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Mobikwik.com Virtual Telecom Service Provider SYSTEMIC SAVING @ WUD Gurgaon Designing for Sustainability
What do we mean by a SYSTEM? “ A set of components that work together for overall objective of the  WHOLE” Mechanical/Electrical Systems-  cars, clocks, assembly lines Human Systems  individual, teams, families- Companies Electronic/Telecommunication systems -   personal computers, LANs, WANs- Internet, Kindle Ecological Systems-  earth as a planet- global warming Biological Systems-  birds, fish, animals- food chain When ONE element/component changes , it simultaneously changes and affects many other elements
USABILITY  in Designing  Smarter  Products & Services or  SYSTEMS  Emphasis on  EFFECTIVITY EFFICIENCY SATISFACTION
Which Saves TIME Reduces UNECCESSARY Interactions Improves PRODUCT KNOWLEDGE is USABLE is RELIABLE Saves MAINTENANCE and support costs Improves CUSTOMER EXPERIENCE NO PROBLEMO   HAPPY TO HELP   Attributes of a  Smart  SYSTEM?
How do we Design  Smarter  SYSTEMS?
Smart  SYSTEMS PURPOSE USABLE ENGAGING INNOVATIVE SMART SYSTEMS Business User Content Visual Appeal Easy To Use Accessibility Service Models Technology
Case Study- Makemytrip.com
Case Study- Makemytrip.com The immediate IMPACT Extensive Product Information Product Search made easy Booking/Cancellation Simplified PNR is key Book Anytime Anywhere Multiple Payment Options 24/7 Customer Support
Case Study- Makemytrip.com The SYSTEMIC IMPACT No Agents required After Sales Support Saving Customer’s trip information- Easy Retrieval Reminder through SMS Sensitivity towards customer’s requirements Cheaper tickets- Competitive market
Case Study- Just Dial SEARCH  on PHONE Or on WEBSITE  Just Dial Customer Vendor
Case Study- Just Dial The immediate IMPACT Customer gets the precise information Phone based search- no net required Information is received in SMS format Vendor can call the customer directly Customer makes only one call Convenience
Case Study- Just Dial The SYSTEMIC IMPACT Better reach due to Phone based Interaction Localization Services are trying to acquire easy to remember numbers- like cab services etc. First customer requirements then customer details Faster responses to customer enquiry Replacing Print format
Case Study- Mobikwik.com [email_address]   IITD/Intel/ Nvidia sunali@mobiwkik.com  NID/ Bharti/ NYFA/ Eastvillage Mr.G@mobikwik.com  -  IITD/Trilogy/Adobe Mobikwik Team
Case Study- Mobikwik.com What are we Trying to do? Create a new network-less service provider Key plays on Technology User Experience Simplicity Three kind of services Voice Data Applications
Case Study- Mobikwik.com We have started with.…..
Case Study- Mobikwik.com We have started with…..  You can also schedule Recharge…
Case Study- Mobikwik.com We have started with…..
Case Study- Mobikwik.com We have started with…..
Case Study- Mobikwik.com The SYSTEMIC IMPACT Replacing print recharge coupons Micropayments made easy  Improving Product Knowledge Accessing more services via SMS Cheaper Recharge (Talktime) options Reward for Customer Loyalty Grow as a Service Provider but also as a Platform Freedom to choose what to buy, when to buy
Thank You… Contact Sunali Aggarwal www.mobikwik.com [email_address] 91-9818245950

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WUD Systemic Saving

  • 1. Mobikwik.com Virtual Telecom Service Provider SYSTEMIC SAVING @ WUD Gurgaon Designing for Sustainability
  • 2. What do we mean by a SYSTEM? “ A set of components that work together for overall objective of the WHOLE” Mechanical/Electrical Systems- cars, clocks, assembly lines Human Systems individual, teams, families- Companies Electronic/Telecommunication systems - personal computers, LANs, WANs- Internet, Kindle Ecological Systems- earth as a planet- global warming Biological Systems- birds, fish, animals- food chain When ONE element/component changes , it simultaneously changes and affects many other elements
  • 3. USABILITY in Designing Smarter Products & Services or SYSTEMS Emphasis on EFFECTIVITY EFFICIENCY SATISFACTION
  • 4. Which Saves TIME Reduces UNECCESSARY Interactions Improves PRODUCT KNOWLEDGE is USABLE is RELIABLE Saves MAINTENANCE and support costs Improves CUSTOMER EXPERIENCE NO PROBLEMO  HAPPY TO HELP  Attributes of a Smart SYSTEM?
  • 5. How do we Design Smarter SYSTEMS?
  • 6. Smart SYSTEMS PURPOSE USABLE ENGAGING INNOVATIVE SMART SYSTEMS Business User Content Visual Appeal Easy To Use Accessibility Service Models Technology
  • 8. Case Study- Makemytrip.com The immediate IMPACT Extensive Product Information Product Search made easy Booking/Cancellation Simplified PNR is key Book Anytime Anywhere Multiple Payment Options 24/7 Customer Support
  • 9. Case Study- Makemytrip.com The SYSTEMIC IMPACT No Agents required After Sales Support Saving Customer’s trip information- Easy Retrieval Reminder through SMS Sensitivity towards customer’s requirements Cheaper tickets- Competitive market
  • 10. Case Study- Just Dial SEARCH on PHONE Or on WEBSITE Just Dial Customer Vendor
  • 11. Case Study- Just Dial The immediate IMPACT Customer gets the precise information Phone based search- no net required Information is received in SMS format Vendor can call the customer directly Customer makes only one call Convenience
  • 12. Case Study- Just Dial The SYSTEMIC IMPACT Better reach due to Phone based Interaction Localization Services are trying to acquire easy to remember numbers- like cab services etc. First customer requirements then customer details Faster responses to customer enquiry Replacing Print format
  • 13. Case Study- Mobikwik.com [email_address] IITD/Intel/ Nvidia sunali@mobiwkik.com NID/ Bharti/ NYFA/ Eastvillage Mr.G@mobikwik.com - IITD/Trilogy/Adobe Mobikwik Team
  • 14. Case Study- Mobikwik.com What are we Trying to do? Create a new network-less service provider Key plays on Technology User Experience Simplicity Three kind of services Voice Data Applications
  • 15. Case Study- Mobikwik.com We have started with.…..
  • 16. Case Study- Mobikwik.com We have started with….. You can also schedule Recharge…
  • 17. Case Study- Mobikwik.com We have started with…..
  • 18. Case Study- Mobikwik.com We have started with…..
  • 19. Case Study- Mobikwik.com The SYSTEMIC IMPACT Replacing print recharge coupons Micropayments made easy Improving Product Knowledge Accessing more services via SMS Cheaper Recharge (Talktime) options Reward for Customer Loyalty Grow as a Service Provider but also as a Platform Freedom to choose what to buy, when to buy
  • 20. Thank You… Contact Sunali Aggarwal www.mobikwik.com [email_address] 91-9818245950