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• Make bullet points easy to read and
understand using concise wording.
• Bullets are focal points - Presenter provides
elaboration and keeps font size large.
• Make bulleted points easy to read and
understand.
• Use concise wording.
• Bullets are focal points - Presenter provides
elaboration.
• Keep font size large.
Generally, left-justify bullets.
The bullets shouldn’t be in the middle of
the Page.
Easy to follow so the horizontal and the
vertical should line up.
Neat and the appearance
Generally, left-justify bullets
Easy to follow
Neat
Stick to a single background
It is the stage for your information
• Stick to a single background
• It is the stage for your information
• Dark colors on light
background
• Light colors on dark
background
• Dark colors on light
background
• Light colors on dark
background
Contrast is important
Light text on a semi-dark background
The eye is attached to the light
Contrast is important
Light text on a semi-dark background
The eye is attached to the light
Graphics or Style – keep it simple
The medium is not the message
The information is
the message
Graphics or Style – keep it simple
The medium is not the message
The information is the message
A few excellent graphics are better than
many poor ones.
Use sparingly!
A few excellent graphics are better than
many poor ones.
Use sparingly!
Don’t list:
more
than
four
items
like
this
column
here
If necessary:
make
groups
of
4 items
like
this
column
here
make
groups
of
4 items
like
this
column
here
Don’t list:
more
than
four
If necessary:
make
groups
of
Make:
groups
of
4 items
The cow walked to the barn
The cow walked to the barn
Employ only a few - stick to
familiar fonts
Stay away from gimmicky fonts unless for a
theme.
Keep type sizes
consistent.
 DON’T USE ALL CAPS.
Employ only a few - stick to familiar fonts
Stay away from gimmicky fonts unless for a
theme.
Keep type sizes consistent.
Don’t use all caps.
Attention is drawn to large perceptual
differences
Different colors, font sizes,
styles will draw attention
Emphasis on important points, graphics
etc.
Use Bold, italics, or a change in color for
emphasis
Two properties must differ by a large
enough proportion, or they will not be
distinguished.
Typically applies to font styles and colors,
and backgrounds that interfere
Don’t
use heavy saturated colors like this one
on a darker background –noticed the
difficulty of reading the green on red.
This happens often because red is a
popular color.
Don’t
use heavy saturated colors like this one
on a darker background –noticed the
difficulty of reading the green on red.
This happens often because red is a
popular color.
Maybe
Use a heavy saturated color like this
one on a darker background –noticed
the difficulty of reading is a little better
because the red was darken to offset
the green color.

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