie Feehan's work experience from 2009 to 1997 including various marketing, branding, and design projects. It highlights her roles in conceptualizing and managing the development of websites, collateral, advertising campaigns, and rebranding efforts for companies in the wine tourism, software, consulting, and retail industries. Testimonials from former colleagues emphasize Angie's leadership skills, creative solutions, relationship building abilities, and talent for achieving client objectives.
Work Samples 2009
- 1. by Angie Feehan2009 - 1997Work Samples
- 2. VinoVisit.com – BrandingConcepting and design.
- 3. VinoVisit.com – Web Design & BuildConcepting. Project management.
- 4. VinoVisit.com - PRAzure Skies Ahead for VinoVisit.com (excerpts) We all look for signs of life after a long winter. If you’ve been watching or reading the news, you know that economic indicators are offering the barest glimmer of hope that the national economy is turning around. But in Napa, it’s impossible not to feel optimistic when tender green shoots dot the vineyards and the skies are that wonderful shade of blue that Crayola calls Azure. There’s definitely cause for optimism for the three founders of a new Napa-based start-up. The brainchild of Tim Campbell and Bob Iannetta, VinoVisit.com provides a way for wineries and visitors to connect and interact. Winery searches, reservation bookings, map & itinerary-building tools, and reviews round out the consumer offering, while wineries benefit from automated reservation management and resources for ongoing visitor outreach. …….……. While some family and friends have wondered if the trio is crazy for launching in the midst of the worst recession in decades, the three are confident. According to Dan Lintz, “Recessions typically fuel innovation. Don’t forget that the last economic downturn in 2001 gave birth to companies like eBay, Netflix, and Orbitz…all healthy, growing online services that consumers couldn’t imagine life without today. We believe that VinoVisit.com is positioned very similarly, and the feedback we’re getting from wineries is validating that.” Michael Mondavi has reviewed VinoVisit.com and has this to say about it: "VinoVisit provides the first convenient and efficient tool for our consumers to plan winery visits, it is sure to be a win-win for wineries and visitors." Like good Napa Valley business owners, Dan, Bob and Tim love wine and share that passion with others. More importantly, all three are resilient, inventive, and practical—the hallmarks of Napa Valley residents and its home-grown businesses.
- 5. Red Bricks Media – Creative DirectionConcepting. Project management. PlasticLogic Corporate Site.
- 6. Red Bricks Media – Creative DirectionConcepting. Project management. PlasticLogic Corporate Site.
- 7. Red Bricks Media – Creative DirectionConcepting. Project management. SanDisk product brochure for CES 2008.
- 8. Red Bricks Media – Creative DirectionConcepting. Project management. SanDisk microsite.
- 9. My team says… “Angie possesses remarkable acumen for marketing and relationship matters. At Red Bricks, her leadership style lent the right balance of independence and support, and our account team had complete confidence in her ability to find positive, constructive solutions to tough issues. I specifically respect her kind demeanor and willingness to dive right in, all to achieve great results.” Jessica Tober, Account Manager Red Bricks Media
- 10. Red Bricks Media – Creative DirectionConcepting. Project management. SanDisk microsite.
- 11. Red Bricks Media – Creative DirectionConcepting. Project management. PictureItPostage website.
- 12. Red Bricks Media – Creative DirectionConcepting. Project management. PictureItPostage Email
- 13. Red Bricks Media – Creative DirectionConcepting. Project management. Balsam Hill website.
- 14. Red Bricks Media – Creative DirectionConcepting. Project management. Balsam Hill display ad.
- 15. My team says…“Angie is a wonderful account director with a knack for building rapport and trust with her clients, keeping projects on a path to success, and staying very organized. Working with her was a real joy.” Joe Van Remortel, Vice President, Business Development , Red Bricks Media
- 16. Red Bricks Media – Creative DirectionConcepting. Project management. CTTC microsite.
- 17. Red Bricks Media – Creative DirectionConcepting. Project management. Microsoft microsite.
- 18. My team says…“Angie is a astute and diligent Account Director who never loses sight of client objectives. She is very creative in coming up with unique tactics to achieve primary goals. She also has a natural talent for communicating and building relationships with all types of clients. It was a great learning experience and a pleasure having Angie for a manager.” My Vu, Account Manager, Red Bricks Media
- 19. Adventure Associates - BrandingConcepting. Logo development.
- 20. Adventure Associates – Web DesignRebranded and produced corporate site: www.adventureassoc.com
- 21. Adventure Associates – NewsletterSharing our clients’ preferences in retreat venues positioned us as an “expert” in the industry and allowed us to interact with our clients earlier in their decision-making process.
- 22. My team says… “Angie was a voracious student of SEO and now brings new ideas and strategies to share with me. Her insights into human behavior and search preferences are impressive—somehow she manages to find the best way to leverage them.” Jamie Low, SEO Consultant www.searchenginemarketing.com
- 23. Adventure Associates – Web DesignCorporateretreats.com created a “road block” for the search term within 30 days.
- 24. Adventure Associates - PRReporter located us through web search for corporate retreat. A positive side effect of good SEO.
- 25. Adventure Associates - PRMain point of contact for interview
- 26. Adventure Associates - PRPrimary point of contact for interviews. Provided images.
- 27. Adventure Associates - PRWells Fargo Team Building Event.
- 28. Another instance of “passive PR”
- 29. Adventure Associates - PRWrote article for this publication.
- 30. Adventure Associates - PRWrote an MBTI – focused article.
- 31. Adventure Associates - PRMBTI article was picked up by two other publications.
- 32. Adventure Associates - PRAnother instance of “passive PR”
- 33. WBE – Collateral BEFOREWBE Brochure - BEFORE
- 34. WBE – Collateral AFTERAFTER Concepted, wrote, laid out, printed collateral.
- 35. Fresher Software – Branding Brand Guidelines Manual
- 36. Fresher Software - CollateralSales Kit including trade show animation, white papers, spec sheets, case studies and feature comparisons.Rebranded company and product
- 37. Fresher Software - Web
- 38. Fresher Software - CollateralConcepted, wrote, laid out and printed collateral and postcards.
- 39. Fresher Software – Print AdvertisingTexas Instruments flattered me by stealing my idea three months later.
- 40. Fresher Software – Print AdvertisingDSCN1654…so I wrote, laid out and placed these ads. Led the photo shoot of our chief developers for the face shots.
- 41. Informix – Cloudscape CollateralDesigned, wrote and produced the packet including the video for tradeshows. Rebranded product line.
- 42. Informix Cloudscape - BrandingBEFOREAFTER
- 43. ValueStar – Marketing CommunicationsMonthly newsletters for Bay Area small businesses. Focus on promoting and marketing small businesses. Wrote, laid out and printed. Assisted with rebranding. Concepted, wrote, laid out and printed collateral.
- 44. ValueStar – Print PublicationsSemi-annual, catalog. Managed layout and production and distribution.
- 45. ValueStar – Billboads & Bus Tails
- 46. ValueStar - BillboardsNegotiated and placed media.Print production management.Concepted and designed.
- 47. ValueStar – OOH AdvertisingOakland A’s Stadium
- 48. ValueStar – Print AdvertisingConcepted, wrote and laid out.Negotiated and placed print media.
- 49. ValueStar - Product Development
- 50. Pier 1 Imports CommunicationsTotal Compensation Statement layout and print production.Benefits Overview layout, writing and print production.
- 51. Pier 1 Imports - CommunicationsConcepted, wrote, laid out, print production.Company benefits pamphlets
- 52. Pier 1 Imports - TrainingStore manual. Wrote, designed and printed.
- 53. Franklin Covey - Product DevelopmentCurriculum development, writing, lay-out, design, product packaging and print production.
- 54. Franklin Covey - Product DevelopmentCorporate Coaching CurriculaeBarclay’s Bank Training
- 55. FranklinCovey - Advertising Editorial Ad for Trade Publication, wrote, laid out, placed media. Trade show schwag.
- 56. True North (formerly TSI) - CollateralRebranded, wrote, laid out, printed new brochures – later acquired by Franklin Covey Original Brochure
- 59. Branding – Fresher to MatisseAfterBefore
- 60. Branding - FreelanceFriend’s business cardMy business card