WORKING TOGETHER TO WIN AT BASF: DEVELOPING AND ALIGNING BUSINESS & TALENT STRATEGIES
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The document details a webinar presentation addressing business and talent strategies at BASF, highlighting changes in the HR model to enhance efficiency and drive value. It covers the integration of delivery teams, centers of excellence, and shared services to better manage HR needs. Additionally, it discusses performance metrics in the plastic additives business and outlines goals for talent acquisition and supply chain transformation.
![Plastic Additives Business Performance
EBIT historically improved
[VALUE]
Premium on
Cost of Capital
Not earning
Cost of Capital
Earlier Timeframe: Profit improved through cost
reductions and volume growth
Steady increase in sales volume and profit margin
Fixed costs significantly reduced
Later Timeframe: New business realities driving us
to adapt our strategy
Evaluated Raw material position
Evaluated utilization of Assets
Evaluated opportunities for fixed cost reduction
8
2022](https://image.slidesharecdn.com/0912wfspotfinal-180912212608/85/WORKING-TOGETHER-TO-WIN-AT-BASF-DEVELOPING-AND-ALIGNING-BUSINESS-TALENT-STRATEGIES-8-320.jpg)
WORKING TOGETHER TO WIN AT BASF: DEVELOPING AND ALIGNING BUSINESS & TALENT STRATEGIES
- 1. #WFwebinar The presentation will begin at the top of the hour. A dial in number will not be provided. Listen to today’s webinar using your computer’s speakers or headphones. Welcome to the webinar! Sponsored By:
- 2. #WFwebinar Tools You Can Use Audio Control – A dial in number will not be provided. – Adjust the volume on your computer or headphonesSponsored By:
- 3. #WFwebinar Questions and Handouts You can submit questions by clicking on this icon here. You can download a PDF of the slide deck by clicking here.
- 4. #WFwebinar 1. May I receive a copy of the slides? YES! Click on the handouts list located on the right portion of your screen. 2. May I review the webinar recording at a later date? YES! You may log in again using today’s link to review the presentation on-demand. 3. Is this webinar HRCI or SHRM certified? YES! The HRCI and SHRM certification codes will be sent in the same follow up email as the recording Frequently Asked Questions Sponsored By:
- 5. September 12, 2018 Working Together to Win at BASF: Developing and Aligning Business & Talent Strategies
- 6. Today’s Presenters Deon Carter Senior Vice President, Performance Chemicals Herminio Hernandez Strategic HR Business Advisor Megan Mabee People Consultant Bernadette Palumbo Vice President, Human Resources Operations Heidi Gerhard Director, Talent Acquisition & University Relations
- 7. Key Changes: New BASF HR Model Our new model delivers quality, efficiency, and consistency to drive greater business value. Delivery Teams Centers of Excellence SHRBA/ SHRMA Shared Services Integration Centers of Excellence Thought leaders responsible for design and development of policies and programs. Shared Services Primary support for Managers and Employees responsible for handling HR questions and delivery support for HR programs. Delivery Teams Flexible and Specialized teams responsible for delivering solutions. SHRBA/SHRMA Voice of the business and manufacturing responsible for handling people strategy. § Leadership Development and Excellence § Employee and Organizational Development § Total Rewards § Mergers & Acquisitions § Diversity + Inclusion § Planning & Strategy § Talent Acquisition & University Relations § Strategic Human Resource Business Advisor (SHRBA) § Strategic Human Resource Manufacturing Advisor (SHRMA) § Core Talent Solutions Team § People Consulting Team § Labor and Employee Relations § Talent Acquisition & University Relations § Technology & Analytics § Total Rewards and HR services § myHR Manager Resource Team – contact for managers for all HR issues § myHR – contact for employees for all HR questions 7
- 8. Plastic Additives Business Performance EBIT historically improved [VALUE] Premium on Cost of Capital Not earning Cost of Capital Earlier Timeframe: Profit improved through cost reductions and volume growth Steady increase in sales volume and profit margin Fixed costs significantly reduced Later Timeframe: New business realities driving us to adapt our strategy Evaluated Raw material position Evaluated utilization of Assets Evaluated opportunities for fixed cost reduction 8 2022
- 9. Plastic Additives Business Performance Premium on Cost of Capital Not earning Cost of Capital Plastics Additives ready for a new Way Forward to return to Growth Path 9
- 10. Portfolio breadth Application know-how Product stewardship Manufacturing Global Footprint Our way forward: Grow with Excellence in: Manufacturing, Customer Focus and Value Management 10 Build on our strengths Pursue ambitious goals Enhance product portfolio with differentiated solutions Ensure world class production and supply platform Excellence in value management Deliver best Customer Experience
- 11. Plastic Additives Business – Human Capital Plan Pursue ambitious goals Enhance product portfolio with differentiated solutions - Realignment via Customer-focused relationships Ensure world class production and supply platform - Selection of key customer interfaces Excellence in value management - New program to energize sales relationships Deliver best Customer Experience - Supply Chain Reorganization
- 12. Plastic Additives Business – Human Capital Plan Pursue ambitious goals Enhance product portfolio with differentiated solutions - Realignment via Customer-focused relationships Ensure world class production and supply platform - Selection of key customer interfaces Excellence in value management - New program to energize sales relationships Deliver best Customer Experience - Supply Chain Reorganization
- 13. Talent Acquisition Structure: Segmented Strategy & Execution 13 EXECUTIVE TA (6.2-7.2) NON-EXEMPT TA (Randstad RPO) EXEMPT TA (6.1 & Below) UNIVERSITY RECRUITMENT TEMP LABOR (KellyOCG) D E L I V E R I N G H I G H - Q U A L I T Y TA L E N T T O B A S F TALENT ATTRACTION Employer Branding & Candidate Experience Diversity Recruitment Strategy Sourcing Strategy PROCESS & TECHNOLOGY OPERATIONS Reporting & Analytics Operations & Technology Compliance PMO E N A B L E D B Y C E N T E R S O F E X P E R T I S E
- 14. Executive Recruitment Impacting our Leadership Pipeline n How we deliver on our promise: „ Attract high caliber, diverse talent for these critical decision making roles „ Influence quality of hiring decisions, in partnership with our Strategic HR Business Partners, providing exemplary advisory service to our Senior Leaders „ Ongoing monitoring of our KPIs (Quality, Efficiency, Effectiveness) n Enablers for Success: „ Cultivate strong global pool of diverse talent to fill critical positions, in partnership with Talent Management „ Robust sourcing and assessment methodology which takes a holistic view of talent and leadership capability 14
- 15. Executive Recruitment Impacting our Leadership Pipeline 15 Mindset Agility Collaboration Communi- cation Trust Common Goals Efficiency Challenges Outcomes Impact
- 16. Business Challenge Solution Implemented ● Assess the opportunity to improve product delivery to strategic customers ● Optimize transportation channels to better meet customer needs ● Hone and perfect demand forecasting and product availability 1. Establish a governance structure to drive process improvements 2. Restructure the Supply Chain organization with minimal business disruption 3. Enable employees to enhance capabilities and embrace different ways of working Value Delivered ● Project Management Office (PMO) stewards high-impact projects and monitors KPIs ● Continuous Improvement team launched to better address Supply Chain pain points ● Benchmarking guides organization in working towards “best in class” traits ● Employees trained on incorporating new tools and techniques into daily operations Supply Chain Transformation to Drive Business Results The People Consulting Team supported the Plastic Additives Supply Chain organization in its transformation 16
- 17. Change Management Journey 17 Four factors critical to successful change adoption have guided the Plastic Additives Supply Chain team on its transformation journey 1 2 3 4 Change Adoption Right Solution Clear Impacts Reinforced Expectations • Increased empowerment by improving skill sets → fostering collaboration • PMO process → track and monitor performance • Flexed org structure → focus on priority challenges • Six Sigma framework for projects → data-driven root cause analysis • Clear accountability and rewards for strategic goals → business results Compelling Vision • Continuous Improvement mindset → bottom-line results
- 18. Putting it All Together 18 Business Focus Talent Strategy Flexible On-Demand Support Greater Business Value
- 20. #WFwebinar Register for the next webinar! Leaders are People, Too (*gulp*) Tuesday, September 18, 2018 Webinars start at 2 p.m. Eastern / 11 a.m. Pacific Register for all upcoming Workforce Webinars at workforce.com/webinars