Xerox
- 2. A document management technology and services company Document Outsourcing Production Solutions Printers – Copiers – Scanners – Displays - Software Office Products Production Presses – Wide Format Printers Consulting – Document Outsourcing
- 3. HISTORY 1906 Started in Rochester, N.Y., as The Haloid Company Chester Carlson first patented xerography 1937 First Haloid Xerox copier sold to the public 1949 Sold first truly simple, push-button, plain-paper copier 1959 Change name to Xerox Corporation 1961 1999 Declining Sales Lack of Innovation Economic slowdown overseas (notably Brazil) Strong US Dollars abroad Fierce Competition from Hewlett-Packard and Canon Lawsuits (from outside and inside the company) Financial Reporting Scandals (restated $2billion in revenues between 1997-2002) 1999 - 2003 Had 20,000 layoffs in this period Anne Mulcahy appointed as CEO 2001 2008
- 4. Mission Statement Our strategic intent is to help people find better ways to do great work -- by constantly leading in document technologies, products and services that improve our customers' work processes and business results. Six core values: We succeed through satisfied customers . We deliver quality and excellence in all we do. We require premium return on assets . We use technology to develop market leadership. We value and empower our employees . We behave responsibly as a corporate citizen . Values
- 5. 2007 Revenue $17.2 billion 5% Revenue is for R&D 57,400 Global Employees Awarded 584 Patents in 2007 Operate in 160 Countries Xerox in Numbers
- 6. Industry Xerox is in a $125 billion industry Direct Competitors A fast paced market where 2/3 of equipment sales are from products that have an age of no more than 2 years An industry based on Innovation
- 7. The Future Color Fastest Growing Portion of the Market Economic and improvements in color are driving the market transition to color *black and white market is still the largest market Emerging Market Xerox is highly dependent in mature markets (US & Europe) To grow faster , must seek in emerging market *Xerox China is owned by Fuji Xerox, a joint venture company between Fuji (75%) and Xerox (25%) Document Management Services The document industry is transitioning to digital systems and an increased reliance on electronic documents Xerox has the capability to capture this opportunity