Yammer Social Data Mining
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This document discusses social data mining from Yammer networks. It provides instructions for network administrators to export Yammer data which includes admins, files, groups, messages, networks, pages, topics and users. It also discusses building applications using the Yammer APIs, which allow accessing this data through REST API endpoints. Finally, it presents examples of processing and analyzing the exported social data for insights, as well as visualizing the results.
![Creating a Yammer test token
https://www.yammer.com/dialog/oauth?client_id=[:client_id]&
redirect_uri=[:redirect_uri
https://www.yammer.com/oauth2/access_token.json?client_i
d=[:client_id]&client_secret=[:client_secret]&code=[:code](https://image.slidesharecdn.com/spsbe14yammerdatamining-140513130937-phpapp01/85/Yammer-Social-Data-Mining-13-320.jpg)
![Yammer REST API ... what to watch out for
https://www.yammer.com/api/v1/messages/in_group/[123456].json](https://image.slidesharecdn.com/spsbe14yammerdatamining-140513130937-phpapp01/85/Yammer-Social-Data-Mining-17-320.jpg)
Yammer Social Data Mining
- 1. Yammer social data mining #SPSBE27 Joris Poelmans April 26th, 2014
- 2. Thanks to our sponsors! Gold Silver
- 4. Agenda
- 7. Login to Yammer as a network administrator (only available to network admins) Navigate to the Network Admin portal within Yammer Select “Export Data” from the “Content and security” section of the side navigation Select a start date for the export (read: all additional filter must be completed after the export) Optionally include attachment and external networks Yammer exports (Enterprise only)
- 8. What is exported? What’s included (.csv format) Admins Files Groups Messages Networks Pages Topics Users What’s missing Mentions* Following Sharing Detailed Date and User Demographics
- 10. Building your own – Yammer APIs Developer registers application and implements authorization Simple authorization
- 11. App registration Accessible to all users of a network. Apps are registered with a home network and then published to the directory. Redirect URI is the most important setting, but it is set elsewhere.
- 12. Authorization Redirect user to the OAuth dialog URL. Process the response at your Redirect URI when user allows the app.
- 13. Creating a Yammer test token https://www.yammer.com/dialog/oauth?client_id=[:client_id]& redirect_uri=[:redirect_uri https://www.yammer.com/oauth2/access_token.json?client_i d=[:client_id]&client_secret=[:client_secret]&code=[:code
- 15. REST API Endpoints Data exportMessages Users Groups • https://www.yammer.com/api/v1/messages.json • https://www.yammer.com/api/v1/users.json • https://www.yammer.com/api/v1/groups.json http://developer.yammer.com/restapi/
- 17. Yammer REST API ... what to watch out for https://www.yammer.com/api/v1/messages/in_group/[123456].json
- 18. Building SimpleYammerClient: a custom Yammer exporter http://yammersimpleapi.codeplex.com http://blogs.technet.com/b/speschka/archive/2013/10/05/using-the-yammer- api-in-a-net-client-application.aspx
- 22. Pattern (2/2)
- 24. Powerful Self-Service BI with Excel 2013
- 25. Powerful Self-Service BI with Excel 2013
- 26. Tips and tricks before import
- 30. Powerful Self-Service BI with Excel 2013
- 31. Powerful Self-Service BI with Excel 2013
- 32. Powerful Self-Service BI with Excel 2013
- 34. Other scenarios
- 35. Real-time insights with Yammer
- 36. Use cases for enterprise social mining
Editor's Notes
- #2: Template may not be modified Twitter hashtag: #spsbe for all sessions