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Using LinkedIn for
Business or Your Career - Part 1
The Basics for Beginners
                      I. Some Statistics

• Site launched in May of 2003
• Stock went public in May ‘11 and the price more than doubles
• LinkedIn is the #1 social networking site for
  professionals (as of 8/4/11)
• Over 120 million members worldwide –
  joining at a rate faster than 2 new members/second
• 75 of the Fortune 100 companies use LinkedIn as part of
  their hiring solution
II. Opening a new account
                                The Home Page




After clicking the Join button, an email will be sent from them to verify the email
address you provided.
III. The Dashboard




  Complete your profile first!
      This tells members who you are,
       what you do, where you reside,
        and what your interests are –
giving them an indication of why you joined.
IV. Profile Tips




 Always upload a photo so members can see who you are.
 Add your website, Twitter, and blog URLs. *
 In the Interests section, list descriptive keywords so your name will be
  in the results when members search by keyword.
 Build out your work experience for each position held. Many companies
  now allow individuals to apply with their LinkedIn profile. This can be
  another online resume.
 Add industry awards & honors.
V. An Analysis of the Profile




    Section
      by
    section
VI. Contacts




There are three ways to add connections – in bulk or with a personal
message:
• Import contacts from your address book(s).
• Manually add them in the box on the Add Connections page.
• Option 3, visit the profile of someone you know (or want to
  connect with) and send them an invitation.
VII. Groups




If you are already a member of associations, join their LinkedIn group.
        If not, join groups relevant to your industry & interests.
                       You can also create your own.
VIII. Jobs




Search by keyword
…or use the advanced option to add filters.
IX. The Inbox




       This is where you’ll send out messages, delete,
and track others for follow-up (as well as invites you’ve sent).
X. Q & A




Time for Questions
Additional Resources




              http://learn.linkedin.com

http://www.linkedin.com/answers?categoryHome=&category=ULI


        http://www.socialquickstarter.com
Twitter & Facebook Basics
                   for Small Business
This seminar covers how to make connections with other
  business owners, professionals, staff, and future employees
  to boost your business. The information is specifically
  targeted to beginning networkers.

Location: JVS Chicago, 216 W. Jackson, 2nd Fl.
Date: Tuesday, September 20
Time: 4:30 – 5:30PM
Cost: Free

Register by calling 312-673-3429 or sign up online through
http://visuals4u.com/calendar.aspx
Using LinkedIn for
            Business or Your Career - Part 2
This seminar will cover:
-   Sending invitations to make connections
-   Asking for recommendations
-   Using the search feature
-   Participating in the LinkedIn groups
-   Posting questions in the Answer Center

Location: Next Door, 659 W. Diversey
Date: Thursday, September 22
Time: 6 – 7PM
Cost: Free
Registration is required at http://usinglinkedin2.eventbrite.com.
La’Shon Anthony
http://visuals4u.com info@visuals4u.com
                773-289-8915

       http://www.linkedin.com/in/visuals4u
         http://www.twitter.com/visuals4u
        http://www.facebook.com/visuals4u
       Blog: BuiltInChicago.org (search by name)

           Mentoring: MicroMentor.org

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Using LinkedIn for Business or Your Career - Part 1

  • 1. Using LinkedIn for Business or Your Career - Part 1
  • 2. The Basics for Beginners I. Some Statistics • Site launched in May of 2003 • Stock went public in May ‘11 and the price more than doubles • LinkedIn is the #1 social networking site for professionals (as of 8/4/11) • Over 120 million members worldwide – joining at a rate faster than 2 new members/second • 75 of the Fortune 100 companies use LinkedIn as part of their hiring solution
  • 3. II. Opening a new account The Home Page After clicking the Join button, an email will be sent from them to verify the email address you provided.
  • 4. III. The Dashboard Complete your profile first! This tells members who you are, what you do, where you reside, and what your interests are – giving them an indication of why you joined.
  • 5. IV. Profile Tips  Always upload a photo so members can see who you are.  Add your website, Twitter, and blog URLs. *  In the Interests section, list descriptive keywords so your name will be in the results when members search by keyword.  Build out your work experience for each position held. Many companies now allow individuals to apply with their LinkedIn profile. This can be another online resume.  Add industry awards & honors.
  • 6. V. An Analysis of the Profile Section by section
  • 7. VI. Contacts There are three ways to add connections – in bulk or with a personal message: • Import contacts from your address book(s). • Manually add them in the box on the Add Connections page. • Option 3, visit the profile of someone you know (or want to connect with) and send them an invitation.
  • 8. VII. Groups If you are already a member of associations, join their LinkedIn group. If not, join groups relevant to your industry & interests. You can also create your own.
  • 10. …or use the advanced option to add filters.
  • 11. IX. The Inbox This is where you’ll send out messages, delete, and track others for follow-up (as well as invites you’ve sent).
  • 12. X. Q & A Time for Questions
  • 13. Additional Resources http://learn.linkedin.com http://www.linkedin.com/answers?categoryHome=&category=ULI http://www.socialquickstarter.com
  • 14. Twitter & Facebook Basics for Small Business This seminar covers how to make connections with other business owners, professionals, staff, and future employees to boost your business. The information is specifically targeted to beginning networkers. Location: JVS Chicago, 216 W. Jackson, 2nd Fl. Date: Tuesday, September 20 Time: 4:30 – 5:30PM Cost: Free Register by calling 312-673-3429 or sign up online through http://visuals4u.com/calendar.aspx
  • 15. Using LinkedIn for Business or Your Career - Part 2 This seminar will cover: - Sending invitations to make connections - Asking for recommendations - Using the search feature - Participating in the LinkedIn groups - Posting questions in the Answer Center Location: Next Door, 659 W. Diversey Date: Thursday, September 22 Time: 6 – 7PM Cost: Free Registration is required at http://usinglinkedin2.eventbrite.com.
  • 16. La’Shon Anthony http://visuals4u.com info@visuals4u.com 773-289-8915 http://www.linkedin.com/in/visuals4u http://www.twitter.com/visuals4u http://www.facebook.com/visuals4u Blog: BuiltInChicago.org (search by name) Mentoring: MicroMentor.org