ZEDTalk 2: Creativity and integration
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The document discusses how advertising has changed over the past 25 years. It lists the names and social media handles of several creative directors from advertising agencies. It also mentions topics like recruitment, hygiene, heroes, bootcamp coaches, orchestration, then and now comparisons, data revealing trends, and uploading/sharing hero videos.
ZEDTalk 2: Creativity and integration
- 1. A Creston Communications company
- 2. A Creston Communications company
- 3. A Creston Communications company
- 4. A Creston Communications company Little Moovies Caitlin Ryan, Group executive creative director, Karmarama @cvrtwit@karmarama http://www.slideshare.net/SarahWright/caitlin-ryan
- 5. A Creston Communications company Little Moovies Chris Martin, Creative director, Watson Phillips Norman @WPNLondon http://www.slideshare.net/SarahWright/chris-martin
- 6. A Creston Communications company Little Moovies Beri Cheetham, Executive creative director, Leo Burnett @Berisford@LeoBurnettLDN http://www.slideshare.net/SarahWright/beri-cheetham
- 7. A Creston Communications company Little Moovies Nicky Bullard, Executive creative director, LIDA @lidalondon Charlie Wilson, Chief creative officer, Ogilvy @Ogilvy
- 8. A Creston Communications company Little Moovies Patrick Collister, Head of design, Google @directnewideas @google
- 9. Advertising has changed Digital Milk Digital Milk ZEDtalk
- 10. Advertising has changed 25 years ago!
- 11. Advertising has changed The TV commercial
- 12. Advertising has changed What would we do today?
- 13. Advertising has changed Recruitment
- 14. Advertising has changed Hub, Hygiene, Hero
- 15. Advertising has changed Is there a little Messi among them?
- 16. Advertising has changed The bootcamp coaches
- 17. Advertising has changed Hero video
- 18. Advertising has changed Orchestration
- 19. Advertising has changed Then and Now •In 1989 I reported on boys playing football •In 2013 I can get them out into the fields
- 20. Advertising has changed The data reveals
- 21. Advertising has changed The top trending sport
- 22. Advertising has changed Upload and share
- 23. Advertising has changed Hero video
- 25. A Creston Communications company