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Workforce Technology Assessment A Fact-Based Approach To Needs AnalysisTed Schadler, VP & Principal Analyst, coauthor of EmpoweredPhil Karcher, ResearcherFebruary 15, 2011
Forrester makes IT leaders successfulby helping them use data to analyze the real needs of employees and move beyond one-size-fits-all provisioning.Source: Foundation3D
Top reasons IT needs data on how employees use technology to get work done“How much do you agree with the following statements?” [Agree and Strongly agree]Knowing if people are satisfied with our technologies and service matters to meEnsuring strong adoption of workplace technologies matters to meHaving hard data to support my technology decisions is required by my companyKnowing how people use their computers impacts how I evaluate workplace toolsI’m concerned about software we’ve licensed going unusedI frequently need help justifying workplace technology investmentsI’ve considered provisioning different tools to people based on their needsBase: 123 IT decision makers
A Workforce Technology Assessment provides comprehensive & accurate data to support your key IT initiativesWindows 7 or Office 2010 upgradesSmartphone or tablet strategyTelecommuting / teleworking investmentsVirtual desktop and next-gen client computing strategyCollaboration needs assessmentsEmployee portals assessmentsInformation security risk assessmentsWorkforce segmentation projectsTechnology populism, aka consumerization of IT
How Workforce Technology Assessments help
Workforce Technology Assessment project schedule
Questions tested and validated through real-world survey experience and analysis
Case StudiesFinancial Services (150,000 employees)Segmented employees on mobility & information risk to inform the mobile strategy and investmentsGovernment (13,000 employees)Analyzed the opportunities and barriers to improve productivity through collaboration and teleworkTransportation (62,000 employees)Segmented the workforce to define the next-generation information workplace and optimize Microsoft licensesDefense (100,000 employees)Analyzed the opportunities to support social collaboration and especially Gen Y employees
Example workforce segmentationHigh information riskConnected – Confidential Data AccessMobile – Confidential Data AccessLow need for mobilityHigh need for mobilityConnected – No Special AccessMobile – No Special AccessLow information riskBase: x,xxx employees
Example of a workforce personaCharacteristics28% of the information workforce
Manager, marketing, sales
College or post-graduate degreeBehaviors74% use a laptop, 31% use a smartphone.
49% use IM; 25% use social networks for work.
Use devices from 5 locations on average.Opportunities“Give me the tools to stay in touch and be productive no matter where I am.”Provide more telecommuting support
Some would like mobile Web conferencing

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Workforce Technology Assessments

  • 1. Workforce Technology Assessment A Fact-Based Approach To Needs AnalysisTed Schadler, VP & Principal Analyst, coauthor of EmpoweredPhil Karcher, ResearcherFebruary 15, 2011
  • 2. Forrester makes IT leaders successfulby helping them use data to analyze the real needs of employees and move beyond one-size-fits-all provisioning.Source: Foundation3D
  • 3. Top reasons IT needs data on how employees use technology to get work done“How much do you agree with the following statements?” [Agree and Strongly agree]Knowing if people are satisfied with our technologies and service matters to meEnsuring strong adoption of workplace technologies matters to meHaving hard data to support my technology decisions is required by my companyKnowing how people use their computers impacts how I evaluate workplace toolsI’m concerned about software we’ve licensed going unusedI frequently need help justifying workplace technology investmentsI’ve considered provisioning different tools to people based on their needsBase: 123 IT decision makers
  • 4. A Workforce Technology Assessment provides comprehensive & accurate data to support your key IT initiativesWindows 7 or Office 2010 upgradesSmartphone or tablet strategyTelecommuting / teleworking investmentsVirtual desktop and next-gen client computing strategyCollaboration needs assessmentsEmployee portals assessmentsInformation security risk assessmentsWorkforce segmentation projectsTechnology populism, aka consumerization of IT
  • 5. How Workforce Technology Assessments help
  • 7. Questions tested and validated through real-world survey experience and analysis
  • 8. Case StudiesFinancial Services (150,000 employees)Segmented employees on mobility & information risk to inform the mobile strategy and investmentsGovernment (13,000 employees)Analyzed the opportunities and barriers to improve productivity through collaboration and teleworkTransportation (62,000 employees)Segmented the workforce to define the next-generation information workplace and optimize Microsoft licensesDefense (100,000 employees)Analyzed the opportunities to support social collaboration and especially Gen Y employees
  • 9. Example workforce segmentationHigh information riskConnected – Confidential Data AccessMobile – Confidential Data AccessLow need for mobilityHigh need for mobilityConnected – No Special AccessMobile – No Special AccessLow information riskBase: x,xxx employees
  • 10. Example of a workforce personaCharacteristics28% of the information workforce
  • 12. College or post-graduate degreeBehaviors74% use a laptop, 31% use a smartphone.
  • 13. 49% use IM; 25% use social networks for work.
  • 14. Use devices from 5 locations on average.Opportunities“Give me the tools to stay in touch and be productive no matter where I am.”Provide more telecommuting support
  • 15. Some would like mobile Web conferencing
  • 16. Candidate for bring-your-own computerWorkforce personas can save you money on licensingUnderstand the right size of investment needed for each type of worker so you can make smarter purchasing decisions.Workforce persona# in Edition Total costeach Needed(millions)groupMobile – Confidential Access28,000Enterprise$4.2Connected – Confidential Access17,000Enterprise$2.6Mobile – No Special Access, 25,000Standard$2.5Connected – No Special Access30,000Standard$3.0TOTALS100,000$12.3Savings over Enterprise Edition for all employees$2.7
  • 17. Forrester’s qualificationsUnique Workforce Technology Assessment methodology 12 years of experience with quantitative studiesWorkforce survey design, fielding, analysis, and segmentation skillsA deep understanding of the needs of employees and IT professionalsExpertise in Information Workplace strategy and related technologiesThree years of experience doing workforce assessment projectsA prebuilt and tested library of question modulesIndependence and objectivityResearch-based consulting
  • 18. Relevant published researchPortrait Of A Government Information WorkerA Fact-Based Approach To Workforce Technology AssessmentHarnessing The Power Of Workforce PersonasUnderstanding The Influential Information WorkerThe State Of Workforce Technology Adoption: US Benchmark 2009
  • 19. “Your deliverables will be foundational to the technologies and hardware we want to introduce in the next couple of years at [our company].” - Fortune 100 financial services company
  • 20. For more information, please contact . . . Phil Karcher+1 617.613.6646pkarcher@forrester.comwww.forrester.comTed Schadler+1 617.613.5975tschadler@forrester.comwww.forrester.com

Editor's Notes

  • #3: http://www.foundation3d.com/gallery/data/511/FISK-imaging-Cubicles.jpgThe traditional approach divided people up into desktop users [click], laptop users [click], and maybe smartphone user [click]