Movement in and out of cells occurs through diffusion or active transport. Diffusion is the passive movement of molecules from an area of higher to lower concentration down a concentration gradient. Osmosis is a type of diffusion where water moves through a semi-permeable membrane from an area of higher to lower water potential. Active transport moves molecules against a concentration gradient and requires energy. Cell membranes are partially permeable and control movement in and out of cells through diffusion, osmosis, and active transport.