The COVID-19 pandemic significantly impacted Woolworths, a major Australian retailer. Woolworths responded strategically by adjusting store hours, expanding online ordering and delivery, implementing strict hygiene measures, and collaborating with suppliers. Stakeholders like employees and customers influenced the strategy. Woolworths managed strategic changes by stocking essential items, changing store layouts, and supporting the community. This strategic response improved Woolworths' financial performance, market share, customer experience, and reputation during the pandemic.